eCommerce Fastlane – A Shopify Store Podcast. Get Insights To Profitably Grow Revenue And Scale Lifetime Customer Loyalty. show

eCommerce Fastlane – A Shopify Store Podcast. Get Insights To Profitably Grow Revenue And Scale Lifetime Customer Loyalty.

Summary: My name is Steve Hutt, and I host the eCommerce Fastlane, a podcast that one anonymous reviewer called, "Impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds of marketing & operations and translate these strategies into actions."At eCommerce Fastlane, I aim to provide you with the resources and source of truth for e-commerce growth and marketing education, specifically focusing on brands powered by Shopify. Since 2016, I've been empowering and guiding Shopify businesses to build, grow, and scale.Whether you are an established Shopify business owner or aspiring to launch your direct-to-consumer (DTC) brand, this podcast is here to accelerate your knowledge and help you succeed. I bring you actionable strategies and marketing tips through our Insights Blog and podcast episodes twice a week.Join me and a roster of Shopify partners and subject matter experts as we dive deep into the latest D2C marketing strategies, B2B e-commerce insights, and proven tactics to drive traffic, boost conversion rates, increase average order value, and maximize customer lifetime value.With a broad range of topics covered each week, we explore the best Shopify apps, email marketing, marketing automation, SMS marketing, text marketing, Shopify best practices, DTC e-commerce, and advertising platforms such as Facebook, Google, Instagram, TikTok, Snapchat, and Pinterest. We also dive into the Shopify app store, B2B e-commerce, acquisition and retention strategies, and the evolving landscape of retail and online stores.Our discussions go beyond the surface, providing in-depth knowledge, expert advice, and practical tips to optimize your e-commerce operations.Whether you're a marketer, DTC founder, online business owner, or entrepreneur, I aim to help you improve efficiency, increase revenue, and enhance customer retention, ultimately building lifetime customer value for your Shopify store.The world of e-commerce is ever-evolving, and at eCommerce Fastlane, I’m committed to keeping you informed and ahead of the curve. Together, let's unlock your ecommerce potential and accelerate your business to new heights. Hosted on Acast. See acast.com/privacy for more information.

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Podcasts:

 Grow Revenue And Scale Customer Relationships With Done-For-You SMS Marketing | File Type: audio/mpeg | Duration: 45:10

In today’s episode, my guest is Lisa the Co-Founder and COO of Cartloop. They are a conversational SMS marketing tool that helps DTC brands on Shopify and Shopify Plus to drive revenue and connect with customers through 1:1 conversations.The human element that customers crave can sometimes be lost with an e-commerce brand. Conversational SMS with live experts is bringing the real-world experience of being in a store to the online medium.What You Will Learn TodayWhat exactly is Conversational SMS.The pros and cons of SMS automation tools.Why one-to-one interactions with your customers build trust and loyalty.How to recover 2x more abandoned carts overnight.Links And Resources MentionedCartloopCartloop Case StudiesCartloop Shopify AppBelle FeverToday’s episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands. Hosted on Acast. See acast.com/privacy for more information.

 Inventory Working Capital Is Now Available To Fuel Your 2021 Holiday Growth | File Type: audio/mpeg | Duration: 30:46

In today’s episode, my guest is Sean De Clercq the CEO and Co-Founder of Kickfurther. They are an inventory funding platform that helps growing Shopify brands to scale faster. Kickfurther funds the inventory that brands need to meet demand and overcome the cash-flow pinch that newer inventory orders can cause a business. By funding enough inventory to meet demand, it allows for cash on hand to scale other areas like marketing, development and growth. I’m excited to learn and share more about this creative funding opportunity for Shopify brands.WHAT YOU WILL LEARN TODAYWho is Kickfurther and how are they serving Shopify brands with their inventory needs.How to fund inventory to meet demand by eliminating stockouts.How Kickfurther is intentionally a different funding option for DTC Shopify brands.LINKS AND RESOURCES MENTIONEDKickfurtherKickfurther Pro Subscription - 50% off for the first 20 merchants - Thanks Sean!Axis GearThis episode is brought to you by Attentive, the most comprehensive text message marketing solution for modern Shopify brands. Hosted on Acast. See acast.com/privacy for more information.

