App Marketing by App Masters

Do you have an idea for app that solves your own problem, but you're unsure that others have that problem too? Well today's walks us through the approach he had while building his app. Also, listen the story of how he found early beta users to get all so important user feedback.

Do you want to know the mechanics of what makes a game popular? Well today's guest is a 20 year game development veteran who shares his experience and tips for both newbies and professionals alike. We discuss strategies for developing and selling successful games despite the continual market saturation.

Are you looking to market your app on Instagram? Well, today's guest tells us how he used Instagram to recruit his initial beta users. Also, while I think the target market for this app is very niche, you'll want to hear the actual market size of the app's audience.

Do you have a pain or frustration for a product that you wish existed? Well today's guest had a frustration that led him to launch his latest product. Also, listen to the clever marketing campaign that helped land press and also a partnership with United Way.

Are you looking for an easy way to develop your first app? Well today's guest launched a website where you can submit your app ideas and have the community vote for the best idea. Also, listen to point of the interview where we talk about using this site to actually validate a few of your ideas.

Coming up is another app showdown full of half baked ideas. Ideas include putting babies to work, one hand poker and an app that tells you where to travel based on the weather. As always go vote for your favorite idea on the mobileappchat.com.

In this interview, you'll hear how an ex-eBay engineer went on to build a suite of weather apps that have over 2 million downloads. It's a great story of getting something onto the app store and using user feedback to build subsequent apps. Also, listen to the auto-complete tip that you can use to get a sense of what people are searching for in the app store.

Would you like a clever way to monetize your app without annoying your users. Well, listen to how today's guest monetizes his app in a way that does NOT disrupt the user experience. Also, if you're trying to build your app business while you still have a corporate job, then you'll want to hear the schedule that today's guest put together that allowed him to really focus on launching his app.

Coming up is a 17-year-old game developer who started coding when he was only 10 years old and now has an app with over 10,000 downloads. We talk about level design and why he decided to use the Corona SDK to develop his apps.

Have you been sending emails to bloggers with little success? Well today's guest tells us how he made it really easy for publications such as Mashable, Forbes, Wired to write about his app. Also, listen to how he applies lessons from his days as a Mortal Kombat motion artist to running his business.

Gab and I lay out the rules for our app battle; what's allowed and what's not. Also, listen to the different approaches we both have about generating and validating our ideas. And lastly if you want to join the app battle with us, visit TheAppBattle.com.

Are you relying on press to get downloads for your app? Well today's guest tells us how she turned the downloads from the early press clippings into more users by creating a viral loop within the app. Also, listen to the advice that she gives to app developers about building a minimum viable product and why the launch date is NOT as important as you think.

Do you want to decrease the likelihood that your app becomes a complete failure? Well, today's guest, Dan Martell, shows us the approach he uses to presell his ideas. Also, listen to the part of the episode when Dan schools me when I try to presell my app idea.

Are you looking for a way to get publicity for your app? Well today's guest breaks down a process that you can use to craft your own story to get the attention of the press. Also, listen to the email that today's guest receive and why you should NEVER send something similar.

I share it all. From how much I make off my apps to how many downloads I get from the podcast. This episode is a recording of my first session with my business coach, Katie McCarthy. And a part of me does NOT want to publish this episode because I reveal so much, but this conversation completely shifted my mindset and I think you will get a lot of it as well. Also, please do me a favor and leave a comment below with your thoughts. And if you got anything out of this episode.