eCommerce Fastlane – A Shopify Store Podcast. Get Insights To Profitably Grow Revenue And Scale Lifetime Customer Loyalty.
Summary: My name is Steve Hutt, and I host the eCommerce Fastlane, a podcast that one anonymous reviewer called, "Impressive level of content that is accessible for beginners, but even more rewarding for deep e-commerce experts who want to get into the weeds of marketing & operations and translate these strategies into actions."At eCommerce Fastlane, I aim to provide you with the resources and source of truth for e-commerce growth and marketing education, specifically focusing on brands powered by Shopify. Since 2016, I've been empowering and guiding Shopify businesses to build, grow, and scale.Whether you are an established Shopify business owner or aspiring to launch your direct-to-consumer (DTC) brand, this podcast is here to accelerate your knowledge and help you succeed. I bring you actionable strategies and marketing tips through our Insights Blog and podcast episodes twice a week.Join me and a roster of Shopify partners and subject matter experts as we dive deep into the latest D2C marketing strategies, B2B e-commerce insights, and proven tactics to drive traffic, boost conversion rates, increase average order value, and maximize customer lifetime value.With a broad range of topics covered each week, we explore the best Shopify apps, email marketing, marketing automation, SMS marketing, text marketing, Shopify best practices, DTC e-commerce, and advertising platforms such as Facebook, Google, Instagram, TikTok, Snapchat, and Pinterest. We also dive into the Shopify app store, B2B e-commerce, acquisition and retention strategies, and the evolving landscape of retail and online stores.Our discussions go beyond the surface, providing in-depth knowledge, expert advice, and practical tips to optimize your e-commerce operations.Whether you're a marketer, DTC founder, online business owner, or entrepreneur, I aim to help you improve efficiency, increase revenue, and enhance customer retention, ultimately building lifetime customer value for your Shopify store.The world of e-commerce is ever-evolving, and at eCommerce Fastlane, I’m committed to keeping you informed and ahead of the curve. Together, let's unlock your ecommerce potential and accelerate your business to new heights. Hosted on Acast. See acast.com/privacy for more information.
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- Artist: Steve Hutt | Shopify Expert and eCommerce Expert
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Podcasts:
In today’s Shopify ecommerce podcast, my guest is Gen Furukawa the Co-Founder of Prehook. (at Prehook.com) They are a growing quiz platform for Shopify merchants. Prehook helps hundreds of high growth Shopify merchants sell more, accelerate list growth, and capture zero party data with quizzes. Gen also hosts the eCommerce marketing podcast, Cart Overflow, where he shares what the best brand operators, agencies, and tech platforms are doing to grow their ecommerce revenues. Gen has been in ecommerce for 10+ years, with the last 7 years in eCommerce SaaS. Prior to Prehook, Gen was part of the founding team and lead Marketing at Jungle Scout, the leading software for Amazon sellers. Profitably GROW and SCALE your Shopify store with the resources mentioned in today's ecommerce podcast episode.Have any questions or comments about this episode? You can reach us at hello@ecommercefastlane.com or through any of our social channels. We love hearing from our listeners!Looking to profitably grow and scale revenue for your Shopify store? Click here eCommerceFastlane.com for the latest strategies. Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Lucas Rabinowitz the Sr Director of Growth from CHEQ. They are a Go-To-Market Security company that helps Shopify brands and organizations to protect themselves from the Fake Web. The Fake Web is any traffic interacting with your Shopify brand that doesn’t have the intention or ability to ever convert. This can range from harmful scrapers and crawlers, to click farms, to competitors, and even malicious human users and account hackers.This is an eye-opening episode in the underworld of the web and how you can protect your and improve ROAS at the same time.Profitably GROW and SCALE your Shopify store with the resources mentioned in today's ecommerce podcast episode.Have any questions or comments about this episode? You can reach us at hello@ecommercefastlane.com or through any of our social channels. We love hearing from our listeners!Looking to profitably grow and scale revenue for your Shopify store? Click here eCommerceFastlane.com for the latest strategies. Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Jason K Williamson the Founder of E2.Agency and the developer of The Trojan Horse Method.Jason specializes in ecommerce email and SMS marketing by helping Shopify merchants maximize their existing traffic and to explode their profits with retention marketing.Profitably GROW and SCALE your Shopify store with the resources mentioned in today's ecommerce podcast episode.Have any questions or comments about this episode? You can reach us at hello@ecommercefastlane.com or through any of our social channels. We love hearing from our listeners!Looking to profitably grow and scale revenue for your Shopify store? Click here eCommerceFastlane.com for the latest strategies. Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Shri Kanase the CEO and Co-Founder from Yoru Marketing. They are a Google Ads marketing agency that helps Shopify ecommerce brands to scale consistently and steadily with PPC.Establishing omnipresence and market share via Google Ads is more important than ever before now due to Facebook inconsistencies and ad account suspensions. There’s no time to leave potential sales on the table, so let's jump in a learn more!Profitably GROW and SCALE your Shopify store with the resources mentioned in today's ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Frost Li the Founder and CEO of Social Chat. They are a software platform and Shopify App that enables brands to host livestream shopping events directly on a Shopify store's website.Learn about this amazing technology that supercharges engagement. Livestream and chat with your customers in your own store and drop exclusive discount codes and checkout links to drive purchases.Profitably GROW and SCALE your Shopify store with the resources mentioned in today's ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Alexa Kilroy the Head of Brand of Triple Whale.They have developed an analytics platform for key stakeholders of Shopify brands looking to scale their businesses.Triple Whale’s (mobile-first) data-driven dashboard combines centralization, visualization, and attribution to illustrate KPIs in a simple and actionable way, making sophisticated insights into advertising performance accessible for any Shopify store.Profitably GROW and SCALE your Shopify store with the resources mentioned in today's ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Shanif Dhanani the Co-Founder & CEO of