 The Next Wave For Growing A Shopify Brand Is Subscription-First Ecommerce | File Type: audio/mpeg | Duration: 51:18

In today’s episode, my guest is Dileepan Siva the Founder and CEO of Upscribe. They are a subscription solution that helps Shopify eCommerce merchants move beyond managing subscriptions to growing subscribers.The subscription revolution has revolutionized the digital world. But it’s only just started for physical products. You'll learn how Upscribe enables eCommerce merchants to leverage the true power of subscriptions to move beyond recurring transactions to building long-lasting customer relationships based on a subscription-first eCommerce business model.What You Will Learn TodayHow to maximize the next wave of subscription-first ecommerce.Why Upscribe is focused on subscriber retention, growth and acquisition in that order.How to have a clear customer journey that showcases the membership benefits of your brand.How to leverage the power of subscriptions beyond recurring transactions, to build long-lasting customer relationships.Links And Resources MentionedUpscribeUpscribe Subscription BlogGet Started With UpscribeFour SigmaticToday’s episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands. Hosted on Acast. See acast.com/privacy for more information.

 Powerful Shopify App Helps Brands Develop Customer Community & Micro Influencers Automatically | File Type: audio/mpeg | Duration: 32:30

My guest today is Brett Bernstein the CEO and Founder of Gatsby. They make micro-influencer marketing easier than ever by automatically connecting influencer data seamlessly with your existing marketing stack including Shopify, Klaviyo, Attentive, Gorgias, Justuno, Privy, Omnisend, and more.You can run influencer campaigns with the tools you already have. Gatsby adds the influencer insights and collaboration tracking to marketing automation tools you already have, so you can get more done!What You Will Learn Today Why you should gather Instagram insights from your customers and potential customers. Why you should consider working with micro-influencers over traditional influencers. The benefits of starting now to get your customer and potential customers Instagram handle. How to turn your Klaviyo account into an influencer marketing platform. Links And Resources Mentioned Gatsby Gatsby Shopify App Gatsby Tech Partners Gatsby Success Case Studies 20% off the Gatsby Basics, Business or Plus Plans for your first year - Thanks Brett! Klaviyo Omnisend Gorgias Attentive This episode is brought to you by Attentive, the most comprehensive text message marketing solution for modern Shopify brands. Hosted on Acast. See acast.com/privacy for more information.

 Learn How To Drive More Digital Revenue With Your Mobile-First Customers Through Personalized SMS | File Type: audio/mpeg | Duration: 32:26

Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.Your Business Is A Journey. Invest In Yourself Today.Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that's being shared today!My guest in today’s episode is Brian Long, the Co-Founder & CEO of Attentive. They are a personalized text messaging platform that uses real-time behavioural data to help Shopify brands engage consumers at every step of the customer lifecycle. You'll learn how to engage with high-value mobile subscribers with relevant messages. The best part, Attentive has all the tools you need to grow and interact with your mobile-first audience.What You Will Learn Today How to drive incremental revenue to high-value subscribers through personalized messages. What makes text messaging an effective marketing channel. How consumer interaction with text messaging has changed over the years. Learn where to start with your mobile-first customers. Links And Resources Mentioned Attentive 60-Day Free Trial Attentive Shopify App Texts We Love Interactive SMS Holiday Village Attentive Case Studies Rapidly Grow Your SMS Subscribers “Two-Tap” Instagram Stories Sign-Up Solution Certified Shopify Plus App Partner Thank You For ListeningI really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!Growth Mindset?If you’re reading down here, I know the answer ;)Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.Episode Sponsor: Frontend Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform (eXP) for modern Shopify brands.If you're tuned into the ecommerce space, you've no doubt heard about "going headless", or building a "headless commerce storefront."And if you’ve gone as far as exploring headless solutions, you know there’s an incredible amount of info to wade through and to consider when making a storefront pivot.You may have heard that headless commerce means a move from "commerce-led" to a "content-led solution" or maybe you’ve heard it represents a lean toward an ‘API-first’ approach.As with any largely uncharted territory, it can be hard to work out what’s growing faster, the technology or the terminology.The great thing about headless commerce is it can get your Shopify store to load incredibly fast, eliminate the compromises when it comes to your brand's look and feel. You get full frontend control and flexibility which will help you convert more of your website visitors.Amazing brands like Groove Life, Nomad, OneBlade, and so many more, have taken their storefronts headless using the Shogun Frontend platform.You can increase your conversion rate with a less than 1-second page load and empower your ecommerce team to manage content more efficiently with Shogun Frontend, the next-generation eCommerce Experience Platform (eXP). Request a demo this week and see what Frontend can do for your Shopify brand. Check them out at getshogun.com/frontend Hosted on Acast. See acast.com/privacy for more information.

