Business901 show

Business901

Summary: Business901 is a firm specializing in bringing the continuous improvement process to the sales and marketing arena. Joe Dager, owner of Business901 takes his process thinking of over thirty years in marketing within a wide variety of industries and applies it through Lean Marketing Concepts. Are you marketing to the unprofitable masses? Marketing through a funnel of depletion is not only costly but ineffective. Lean Marketing establishes pull and allows you to develop and implement the Funnel of Opportunity.

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  • Artist: Joe Dager
  • Copyright: Copyright © 2017 Joseph Dager. All rights reserved.

Podcasts:

 Behind every Decision to Buy.. | File Type: audio/mpeg | Duration: 00:29:00

Behind every decision to buy–whether the item is a service or a product, an argument or an idea–is an unspoken emotional motivation. This is the hidden agenda. Says Kevin Allen, author of the book called The Hidden Agenda: A Proven Way to Win Business and Create a Following. Kevin was my guest on the Business901 podcast and I believe you will find the master storyteller entertaining and a wealth of information. Kevin worked with the McCann World Group, the Interpublic Group, and Lowe Worldwide, where he helped gain Ad Age’s recognition as "Turnaround Agency of the Year" in 2009. He has spent 25 years in advertising and was a key developer of the now iconic Priceless campaign for MasterCard. An excerpt of the podcast can be found on a recent Business901 blog post, Can you name your target audience in two words? Kevin can be found on the web at Kevin Allen Partners. Related Information: Business Processes as Value Networks The Role of PDCA in a Lean Sales and Marketing Cycle There is no Team in Kaizen Improve Communication – Have more meetings?

 Behind every Decision to Buy.. | File Type: audio/mpeg | Duration: 00:29:00

Behind every decision to buy–whether the item is a service or a product, an argument or an idea–is an unspoken emotional motivation. This is the hidden agenda. Says Kevin Allen, author of the book called The Hidden Agenda: A Proven Way to Win Business and Create a Following. Kevin was my guest on the Business901 podcast and I believe you will find the master storyteller entertaining and a wealth of information. Kevin worked with the McCann World Group, the Interpublic Group, and Lowe Worldwide, where he helped gain Ad Age’s recognition as "Turnaround Agency of the Year" in 2009. He has spent 25 years in advertising and was a key developer of the now iconic Priceless campaign for MasterCard. An excerpt of the podcast can be found on a recent Business901 blog post, Can you name your target audience in two words? Kevin can be found on the web at Kevin Allen Partners. Related Information: Business Processes as Value Networks The Role of PDCA in a Lean Sales and Marketing Cycle There is no Team in Kaizen Improve Communication – Have more meetings?

 Behind every Decision to Buy.. | File Type: audio/mpeg | Duration: 29:00

Behind every decision to buy–whether the item is a service or a product, an argument or an idea–is an unspoken emotional motivation. This is the hidden agenda. Says Kevin Allen, author of the book called The Hidden Agenda: A Proven Way to Win Business and Create a Following. Kevin was my guest on the Business901 podcast and I believe you will find the master storyteller entertaining and a wealth of information. Kevin worked with the McCann World Group, the Interpublic Group, and Lowe Worldwide, where he helped gain Ad Age’s recognition as "Turnaround Agency of the Year" in 2009. He has spent 25 years in advertising and was a key developer of the now iconic Priceless campaign for MasterCard. An excerpt of the podcast can be found on a recent Business901 blog post, Can you name your target audience in two words? Kevin can be found on the web at Kevin Allen Partners. Related Information: Business Processes as Value Networks The Role of PDCA in a Lean Sales and Marketing Cycle There is no Team in Kaizen Improve Communication – Have more meetings?

 An Uncommon Way of thinking about Service Design | File Type: audio/mpeg | Duration: 00:33:50

Service Design Thinking: Anne Morriss, the best‑selling co‑author of Uncommon Service says, We live in a world where lots of organizations want to deliver great service. We work with managers all the time, who are committed to it. Customers, as we know, are hungry for it, and yet, our service experiences are still overwhelmingly negative. In pursuing this question, what became clear is that past excellence is not necessarily intuitive. It's not about trying harder, deciding the customer is always right. It's more about making careful design choices and very deliberate trade‑offs. There are some surprising rules and pitfalls along the way. We wanted to get some of those insights out in the world because we think, basically, the world is ready for it. This is an excerpt from the Business901 podcast with Anne. We discusse the four universal truths outlined in the book for delivering uncommon service: You can’t be good at everything. Someone has to pay for it. It’s not your employees’ fault. You must manage your customers Download Podcast: Click and choose options: Download Here or go to the Business901 iTunes Store. The book’s website is an excellent resource and I encourage you to take the survey and utilize the Service Design Tool located there. This is a very challenging perspective for most of us. However, I think you will find the information to be well researched and presented in a compelling fashion. Related Information: The Lean Business Practices of a Deli Has Lean Thinking fallen short on the Demand Side? Will someone pay for Intangible Value? In love with your products more than your customers?

