Tricks of the Trade(mark)

Celebrating our 25th year with the 25 series. Erik discusses the power of slogans and reviews 25 iconic examples in this podcast.

Erik explains how a TTAB discovery conference works inside the process of a trademark opposition or cancellation proceeding.

Celebrating our 25th year with the 25 series. For more information on how to identify and avoid scams, visit www.isthisatrademarkscam.com.  

Erik provides updates on one of our most frequently asked questions about the trademark process in this video.

Celebrating our 25th year with 25 trademark application tips. Protect your brand with trademark registration and schedule a free initial consultation with one of our experienced attorneys: https://www.erikpelton.com/calendar/

Erik shares red flags to watch for and tips to protect yourself from trademark scammers in this podcast.

Celebrating our 25th year with the “25” Series. Erik shares 25 Branding Tips in this video.

What does 2024 have in store for the world of trademarks? Erik discusses several topics he will be following in this podcast.

Erik reviews the many perks of having a registered trademark in this podcast.

Proper evidence of use is important for every trademark application, and for clothing it can be particularly tricky. Erik shares tips in this video.

Brand protection is our business—and that includes our own brand. Erik shares a recent trademark registration our firm received for one of our own logos in this podcast.

Erik wraps up a great 2023 at EMP&A in this special year-end episode.

Erik shares his annual roundup of this year’s top trademark trends in this podcast.

Erik introduces you to the new USPTO search engine and shares his thoughts about the updated platform in this podcast.

Merriam Webster’s 2023 Word of the Year rings true for the world of trademarks, as Erik explains in this video.