 Increase Customer Loyalty And Lifetime Value With Nationwide In-Person Returns | File Type: audio/mpeg | Duration: 38:37

Today's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Your Business Is A Journey. Invest In Yourself Today.Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that's being shared today!In today’s episode, my guest is David Sobie the Vice President of Happy Returns. They are a returns software solution paired with an innovative and market-leading reverse logistics process recently acquired by PayPal.They are successfully tackling the painful challenge of returning products purchased online. Its mission is to make returns beautiful for shoppers, retailers and the planet.This is a timely (pre-Q4) conversation that shares how Shopify brands are building loyalty through convenience.What You Will Learn Today How to retain revenue, reduce costs, increase loyalty, and enhance sustainability. A nationwide network of 2,600+ Return Bar locations serving 288 metros across every state in the continental US. Dramatically lower reverse logistics costs with bulk shipping and efficient processing at bicoastal hubs. Enhance sustainability by replacing cardboard boxes with reusable containers and shipping in bulk saves trees and fuel. Links And Resources Mentioned Happy Returns - 60-Days Free Access To Return Portal Software - Mention eCommerce Fastlane Happy Returns Shopify App Happy Returns Joins Forces With PayPal Outerknown Rothy's Untuckit Andie Thank You For ListeningThank you kindly for choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s show, please share it using the social media buttons on this page.We would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on Apple Podcasts. They’re extremely helpful when it comes to reaching our entrepreneurial audience. Steve Hutt reads each and every one personally!Growth Mindset?If you’re reading down here, we know the answer ;)Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.Episode Sponsor: MESA Today's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Mesa is the easiest way to integrate any top ecommerce app or service with your online store. Designed exclusively for Shopify and Shopify Plus; Mesa's automated workflows can get back your time spent on repetitive tasks while growing your business at the same time.Mesa's no-code approach to building workflows allows you to create new ways to improve customer engagement, encourage repeat purchases without lifting a finger, reduce manual data entry, and more through a simple point-and-click interface.Search for "Mesa" in the Shopify App Store and download the app today. Pricing starts at less than $10 a month and comes with a 14-day free trial backed 24/7 by their Customer Success Team. Hosted on Acast. See acast.com/privacy for more information.

 Generate More 2021 Holiday Revenue And Profit With Relevant Personalized Shopping Experiences | File Type: audio/mpeg | Duration: 50:29

Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.Your Business Is A Journey. Invest In Yourself Today.Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that's being shared today!In today’s episode, my guest is John Erck the Co-founder of Rebuy. They provide e-commerce personalization services that help brands that are powered by Shopify to accelerate sales growth.This is a great conversation regarding real-time personalization and recommendations, dynamic offers, cross-sells, upsells, buy it again, and more.Make sure to listen through to the end to get access to an exclusive listener-only bonus!What You Will Learn Today How to Increase conversions, engagement and average order value through relevant personalized shopping experiences. How to strategically implement effective upsell and cross-sell offers for your site visitors. The benefits of the Rebuy Smart Cart intelligent shopping cart replacement. How to eliminate extra clicks and scrolling to reduce cart abandonment. Links And Resources Mentioned Rebuy Rebuy Shopify App Rebuy 60-Day Free Trial - Thanks John! Rebuy Integration Partners Licorice.com Case Study Thank You For ListeningI really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!Growth Mindset?If you’re reading down here, I know the answer ;)Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.Episode Sponsor: Frontend Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform (eXP) for modern Shopify brands.If you're tuned into the ecommerce space, you've no doubt heard about "going headless", or building a "headless commerce storefront."And if you’ve gone as far as exploring headless solutions, you know there’s an incredible amount of info to wade through and to consider when making a storefront pivot.You may have heard that headless commerce means a move from "commerce-led" to a "content-led solution" or maybe you’ve heard it represents a lean toward an ‘API-first’ approach.As with any largely uncharted territory, it can be hard to work out what’s growing faster, the technology or the terminology.The great thing about headless commerce is it can get your Shopify store to load incredibly fast, eliminate the compromises when it comes to your brand's look and feel. You get full frontend control and flexibility which will help you convert more of your website visitors.Amazing brands like Groove Life, Nomad, OneBlade, and so many more, have taken their storefronts headless using the Shogun Frontend platform.You can increase your conversion rate with a less than 1-second page load and empower your ecommerce team to manage content more efficiently with Shogun Frontend, the next-generation eCommerce Experience Platform (eXP). Request a demo this week and see what Frontend can do for your Shopify brand. Check them out at getshogun.com/frontend Hosted on Acast. See acast.com/privacy for more information.

 Scale Your Brand Worldwide With Faster And More Affordable Order Fulfillment | File Type: audio/mpeg | Duration: 34:44

Today's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Your Business Is A Journey. Invest In Yourself Today.Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that's being shared today!In today’s episode, my guest is Casey Armstrong the Chief Marketing Officer from ShipBob. They are a global logistics platform that fulfills ecommerce orders for direct-to-consumer brands. Their mission is to make Shopify merchants more successful online by providing best-in-class fulfillment so customers get the fast and affordable shipping they expect.As we head into the back-to-school season and the much anticipated Q4 holiday time, this is a timely conversation.What You Will Learn Today The importance of focusing on retention efforts and the post-purchase experience. How to build a great customer experience through returns management. How to expand your reach through marketplaces like Amazon, Walmart, and eBay. Benefits of Shopify's Partner Ecosystem. Links And Resources Mentioned ShipBob ShipBob Shopify App ShipBob Summer 21 Release How To Choose A 3PL For Your Shopify Brand 100 Thieves Case Study Happy Returns Loop Returns Returnly Thank You For ListeningThank you kindly for choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s show, please share it using the social media buttons on this page.We would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on Apple Podcasts. They’re extremely helpful when it comes to reaching our entrepreneurial audience. Steve Hutt reads each and every one personally!Growth Mindset?If you’re reading down here, we know the answer ;)Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.Episode Sponsor: MESA Today's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Mesa is the easiest way to integrate any top ecommerce app or service with your online store. Designed exclusively for Shopify and Shopify Plus; Mesa's automated workflows can get back your time spent on repetitive tasks while growing your business at the same time.Mesa's no-code approach to building workflows allows you to create new ways to improve customer engagement, encourage repeat purchases without lifting a finger, reduce manual data entry, and more through a simple point-and-click interface.Search for "Mesa" in the Shopify App Store and download the app today. Pricing starts at less than $10 a month and comes with a 14-day free trial backed 24/7 by their Customer Success Team. Hosted on Acast. See acast.com/privacy for more information.