 An Uncommon Way of thinking about Service Design | File Type: audio/mpeg | Duration: 00:33:50

Service Design Thinking: Anne Morriss, the best‑selling co‑author of Uncommon Service says, We live in a world where lots of organizations want to deliver great service. We work with managers all the time, who are committed to it. Customers, as we know, are hungry for it, and yet, our service experiences are still overwhelmingly negative. In pursuing this question, what became clear is that past excellence is not necessarily intuitive. It's not about trying harder, deciding the customer is always right. It's more about making careful design choices and very deliberate trade‑offs. There are some surprising rules and pitfalls along the way. We wanted to get some of those insights out in the world because we think, basically, the world is ready for it. This is an excerpt from the Business901 podcast with Anne. We discusse the four universal truths outlined in the book for delivering uncommon service: You can’t be good at everything. Someone has to pay for it. It’s not your employees’ fault. You must manage your customers Download Podcast: Click and choose options: Download Here or go to the Business901 iTunes Store. The book’s website is an excellent resource and I encourage you to take the survey and utilize the Service Design Tool located there. This is a very challenging perspective for most of us. However, I think you will find the information to be well researched and presented in a compelling fashion. Related Information: The Lean Business Practices of a Deli Has Lean Thinking fallen short on the Demand Side? Will someone pay for Intangible Value? In love with your products more than your customers?

 An Uncommon Way of thinking about Service Design | File Type: audio/mpeg | Duration: 33:50

Service Design Thinking: Anne Morriss, the best‑selling co‑author of Uncommon Service says, We live in a world where lots of organizations want to deliver great service. We work with managers all the time, who are committed to it. Customers, as we know, are hungry for it, and yet, our service experiences are still overwhelmingly negative. In pursuing this question, what became clear is that past excellence is not necessarily intuitive. It's not about trying harder, deciding the customer is always right. It's more about making careful design choices and very deliberate trade‑offs. There are some surprising rules and pitfalls along the way. We wanted to get some of those insights out in the world because we think, basically, the world is ready for it. This is an excerpt from the Business901 podcast with Anne. We discusse the four universal truths outlined in the book for delivering uncommon service: You can’t be good at everything. Someone has to pay for it. It’s not your employees’ fault. You must manage your customers Download Podcast: Click and choose options: Download Here or go to the Business901 iTunes Store. The book’s website is an excellent resource and I encourage you to take the survey and utilize the Service Design Tool located there. This is a very challenging perspective for most of us. However, I think you will find the information to be well researched and presented in a compelling fashion. Related Information: The Lean Business Practices of a Deli Has Lean Thinking fallen short on the Demand Side? Will someone pay for Intangible Value? In love with your products more than your customers?

 Developing a Learning A3 | File Type: audio/mpeg | Duration: 00:28:13

Matt Wrye is a Lean Implementer that has a passion for continuous learning on all subjects related to business and lean. He is the author of the popular blog "Beyond Lean," which centers on evolving leadership and changing business. Our discussion center on his development of a Learning A3. From his blog post Learning A3: A3s are used for solving problems, developing proposals and everything else.  Why not for laying out a plan to show what people are expected to learn during a project or coaching session.  Layout a standard or plan so expectations and progress becomes visible. Below are several formats for your use. I recommend viewing one before or during listening to the podcast. Learning A3 Example PDF Learning A3 Blank Template PDF Learning A3 Blank Excel Template About Matt: Matt has a Bachelor of Science degree from Purdue University in Industrial Engineering. Among his other accomplishments are Lean Principles and Kaizen Certification from Lean Learning Center, Lean Coach/Mentor, Proficient in Lean tools and concepts, Shainin Red X Certified Journey and Master Candidate, and a ProModel Simulation Software expert.  He is proud to have played a large and significant role in starting the Smith County Lean Consortium in Tyler, TX. Related Information: Turning your Conference Learning into Action A Short Course in Design Thinking 4 Disciplines of Execution – Lean Simplified Why A3, Why Now in Lean Thinking?

