Business901 show

Business901

Summary: Business901 is a firm specializing in bringing the continuous improvement process to the sales and marketing arena. Joe Dager, owner of Business901 takes his process thinking of over thirty years in marketing within a wide variety of industries and applies it through Lean Marketing Concepts. Are you marketing to the unprofitable masses? Marketing through a funnel of depletion is not only costly but ineffective. Lean Marketing establishes pull and allows you to develop and implement the Funnel of Opportunity.

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  • Artist: Joe Dager
  • Copyright: Copyright © 2017 Joseph Dager. All rights reserved.

Podcasts:

 Outside the Walls of a Lean Enterprise | File Type: audio/mpeg | Duration: 01:07:51

As Dr. Balle said, “Toyota didn't become number one by having lower manufacturing costs, they became number one by making cars people bought.” Dr. Michael Ballé is a business researcher and consultant and has studied lean transformation for the past 15 years. He is Associate Researcher at Télécom ParisTech and the co-founder of the French Lean Institute (www.institut-lean-france.fr) and the Projet Lean Enterprise (www.lean.enst.fr). He coaches CEOs and senior executives in using lean to radically improve their businesses' performances and establish lean cultures. Dr. Balle was my guest on the podcast and we discussed the new audio release of his Shingo Prize wining book, The Gold Mine: A Novel of Lean Turnaround. The audio version, like the original book, presents all the key lean principles, ranging from well-known ideas such as pull and flow, to lesser-known yet equally important principles such as jidoka and heijunka. It also reveals lean as a system—using a realistic business story that is both compelling and instructive to show how lean principles are interrelated. We spent about 10 minutes talking about the book and than dove off into the subject of a Lean Enterprise from boardroom to shop floor. The last half of the podcast ventured outside the walls of manufacturing and into the less discussed areas of Toyota, sales and marketing. Audio Version: Gold Mine: A Novel of Lean Turnaround The audiobook features performances by multiple readers who bring its realistic business story and characters to life. You’ll hear from: Bob Woods, the curmudgeonly lean sensei; Mike Woods, Bob’s son who talks his father out of retirement to help Phil; Phil Jenkinson, the friend and struggling entrepreneur; Amy Cruz, Phil's HR manager; Plus, the managers and employees at Phil’s company Related Information: Dr. Michael Balle is the Gemba Coach at the Lean Enterprise Institute Lean Thinking Perspectives from Dr. Michael Balle Lean Coaching & Learning with Jeff Liker Developing a Kaizen Spirit Developing a Kaizen Conscious with Shingo Prize winner Michael Balle

 Outside the Walls of a Lean Enterprise | File Type: audio/mpeg | Duration: 01:07:52

As Dr. Balle said, “Toyota didn't become number one by having lower manufacturing costs, they became number one by making cars people bought.” Dr. Michael Ballé is a business researcher and consultant and has studied lean transformation for the past 15 years. He is Associate Researcher at Télécom ParisTech and the co-founder of the French Lean Institute (www.institut-lean-france.fr) and the Projet Lean Enterprise (www.lean.enst.fr). He coaches CEOs and senior executives in using lean to radically improve their businesses' performances and establish lean cultures. Dr. Balle was my guest on the podcast and we discussed the new audio release of his Shingo Prize wining book, The Gold Mine: A Novel of Lean Turnaround. The audio version, like the original book, presents all the key lean principles, ranging from well-known ideas such as pull and flow, to lesser-known yet equally important principles such as jidoka and heijunka. It also reveals lean as a system—using a realistic business story that is both compelling and instructive to show how lean principles are interrelated. We spent about 10 minutes talking about the book and than dove off into the subject of a Lean Enterprise from boardroom to shop floor. The last half of the podcast ventured outside the walls of manufacturing and into the less discussed areas of Toyota, sales and marketing. Audio Version: Gold Mine: A Novel of Lean Turnaround The audiobook features performances by multiple readers who bring its realistic business story and characters to life. You’ll hear from: Bob Woods, the curmudgeonly lean sensei; Mike Woods, Bob’s son who talks his father out of retirement to help Phil; Phil Jenkinson, the friend and struggling entrepreneur; Amy Cruz, Phil's HR manager; Plus, the managers and employees at Phil’s company Related Information: Dr. Michael Balle is the Gemba Coach at the Lean Enterprise Institute Lean Thinking Perspectives from Dr. Michael Balle Lean Coaching & Learning with Jeff Liker Developing a Kaizen Spirit Developing a Kaizen Conscious with Shingo Prize winner Michael Balle