 How Nimble Shopify Brands Drive More Revenue On Autopilot With Marketing Automation | File Type: audio/mpeg | Duration: 53:17

Today's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Your Business Is A Journey. Invest In Yourself Today.Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that's being shared today!In today’s episode, my guest is Rytis Lauris the Co-Founder and CEO of Omnisend, a Shopify Plus Certified App Partner. They've built a marketing automation platform to help nimble teams drive more revenue without increasing their workload. They have a mission to help Shopify businesses make marketing relevant by helping to send personalized messages to the right person, at the right time, using the right channel. The great thing for shoppers is tailored messaging and a unique online shopping experience.What You Will Learn Today Why email is not dead. Pending impact of iOS15 and what you can do now. What is omnichannel marketing and how can Shopify brands make the most use of it. The positive impact of implementing an SMS strategy into your marketing mix. Links And Resources Mentioned Omnisend Omnisend Shopify App Omnisend Free Plan Available With 15,000 Emails Month 30% Off For 3 Months On Paid Plans. Use code: FASTLANE30X3 - Thanks Rytis! Opens Are Not Dead Jiggy Puzzles Thank You For ListeningThank you kindly for choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s show, please share it using the social media buttons on this page.We would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on Apple Podcasts. They’re extremely helpful when it comes to reaching our entrepreneurial audience. Steve Hutt reads each and every one personally!Growth Mindset?If you’re reading down here, we know the answer ;)Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.Episode Sponsor: MESA Today's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Mesa is the easiest way to integrate any top ecommerce app or service with your online store. Designed exclusively for Shopify and Shopify Plus; Mesa's automated workflows can get back your time spent on repetitive tasks while growing your business at the same time.Mesa's no-code approach to building workflows allows you to create new ways to improve customer engagement, encourage repeat purchases without lifting a finger, reduce manual data entry, and more through a simple point-and-click interface.Search for "Mesa" in the Shopify App Store and download the app today. Pricing starts at less than $10 a month and comes with a 14-day free trial backed 24/7 by their Customer Success Team. Hosted on Acast. See acast.com/privacy for more information.

 Accelerate Your Shopify Brands Success Through Automation Delegation Or Elimination | File Type: audio/mpeg | Duration: 41:19

Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.Your Business Is A Journey. Invest In Yourself Today.Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that's being shared today!In today’s episode, my guest is Will Christensen the Co-Founder and CEO of DataAutomation. They are an automation and integration consultancy that helps Shopify entrepreneurs get their time back by automating repetitive processes and integrating apps to work together directly. This is a great conversation with tons of learnings. Let’s jump in and learn more about the great work they are doing with Shopify brands.What You Will Learn Today How to solve the manual labour associated with transferring data to and from Shopify. What is Zapier and other iPaaS solutuons. What things should you automate. 15.1.1.5 framework - [ (15) minutes a day - more than (1) hour a week - more than (1) hour a month - (5) times manually ] Use 15.1.1.5 and answer the 3 questions: where is the data now, where does the data need to go, what happens in between. Links And Resources Mentioned DataAutomation.com Automate Delegate Eliminate Podcast Free 30 Minute Automation Call - Thanks Will Zapier ShipStation Linnworks Thank You For ListeningI really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!Growth Mindset?If you’re reading down here, I know the answer ;)Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.Episode Sponsor: Frontend Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform (eXP) for modern Shopify brands.If you're tuned into the ecommerce space, you've no doubt heard about "going headless", or building a "headless commerce storefront."And if you’ve gone as far as exploring headless solutions, you know there’s an incredible amount of info to wade through and to consider when making a storefront pivot.You may have heard that headless commerce means a move from "commerce-led" to a "content-led solution" or maybe you’ve heard it represents a lean toward an ‘API-first’ approach.As with any largely uncharted territory, it can be hard to work out what’s growing faster, the technology or the terminology.The great thing about headless commerce is it can get your Shopify store to load incredibly fast, eliminate the compromises when it comes to your brand's look and feel. You get full frontend control and flexibility which will help you convert more of your website visitors.Amazing brands like Groove Life, Nomad, OneBlade, and so many more, have taken their storefronts headless using the Shogun Frontend platform.You can increase your conversion rate with a less than 1-second page load and empower your ecommerce team to manage content more efficiently with Shogun Frontend, the next-generation eCommerce Experience Platform (eXP). Request a demo this week and see what Frontend can do for your Shopify brand. Check them out at getshogun.com/frontend Hosted on Acast. See acast.com/privacy for more information.

