Be The Drop - Investigating Brand Storytelling

Matt Cesaro and Mia Handshin are the Co-Founders of LeadersHP, a business focused on helping to develop leaders from the inside out. Their mission is to support leaders to develop higher perspective, purpose, and ultimately, to lift their performance in leadership. Matt and Mia share their stories on how to build positive leadership skills. The dynamic duo focus on their personal growth, share some valuable teachings and develop the discussion about storytelling, self-authorship, and setting values.

James Sarah, is the Joint Managing Director of the SARAH Group, a third generation family business established in 1961. The Sarah Group comprises of Sarah Constructions, a commercial construction contractor, and Hindmarsh Plumbing, a commercial plumbing, maintenance and water treatment contractor. In today’s episode of Be The Drop, James discusses his role in maintaining the family business values through growth and expansion. He also shares his top tips to build successful business relationships.

Jason Neave is the inspirational Director of the Moonshine Laboratory, an incubator born of passion out of the Distillery, the digital marketing agency of which Jason is the Managing Director. In this episode, Jason describes the difficulty of fostering innovation, and how a startup incubator can help this. Between speaking client dialect, changing customer behaviour, and driving growth by investing in himself, Jason shares many valuable lessons.

With Community Broadcasting Foundation support, we're creating an 8 part documentary series called: Transcending The Gender Narrative; to provide a diverse viewpoint of the women and men, who are championing diversity and equality. In today’s episode of Be The Drop, I discusses why we are creating this documentary series, and we hear from two project team members. I also explain our process to create content that we hope will help shape change to the limitations of our current gender narratives.  

Tim Prosser has a background in IT, is a start-up business mentor at Remarkable and is passionate about reimagining life long learning. His work helps social entrepreneurs bring revolutionary and liberating technology to support people with disabilities. In today’s episode of Be The Drop, Tim discusses the progress of entrepreneurialism in Australia and his insight into life long learning. Tim shares his thoughts on what can be done to overcome or remove some of the education challenges in our socie

Jodie Metaxiotus is a founding partner of The Garden Agency, a place to grow brands and develop communications. From a corporate background to a personal business venture, Jodie has worked for and with a variety of businesses to inspire and craft their stories. In today’s episode of Be The Drop, we cut through the noise and discuss brand story development, looking at the process and inspiration required. Jodie shares her years of wisdom to help you communicate a consistent story to your customers.

Ian Ryan has worked with Jumper Media since its humble beginnings as a team of four, to a company with now over sixty employees, all working to help their clients get a handle on their digital content marketing. In today’s episode of Be The Drop, Ian and I discuss the digital content landscape, and the expansion of Instagram marketing. Ian also shares some hot tips for creating engaging Instagram content, the current trends of the platform, and how Instagram stories are helping build deeper connections

Keeva Stratton is the director of Quip Brands, a collection of experienced and inspired storytellers. Keeva has studied and practiced communicating through language, film, and even law studies. Keeva combines this expertise, to help her clients. In today’s episode, Keeva explains how to use your authentic voice to expand your branding. Keeva teaches us to elicit emotion in our stories, to learn from diverse perspectives, and shares her top tips to help businesses build their creative intelligence.

CJ Holden is one of the creators of space series, an event which defies traditional description; more like a festival of ideas than a conference, it successfully delivered something different. In today’s episode of Be The Drop, CJ shares his inspiration to disrupt the conference format by curating a truly immersive and results driven experience. We discuss how space series successfully delivered productive and inspiring conversations, and celebrate the post event achievement of community driven action

Penny Smallacombe is the Head of Indigenous content at Screen Australia. She has produced numerous documentaries, produced and directed content for ABC Television and was a a Senior Programmer for NITV at SBS. In today’s episode of Be The Drop, recorded LIVE at the Screen Makers Conference, Penny discusses the critical importance of creating and sharing indigenous stories via the screen and also provides a range of tips, to help people get started in the industry.

Rebecca Summerton is a producer who works across genres and the co-owner/director of the multi-award winning screen production company Closer Productions. In today’s episode of Be The Drop, recorded LIVE at the Screen Makers Conference, Rebecca explains her will and inspiration to create and facilitate enchanting and enlightening storytelling though film. Creating for the screen is a complex and collaborative process, and Rebecca discusses how doing it differently, can help build your career.

Along our podcasting journey we have learnt a HUGE amount. Chris Warman is the chief videographer for Narrative Marketing and editor of Be The Drop Podcast. Chris has lots of practical experience of the technical side of telling stories. In today’s episode, Chris and Amelia discuss the equipment, recording and editing required to make a podcast. Chris offers top tips for producing and making polished audio. This is an informative episode, to help you learn from the podcasting knowledge we've gathered.

Milly Toovey has battled with expectations throughout her life. Through her work for SACARE and side hustle MILCO, Milly is driven to help others who may also face these challenges. In today’s episode of Be The Drop, Milly shares how her personal experiences feed into her professional life as she developed from follower to leader, to determine her own unique self worth. Milly's story shows how we can do good while we do well, and how to positively impact communities by sharing our stories.

Fiona Blinco is an experienced digital and email marketing consultant. Through her business, DIY Digital, Fiona loves helping her clients to build their businesses by creating a savvy online presence. In today’s episode of Be The Drop, Fiona breaks down some of the stigmas of digital and email marketing. Whether you want to build on your communication with clients, industry peers or need to develop your brand profile, Fiona shares her top tips to help you achieve your communication goals.

This is our host, Amelia Veale's fourth CEO Sleepout, which she does as it raises both funds and awareness for the vulnerable in our community. In today’s episode, Amelia speaks to a number of participants and volunteers at the CEO Sleepout. She share the stories and motivations from some of the people who are passionately and actively working to help reduce homelessness; to help us consider what other things we can do to help support this worthy cause. Recorded LIVE from the Adelaide CEO Sleepout.