Apteo. They are a marketing personalization platform that helps Shopify brands drive sales from personalized emails, SMS, and social media ads.Apteo predicts what your customers will do or buy next, segments them based on those predictions, and syncs those segments to your existing marketing tools where your team can create highly targeted campaigns. Shopify brands can see an increase of 30% incremental revenue and experience up to a 20X ROI by using Apteo.Profitably GROW and SCALE your Shopify store with the resources mentioned in today's ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Akhilesh Srivastava the Founder and CEO from Fenix Commerce. They are a SaaS platform that helps eCommerce retailers provide an amazon like delivery experience.Consumer expectations around shipping are changing. The number one reason consumers don’t buy from your Shopify store is related to shipping. In order to gain material advantage retailers need to provide fast, cheap and on-time shipping options. To help Shopify brands deliver a better customer experience Fenix Commerce have built an ecommerce delivery operations system that utilizes upstream data and AI to optimize shipping operations, costs and delivery dates based on real-time product, inventory, customer and carrier info. This allows brands to deliver a superior pre and post-purchase shipping experience while increasing customer satisfaction. It turns shipping from a cost-center to a profit-center all while helping brands see a 17% increase in conversion and an 8% reduction in shipping costs. Profitably GROW and SCALE your Shopify store with the resources mentioned in today's ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Adam Robinson, the CEO and Co-Founder of GetEmails. Their platform identifies 45% of your anonymous Shopify store traffic and sends you deliverable email addresses of those people that didn’t purchase or fill out a form on your website. You then clone your welcome sequence from our email service provider and change the title of the first email to "Thank you for visiting (your brand name here).With extremely high open and click-through rates, this will be your highest-ROI channel. Profitably GROW and SCALE your Shopify store with the resources mentioned in today's ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Judith Zhu, a Product Marketing Manager from Yotpo. Yotpo is an ecommerce marketing platform with advanced solutions for customer reviews, visual marketing, loyalty, referrals, and SMS marketing. I’ve had the pleasure over the years to have Yotpo on the show to share specifically how Shopify brands are winning with their platform.Today will not disappoint as eCommerce Fastlane is the exclusive podcast to share the next and exciting iteration with Subscriptions by Yotpo!Profitably GROW and SCALE your Shopify store with the resources mentioned in todays ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Brian Sierakowski the General Manager of Baremetrics.Baremetrics is the leading provider of subscription analytics and insights for Shopify Partners and App Developers.When building a Shopify app, developers need to understand their performance: what’s working, and where they need to improve. Baremetrics makes it easy by automatically calculating over 26 key metrics related to churn, retention, acquisition, and conversion. With Baremetrics, app founders can answer questions like “What plans have the longest life with my customers? When do you customers usually churn in subscriptions?” instantly and without the headache of spreadsheets.Baremetrics is a pioneer in the space of subscription analytics, and the only one with a Shopify Partners integration. Their team is obsessed with helping app developers get more from their data and grow faster.Profitably GROW and SCALE your Shopify store with the resources mentioned in todays ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Ajay Bam the CEO and Co-Founder from Vyrill.They are a video commerce platform that helps Shopify brands and retailers increase revenue and find new customers by leveraging authentic video reviews, how-to, unboxing UGC videos and branded video for insights and commerce, powered by in-video search.Video reviews have now become the number one way to drive conversation for a brand. Over 85% of shoppers say that they watch videos before they shop and it improves their brand trust by 20X, because shoppers can see the product, person and emotions in the video. Shoppers trust other customers when it comes to opinions during the purchase experience than branded videos.Billions of consumers consume and create videos on 30+ platforms in 89 languages. A brand like Nike, L’oreal, or BMW have 15M+ videos posted on one social media platform like Youtube, 90% of which are fan videos. However, brands and retailers don’t have the backend capacity to parse through millions of user-generated video content (UGVC) or fan videos to showcase the best videos to serve their shoppers. Vyrill recently launched its Shopify app that helps Shopify store owners deliver on their 3 most important KPIs - customer acquisition, page engagement, and revenue.Profitably GROW and SCALE your Shopify store with the resources mentioned in today's ecommerce podcast episode.Have any questions or comments about this episode? You can reach us at hello@ecommercefastlane.com or through any of our social channels. We love hearing from our listeners!Looking to profitably grow and scale revenue for your Shopify store? Click here eCommerceFastlane.com for the latest strategies. Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Krishna Subramanian the CEO and Co-Founder of Captiv8. They are a full-service influencer marketing solution that helps drive real effective results from authentic influencer branded content. This is a great conversation with tons of learnings for Shopify brands how authentic content drives results.Profitably GROW and SCALE your Shopify store with the resources mentioned in todays ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.
In today’s Shopify ecommerce podcast, my guest is Vishnu Vankayala the Co-Founder and CEO of CustomerLabs. They are a customer data platform, referred to as a CDP, that helps Shopify marketers understand their customers better and assists with the strategies and tactics to double revenue.Profitably GROW and SCALE your Shopify store with the resources mentioned in todays ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.
In today’s episode, my guest is Mike Schwarz the Director of Sales from Happy Returns by PayPal. They are a returns and reverse logistics provider that helps Shopify stores to automate returns, save money, retain revenue and they also help the planet too - all while keeping online shoppers happy. Let’s jump in and learn more about how you can improve your post-purchase returns and exchange experience!Profitably GROW and SCALE your Shopify store with the resources mentioned in todays ecommerce podcast episode.CLICK HERE > eCommerceFastlane.com or eCommerceFastlanePodcast.com Hosted on Acast. See acast.com/privacy for more information.