 Developing a Learning A3 | File Type: audio/mpeg | Duration: 00:28:13

Matt Wrye is a Lean Implementer that has a passion for continuous learning on all subjects related to business and lean. He is the author of the popular blog "Beyond Lean," which centers on evolving leadership and changing business. Our discussion center on his development of a Learning A3. From his blog post Learning A3: A3s are used for solving problems, developing proposals and everything else.  Why not for laying out a plan to show what people are expected to learn during a project or coaching session.  Layout a standard or plan so expectations and progress becomes visible. Below are several formats for your use. I recommend viewing one before or during listening to the podcast. Learning A3 Example PDF Learning A3 Blank Template PDF Learning A3 Blank Excel Template About Matt: Matt has a Bachelor of Science degree from Purdue University in Industrial Engineering. Among his other accomplishments are Lean Principles and Kaizen Certification from Lean Learning Center, Lean Coach/Mentor, Proficient in Lean tools and concepts, Shainin Red X Certified Journey and Master Candidate, and a ProModel Simulation Software expert.  He is proud to have played a large and significant role in starting the Smith County Lean Consortium in Tyler, TX. Related Information: Turning your Conference Learning into Action A Short Course in Design Thinking 4 Disciplines of Execution – Lean Simplified Why A3, Why Now in Lean Thinking?

 Developing a Learning A3 | File Type: audio/mpeg | Duration: 28:13

Matt Wrye is a Lean Implementer that has a passion for continuous learning on all subjects related to business and lean. He is the author of the popular blog "Beyond Lean," which centers on evolving leadership and changing business. Our discussion center on his development of a Learning A3. From his blog post Learning A3: A3s are used for solving problems, developing proposals and everything else.  Why not for laying out a plan to show what people are expected to learn during a project or coaching session.  Layout a standard or plan so expectations and progress becomes visible. Below are several formats for your use. I recommend viewing one before or during listening to the podcast. Learning A3 Example PDF Learning A3 Blank Template PDF Learning A3 Blank Excel Template About Matt: Matt has a Bachelor of Science degree from Purdue University in Industrial Engineering. Among his other accomplishments are Lean Principles and Kaizen Certification from Lean Learning Center, Lean Coach/Mentor, Proficient in Lean tools and concepts, Shainin Red X Certified Journey and Master Candidate, and a ProModel Simulation Software expert.  He is proud to have played a large and significant role in starting the Smith County Lean Consortium in Tyler, TX. Related Information: Turning your Conference Learning into Action A Short Course in Design Thinking 4 Disciplines of Execution – Lean Simplified Why A3, Why Now in Lean Thinking?

 Individual Lean, the Root Cause of Success? | File Type: audio/mpeg | Duration: 00:46:44

Can the principles of Lean be applied to your daily life?  Dan Markovitz, founder and owner of TimeBack Management certainly thinks so. He has developed a consultancy specializing in improving individual and organizational performance through the application of lean concepts. Dan has backed up his claim in his latest book,  A Factory of One: Applying Lean Principles to Banish Waste and Improve Your Personal Performance.  Dan feels Lean can be just as powerful for yourself as it for organizations. After talking to Dan, I reviewed the 5 basic principles of Lean: Identify Value Map Value Stream Create Flow Establish Pull Seek Perfection I certainly found an interesting relation to how I apply them from an organizational standpoint and how I could use them to improve my day.  Dan gave a few tips and encouraged me to find the root cause of several of my most nagging problems. I can’t say the choices were easy but I was certainly able to address them and make decisions accordingly.  Now, if I can only sustain it!!! I reviewed the book in this blog post: How do you handle inputs into your life? and there is a written excerpt from the podcast, Can you Lean yourself?. Related Information: Jim Benson’s Personal Kanban Successful Lean teams are iTeams Kaizen is Always Individual 4 Disciplines of Execution – Lean Simplified

 Individual Lean, the Root Cause of Success? | File Type: audio/mpeg | Duration: 00:46:44

Can the principles of Lean be applied to your daily life?  Dan Markovitz, founder and owner of TimeBack Management certainly thinks so. He has developed a consultancy specializing in improving individual and organizational performance through the application of lean concepts. Dan has backed up his claim in his latest book,  A Factory of One: Applying Lean Principles to Banish Waste and Improve Your Personal Performance.  Dan feels Lean can be just as powerful for yourself as it for organizations. After talking to Dan, I reviewed the 5 basic principles of Lean: Identify Value Map Value Stream Create Flow Establish Pull Seek Perfection I certainly found an interesting relation to how I apply them from an organizational standpoint and how I could use them to improve my day.  Dan gave a few tips and encouraged me to find the root cause of several of my most nagging problems. I can’t say the choices were easy but I was certainly able to address them and make decisions accordingly.  Now, if I can only sustain it!!! I reviewed the book in this blog post: How do you handle inputs into your life? and there is a written excerpt from the podcast, Can you Lean yourself?. Related Information: Jim Benson’s Personal Kanban Successful Lean teams are iTeams Kaizen is Always Individual 4 Disciplines of Execution – Lean Simplified

 Individual Lean, the Root Cause of Success? | File Type: audio/mpeg | Duration: 46:44