 How To Make Your Shopify Brand Famous By Scaling Your Editorial Coverage | File Type: audio/mpeg | Duration: 37:28

Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.Your Business Is A Journey. Invest In Yourself Today.Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that's being shared today!In today’s episode, my guest is Chris Wirasinha the Co-Founder and CEO of Linkby. They are a platform that helps Shopify brands get more editorial coverage from premium publishers like Forbes Shopping, Bustle, Daily Mail, and more. Linkby can get you featured with full articles on premium news and lifestyle publishers and you only pay for the clicks back to your Shopify store.What You Will Learn Today The benefits of getting national editorial coverage for your Shopify brand. Shopify brands and verticals that have received notable coverage. Why readers are more likely to convert through editorial placements. Growing list of publishing brands that are available on Linkby today. Links And Resources Mentioned Linkby Free Creative Service from Linkby for your first campaign - Thanks Chris! Thank You For ListeningI really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!Growth Mindset?If you’re reading down here, I know the answer ;)Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.Episode Sponsor: Frontend Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform (eXP) for modern Shopify brands.If you're tuned into the ecommerce space, you've no doubt heard about "going headless", or building a "headless commerce storefront."And if you’ve gone as far as exploring headless solutions, you know there’s an incredible amount of info to wade through and to consider when making a storefront pivot.You may have heard that headless commerce means a move from "commerce-led" to a "content-led solution" or maybe you’ve heard it represents a lean toward an ‘API-first’ approach.As with any largely uncharted territory, it can be hard to work out what’s growing faster, the technology or the terminology.The great thing about headless commerce is it can get your Shopify store to load incredibly fast, eliminate the compromises when it comes to your brand's look and feel. You get full frontend control and flexibility which will help you convert more of your website visitors.Amazing brands like Groove Life, Nomad, OneBlade, and so many more, have taken their storefronts headless using the Shogun Frontend platform.You can increase your conversion rate with a less than 1-second page load and empower your ecommerce team to manage content more efficiently with Shogun Frontend, the next-generation eCommerce Experience Platform (eXP).Request a demo this week and see what Frontend can do for your Shopify brand. Check them out at getshogun.com/frontend Hosted on Acast. See acast.com/privacy for more information.

 Get Retention Insights From 23,400 Shopify Subscription Companies And Automate Your Revenue Growth | File Type: audio/mpeg | Duration: 47:53

Today's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Your Business Is A Journey. Invest In Yourself Today.Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that's being shared today!In today’s episode, my guest is Patrick Campbell the Founder and CEO of ProfitWell. They are a software company that automatically increases retention for subscription Shopify brands utilizing the largest subscription data set in the world.You can stop losing revenue to credit card failures and let ProfitWell's subscription expertise win back your customers automatically.If you operate a subscription business on Shopify this is a must-listen episode!What You Will Learn Today How to reducing and recover payment failures. Recommendations to improve subscription retention. Why customers churn and a process to keep them as a customer. Benefits of a dedicated subscription PKI and analytics tool. Links And Resources Mentioned ProfitWell ProfitWell - $10,000 USD in Free Recovery Credit - Thanks Patrick! ProfitWell Subscription Podcasts Thank You For ListeningI really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!Growth Mindset?If you’re reading down here, I know the answer ;)Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.Episode Sponsor: MESA Today's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Mesa is the easiest way to integrate any top ecommerce app or service with your online store. Designed exclusively for Shopify and Shopify Plus; Mesa's automated workflows can get back your time spent on repetitive tasks while growing your business at the same time.Mesa's no-code approach to building workflows allows you to create new ways to improve customer engagement, encourage repeat purchases without lifting a finger, reduce manual data entry, and more through a simple point-and-click interface.Search for "Mesa" in the Shopify App Store and download the app today. Pricing starts at less than $10 a month and comes with a 14-day free trial backed 24/7 by their Customer Success Team. Hosted on Acast. See acast.com/privacy for more information.

