A Shark's Perspective show

A Shark's Perspective

Summary: “A Shark’s Perspective” is the podcast with the Who’s Who in marketing. Your host, Kenneth (Shark) Kinney, is a highly accomplished & creative marketer, growth executive, & nationally-renowned consultant & speaker on digital & TV.

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Podcasts:

 #150 - Local News and Localized Video | File Type: audio/mpeg | Duration: 00:41:45

Conversation with Lindsay Stewart, the CEO and Co-founder of Stringr, a company that helps major media organizations source custom video; she’s a former network news producer; and a subject matter expert on how to leverage video

 #149 - Is the Full-Service Agency Model Broken | File Type: audio/mpeg | Duration: 00:43:19

Conversation with Leigh George, the CEO of Find Freedom a strategic branding and marketing un-agency; she has a Ph.D. in branding history and theory; and she’s a subject matter expert on marketing strategy and agency relationships

 #148 - Rolling Tides with Legends at Alabama | File Type: audio/mpeg | Duration: 00:47:50

Conversation with Linda Bonnin, the Vice President of Strategic Communications overseeing all of marketing, advertising, and communications at the University of Alabama and she’s a subject matter expert in higher education

 #147 - Top Rank Marketing with B2B Content and Influencers | File Type: audio/mpeg | Duration: 00:39:05

Conversation with Lee Odden, the CEO and Co-Founder of Top Rank Marketing, a B2B marketing strategist, author, keynote speaker and he’s also a subject matter expert at B2B content and influencer marketing

 #146 - Need More Attribution | File Type: audio/mpeg | Duration: 00:48:41

Conversation with Jeff Greefield, the Co-Founder and Chief Attribution Officer of C3 Metrics and he’s a subject matter expert at attribution in media

 #145 - Better TV and Video Creative for a Branded Response | File Type: audio/mpeg | Duration: 00:34:43

Conversation with Meryl Draper, the CEO and Founder of Quirk Creative, an award-winning and WBE-certified video advertising agency, and she’s a subject matter expert in brand response TV and Video advertising

 #144 - What Do You Want Your Audience to Remember | File Type: audio/mpeg | Duration: 00:37:45

Conversation with Dr. Carmen Simon, the founder of Memzy, an instructor at Stanford University, an author, and she’s a subject matter expert who holds doctorates in both instructional technology as well as cognitive psychology

 #143 - Fashion Model Marketing | File Type: audio/mpeg | Duration: 00:35:25

Conversation with Renata Kaczoruk, a high-end fashion model who has walked the most famous runways in the world, appeared on the cover of a 2019 Playboy in Poland where she was featured in an interview about feminism, a celebrity who appeared on a European version of Dancing with the Stars, an influencer with a large international following, the Co-Founder of Girls in Tech Poland, and a digital marketer

 #142 - In the Water with a BILLSHARK | File Type: audio/mpeg | Duration: 00:29:33

Conversation with Steve McKean, the CEO and Co-Founder of BILLSHARK, a marketing and technology entrepreneur, and a subject matter expert at starting and scaling technology companies with go-to-market strategies

 #141 - Live from DigiMarCon with the Future Miss Great Britain | File Type: audio/mpeg | Duration: 00:25:36

Conversation with Shelley Grierson, the Director of Marketing for Space Between, a UK-based company improving online journeys in eCommerce through the application of consumer psychology technology and she’s the host of a LinkedIn Local Ladies group in the UK, which is helping support and mentor women in leadership roles in business

 #140 - Nobody Is Out There Pondering Your Brand | File Type: audio/mpeg | Duration: 00:44:51

Conversation with Adam Pierno, the AVP of Marketing Strategy at Arizona State University, the author of “Specific,” a speaker, podcast host, and a subject matter expert as a strategist

 #139 - Brand Aid for Your Personal Reputation | File Type: audio/mpeg | Duration: 00:36:49

Conversation with Larry Linne, the author of “Brand Aid” and also “Brand Damage”, the CEO of Incite Performance Group, a former NFL player, a micro economist entrepreneur, and a subject matter expert at helping people and business leaders reach new heights

 #138 - A Data QB at the San Fran TVOT Show | File Type: audio/mpeg | Duration: 00:26:01

Conversation with Steve Young, the Vice President of Advanced Media at DataLab USA and he’s a subject matter expert in the TV industry, data, and TV ad sales

 #137 - The Summit of Marketing Analytics | File Type: audio/mpeg | Duration: 00:34:19

Conversation with Jim Sterne, the Founder of the Marketing Analytics Summit, the Director Emeritus of the Digital Analytics Association, a speaker, author, and a subject matter expert at marketing and web analytics

 #136 - The Fashion of It | File Type: audio/mpeg | Duration: 00:45:16

Conversation with Amy Riordan, the Chief Experience and Marketing Officer of Curetê, a high-end apparel and fashion retailer, and she’s a subject matter expert at brand strategy, marketing, and customer and digital experience

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