Can the principles of Lean be applied to your daily life?  Dan Markovitz, founder and owner of TimeBack Management certainly thinks so. He has developed a consultancy specializing in improving individual and organizational performance through the application of lean concepts. Dan has backed up his claim in his latest book,  A Factory of One: Applying Lean Principles to Banish Waste and Improve Your Personal Performance.  Dan feels Lean can be just as powerful for yourself as it for organizations. After talking to Dan, I reviewed the 5 basic principles of Lean: Identify Value Map Value Stream Create Flow Establish Pull Seek Perfection I certainly found an interesting relation to how I apply them from an organizational standpoint and how I could use them to improve my day.  Dan gave a few tips and encouraged me to find the root cause of several of my most nagging problems. I can’t say the choices were easy but I was certainly able to address them and make decisions accordingly.  Now, if I can only sustain it!!! I reviewed the book in this blog post: How do you handle inputs into your life? and there is a written excerpt from the podcast, Can you Lean yourself?. Related Information: Jim Benson’s Personal Kanban Successful Lean teams are iTeams Kaizen is Always Individual 4 Disciplines of Execution – Lean Simplified

 Is Lean Thinking Futuristic? | File Type: audio/mpeg | Duration: 00:30:42

I had the pleasure of interviewing one of the noted experts in the Lean Community, Dan Jones.  Dan is a management thought leader and advisor on applying lean, process thinking to every type of business across the world. He is the founding Chairman of the Lean Enterprise Academy www.leanuk.org in the UK, dedicated to pushing forward the frontiers of lean thinking and helping others with its implementation. Daniel Jones is the co-author, with James P Womack, of the influential, best-selling management books: The Machine That Changed the World: The Story of Lean Production Lean Thinking: Banish Waste and Create Wealth in Your Corporation, Revised and Updated Lean Solutions: How Companies and Customers Can Create Value and Wealth Together Seeing the Whole Value Stream. Dan will not disappoint you in this podcast. Though he is firmly rooted in the principles of Lean, you may be surprised by his forward-thinking and interpretation.  An excerpt can be read in this blog post, The Challenge of Lean with Dan Jones. Related Information: Has Lean Thinking fallen short on the Demand Side? Thinking Back from the Customer –Lean Summit 2011 4 Disciplines of Execution – Lean Simplified Defining the Roles of Lean IT

 Is Lean Thinking Futuristic? | File Type: audio/mpeg | Duration: 00:30:42

I had the pleasure of interviewing one of the noted experts in the Lean Community, Dan Jones.  Dan is a management thought leader and advisor on applying lean, process thinking to every type of business across the world. He is the founding Chairman of the Lean Enterprise Academy www.leanuk.org in the UK, dedicated to pushing forward the frontiers of lean thinking and helping others with its implementation. Daniel Jones is the co-author, with James P Womack, of the influential, best-selling management books: The Machine That Changed the World: The Story of Lean Production Lean Thinking: Banish Waste and Create Wealth in Your Corporation, Revised and Updated Lean Solutions: How Companies and Customers Can Create Value and Wealth Together Seeing the Whole Value Stream. Dan will not disappoint you in this podcast. Though he is firmly rooted in the principles of Lean, you may be surprised by his forward-thinking and interpretation.  An excerpt can be read in this blog post, The Challenge of Lean with Dan Jones. Related Information: Has Lean Thinking fallen short on the Demand Side? Thinking Back from the Customer –Lean Summit 2011 4 Disciplines of Execution – Lean Simplified Defining the Roles of Lean IT

 Is Lean Thinking Futuristic? | File Type: audio/mpeg | Duration: 30:42

I had the pleasure of interviewing one of the noted experts in the Lean Community, Dan Jones.  Dan is a management thought leader and advisor on applying lean, process thinking to every type of business across the world. He is the founding Chairman of the Lean Enterprise Academy www.leanuk.org in the UK, dedicated to pushing forward the frontiers of lean thinking and helping others with its implementation. Daniel Jones is the co-author, with James P Womack, of the influential, best-selling management books: The Machine That Changed the World: The Story of Lean Production Lean Thinking: Banish Waste and Create Wealth in Your Corporation, Revised and Updated Lean Solutions: How Companies and Customers Can Create Value and Wealth Together Seeing the Whole Value Stream. Dan will not disappoint you in this podcast. Though he is firmly rooted in the principles of Lean, you may be surprised by his forward-thinking and interpretation.  An excerpt can be read in this blog post, The Challenge of Lean with Dan Jones. Related Information: Has Lean Thinking fallen short on the Demand Side? Thinking Back from the Customer –Lean Summit 2011 4 Disciplines of Execution – Lean Simplified Defining the Roles of Lean IT

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