 Super Smart Way To Save Money On Shipping While Exceeding Your Customers Expectations | File Type: audio/mpeg | Duration: 42:51

Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.Your Business Is A Journey. Invest In Yourself Today.Being an entrepreneur or brand marketer is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, profitably grow revenue, and build lifetime customer loyalty for your Shopify brand.In today’s episode, my guest is Laura Behrens Wu Co-Founder and CEO of Shippo. They are a shipping platform designed for modern Shopify brands who want to improve efficiencies while delighting their customers. Shippo helps more than 100,000 businesses get real-time shipping rates, print labels, automate international paperwork, track packages, facilitate returns and so much more. They are a multi-carrier platform that provides access to over 60 carriers and helps Shopify brands navigate the complexities of shipping so that they can achieve their highest potential.This is a great conversation about online shoppers and their shipping expectations vs the unfortunate reality of most brands. You’ll learn how to unlock your unique shipping and fulfillment superpower and win the hearts of your customers.What You Will Learn Today Why shipping is such a challenge for digitally native brands. The frustrations that Shopify businesses facing today when it comes to shipping. Should a Shopify brand care about shipping and the customer experience around fulfillment. What is a multi-carrier approach to shipping and why you should implement it. The long-term benefits of giving your customers constant and detailed updates on their tracking information. Links And Resources Mentioned Shippo Shippo Shopify App Shippo Success Stories Shippo Plays Nice With Your Existing Tech Stack E-commerce Shipping Benchmarks Report - Great Read! Thank You For ListeningI really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!Growth Mindset?If you’re reading down here, I know the answer ;)Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.Episode Sponsor: Frontend Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform (eXP) for modern Shopify brands.If you're tuned into the ecommerce space, you've no doubt heard about "going headless", or building a "headless commerce storefront."And if you’ve gone as far as exploring headless solutions, you know there’s an incredible amount of info to wade through and to consider when making a storefront pivot.You may have heard that headless commerce means a move from "commerce-led" to a "content-led solution" or maybe you’ve heard it represents a lean toward an ‘API-first’ approach.As with any largely uncharted territory, it can be hard to work out what’s growing faster, the technology or the terminology.The great thing about headless commerce is it can get your Shopify store to load incredibly fast, eliminate the compromises when it comes to your brand's look and feel. You get full frontend control and flexibility which will help you convert more of your website visitors.Amazing brands like Groove Life, Nomad, OneBlade, and so many more, have taken their storefronts headless using the Shogun Frontend platform.You can increase your conversion rate with a less than 1-second page load and empower your ecommerce team to manage content more efficiently with Shogun Frontend, the next-generation eCommerce Experience Platform (eXP).Request a demo this week and see what Frontend can do for your Shopify brand. Check them out at getshogun.com/frontend Hosted on Acast. See acast.com/privacy for more information.

 Proven Revenue Increases With Next Level Product Recommendations And Full Site Personalization | File Type: audio/mpeg | Duration: 47:27

