Keyword: The Amazon Insider Podcast
Summary: Keyword is the only podcast made to help Amazon merchants that delivers authoritative content exclusively from former and current Amazon employees. Keyword is the source of truth for 3rd party and 1st party sellers alike. Gain an edge on the competition and accelerate your business by learning things like “How to write Jeff Bezos” or “How to work with Seller Central” directly from those who know Amazon the best, the “Amazon insiders.”
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- Artist: Kate Valentine
- Copyright: Copyright Keyword 2016.
Podcasts:
Cease and desist letters are becoming a common practice by brands selling on Amazon. It’s likely you’ve received one. It’s important sellers know how to handle them and how to avoid them.
Recently, we hosted a webinar with Jaguar AI to talk about their new product sourcing tool, Jaguar AI. This episode is the Q&A portion from that webinar. You can get the link to the whole webinar by emailing kate@amazoninsiderpodcast.com
Amazon has removed a policy we discussed in Episode 087 stating that sellers can only ask for reviews one time in emails they send to Amazon.
Hiring and using consultants can help you grow your Amazon business but you have to know the right process to go about hiring them. Gabe Ray with Jaguar AI, has done some consulting work. He walks us through ways to vet consultants and red flags to look out for.
Amazon announced a new email policy when it comes to asking shoppers for reviews. Sellers can now only send one email per order asking for a review. The policy is very clear and concise and even addresses package inserts. Peter Kearns with 180Commerce joins us to give his reaction plus his advice for safely asking for reviews.
In this episode, we’re talking about why Amazon sellers should use tools, what they should use tools for and a look at Jaguar AI. We’re also going to be talking about how the AI, the Artificial Intelligence in Jaguar AI was created.
There’s a lot of legal issues and problems floating around the Amazon Marketplace. Sellers often try to navigate Intellectual Property issues all on their own which can even bigger problems. Chris McCabe, eCommerceChris.com and Casey Vaughn, Vaughn Law Group, talk with us about what Intellectual Property is and how sellers should handle the most common problems.
We’re talking about ways to determine which new products to sell either by retail arbitrage or private labeling. Matson Tolman, with Jaguar AI, gives us a strategy to use to determine new products and avoid sourcing mistakes.
Amazon has made it possible for business customers to pay for products by invoice instead of paying immediately. This impacts all sellers. Any product listed on Amazon is available for business customers. This impacts disbursements sellers will get from Amazon. We talk with Noel Hillman at Kabbage about what protections are in place, what sellers can expect plus how sellers can prevent cash flow problems.
Some sellers are having incredibly frustrating situations become even worse because the consultants or people they hired to help, aren’t helping and actually making situations worse. We talk with Chris McCabe of eCommerceChris to give sellers ideas of the right questions and proper ways to vet someone before hiring them.
We learned a lot about Selling an eCommerce Business in a recent webinar with Tyler Jefcoat from Seller Accountant. This episode features the Q&A portion of that webinar.
If you’re a brand owner selling on Amazon, there’s a feature that you definitely need to be using, Storefronts. Amazon Storefronts allow third-party sellers to create their own landing page with images and videos to showcase the details and stories about the products and brand. Rachel Greer with Cascadia shares with us some examples of good storefronts plus the best ways you can use them.
What’s your goal? What’s your dream? Why are you selling on Amazon? In this episode, we’re giving you ideas and tools to help you achieve the end game you’re looking forward. Tyler Jefcoat, with Seller Accountant, gives his own perspective as someone who has built and sold a company.
Building an Amazon business is a great way to create your own job, to become your own boss and watch nothing become something. While building, you have to determine your final goal: will you sell or continue to grow and scale? Amazon Seller Sophie Howard builds from the beginning to sell and shares her best advice to help other sellers do the same.
The number of sales matter. It’s important that you’re having strong sales and improving year over year, but it’s not as important as profitability. Profitability tells you how strong and viable your business is. In this episode, Seller Accountant founder, Tyler Jefcoat, talks us through what profitability is, how you determine your own profitability, plus how to manage it.