Today's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Your Business Is A Journey. Invest In Yourself Today.Being an entrepreneur or brand marketer is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, profitably grow revenue, and build lifetime customer loyalty for your Shopify brand.In today’s episode, my guest is Sharon Goldstein the CEO of LimeSpot. They are an AI-driven personalization platform that helps merchants create highly targeted user experiences that drive engagement, retention, conversion and sales.What You Will Learn Today How to achieve the right balance between the consumer’s demand for privacy and the value of personalization on your store. Benefits of dynamically curated personalized collections based on customer behavior, intent, and preferences. How to increase the effectiveness of your Google shopping campaigns based on the customer journey. Links And Resources Mentioned Limespot Limespot Success Case Studies Limespot Thought-Leadership Blog Limespot - 3 Months FREE Base Price - Thanks Sharon! EZPZ Thank You For ListeningI really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!Growth Mindset?If you’re reading down here, I know the answer ;)Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.Episode Sponsor: MESA Today's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Mesa is the easiest way to integrate any top ecommerce app or service with your online store. Designed exclusively for Shopify and Shopify Plus; Mesa's automated workflows can get back your time spent on repetitive tasks while growing your business at the same time.Mesa's no-code approach to building workflows allows you to create new ways to improve customer engagement, encourage repeat purchases without lifting a finger, reduce manual data entry, and more through a simple point-and-click interface.Search for "Mesa" in the Shopify App Store and download the app today. Pricing starts at less than $10 a month and comes with a 14-day free trial backed 24/7 by their Customer Success Team. Hosted on Acast. See acast.com/privacy for more information.

 How To Add Automation To Your Shopify Brand To Improve Efficiency And Boost Revenue | File Type: audio/mpeg | Duration: 28:38

Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform for modern Shopify brands.Your Business Is A Journey. Invest In Yourself Today.Being an entrepreneur or brand marketer is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, profitably grow revenue, and build lifetime customer loyalty for your Shopify brand.In today’s episode, my guest is Sara Du the Co-Founder and CEO of Alloy. They are a no-code automation tool that helps Shopify stores to power their growth. By using automated workflows (called recipes), merchants no longer need to hire an assistant or engineer to help run the day-to-day operations.Everything you do can be automated - offload marketing, customer service, shipping, fulfillment, tagging, and other time-consuming tasks so you can focus on growing your brand.What You Will Learn Today How Shopify brands are able to leverage data across their existing apps to improve marketing. The most impactful automation use cases for Shopify brands to enable. How are Shopify Flow and Zapier different than Alloy. What are prebuilt automation recipes and how is it helping Shopify brands. Learn how to offload marketing, customer service, shipping, fulfillment, tagging, and other time-consuming tasks. Links And Resources Mentioned Alloy Alloy Shopify App Alloy Case Studies 10% Off All Alloy Plans - Use code: ALLOYFASTLANE10 - Thanks Sara! Opte Precision Skincare Thank You For ListeningI really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show on iTunes. They’re extremely helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!Growth Mindset?If you’re reading down here, I know the answer ;)Subscribe to eCommerce Fastlane and get an instant notification when a new episode is released. We’re available here Apple Podcasts, Spotify, Stitcher, Google Play or wherever you get your podcasts.Episode Sponsor: Frontend Today's episode is brought to you by Frontend by Shogun, the next-generation eCommerce Experience Platform (eXP) for modern Shopify brands.If you're tuned into the ecommerce space, you've no doubt heard about "going headless", or building a "headless commerce storefront."And if you’ve gone as far as exploring headless solutions, you know there’s an incredible amount of info to wade through and to consider when making a storefront pivot.You may have heard that headless commerce means a move from "commerce-led" to a "content-led solution" or maybe you’ve heard it represents a lean toward an ‘API-first’ approach.As with any largely uncharted territory, it can be hard to work out what’s growing faster, the technology or the terminology.The great thing about headless commerce is it can get your Shopify store to load incredibly fast, eliminate the compromises when it comes to your brand's look and feel. You get full frontend control and flexibility which will help you convert more of your website visitors.Amazing brands like Groove Life, Nomad, OneBlade, and so many more, have taken their storefronts headless using the Shogun Frontend platform.You can increase your conversion rate with a less than 1-second page load and empower your ecommerce team to manage content more efficiently with Shogun Frontend, the next-generation eCommerce Experience Platform (eXP).Request a demo this week and see what Frontend can do for your Shopify brand. Check them out at getshogun.com/frontend Hosted on Acast. See acast.com/privacy for more information.

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