 Outside the Walls of a Lean Enterprise | File Type: audio/mpeg | Duration: 01:07:52

As Dr. Balle said, “Toyota didn't become number one by having lower manufacturing costs, they became number one by making cars people bought.” Dr. Michael Ballé is a business researcher and consultant and has studied lean transformation for the past 15 years. He is Associate Researcher at Télécom ParisTech and the co-founder of the French Lean Institute (www.institut-lean-france.fr) and the Projet Lean Enterprise (www.lean.enst.fr). He coaches CEOs and senior executives in using lean to radically improve their businesses' performances and establish lean cultures. Dr. Balle was my guest on the podcast and we discussed the new audio release of his Shingo Prize wining book, The Gold Mine: A Novel of Lean Turnaround. The audio version, like the original book, presents all the key lean principles, ranging from well-known ideas such as pull and flow, to lesser-known yet equally important principles such as jidoka and heijunka. It also reveals lean as a system—using a realistic business story that is both compelling and instructive to show how lean principles are interrelated. We spent about 10 minutes talking about the book and than dove off into the subject of a Lean Enterprise from boardroom to shop floor. The last half of the podcast ventured outside the walls of manufacturing and into the less discussed areas of Toyota, sales and marketing. Audio Version: Gold Mine: A Novel of Lean Turnaround The audiobook features performances by multiple readers who bring its realistic business story and characters to life. You’ll hear from: Bob Woods, the curmudgeonly lean sensei; Mike Woods, Bob’s son who talks his father out of retirement to help Phil; Phil Jenkinson, the friend and struggling entrepreneur; Amy Cruz, Phil's HR manager; Plus, the managers and employees at Phil’s company Related Information: Dr. Michael Balle is the Gemba Coach at the Lean Enterprise Institute Lean Thinking Perspectives from Dr. Michael Balle Lean Coaching & Learning with Jeff Liker Developing a Kaizen Spirit Developing a Kaizen Conscious with Shingo Prize winner Michael Balle

 Lean Coaching by Jeff Liker | File Type: audio/mpeg | Duration: 23:33

I had the pleasure of interviewing Jeff Liker, celebrated author and authority on Toyota and the Toyota Production System. I was interviewing Jeff about his upcoming book, The Toyota Way to Continuous Improvement (Book release date is April 22nd, Podcast will be later this month) and we wandered off on the question of coaching and teaching which Professor Liker knows a little about. As a result, I ended up with about 22 minutes of recording about Learning Lean. Information that is suited both for the Lean Consultant and the organization starting Lean or trying to take Lean to the next level. An excerpt from the podcast: It takes a certain type of person to be able to bring themselves back and relate to the beginner, and remember what I had to learn five years ago. There are some people who just can't do that. They can do it and they don't understand, or get frustrated when others can't understand what they understand. That's another kind of important issue, is that teaching is different than doing. Very often we just assume. For example, somebody is a Black Belt and they do enough projects they become Master Black Belt. And now presumably they can teach. That's not a good assumption. P.S. Professor Liker is the author of The Toyota Way Fieldbook which is in my top 5 dog-eared, highlighted, crimped pages and written in margin books that I own. Another words, I recommend it! Professor Liker’s Company Website: Optiprise Related Posts: Ask not what sales can do for you, ask what you can do for sales! The 7 step Lean Process of Marketing to Toyota The Lean Edge and Zen – 2 great topics discovered Why Lean Marketing? Because it is the Future of Marketing …

 Lean Coaching by Jeff Liker | File Type: audio/mpeg | Duration: 00:23:33

I had the pleasure of interviewing Jeff Liker, celebrated author and authority on Toyota and the Toyota Production System. I was interviewing Jeff about his upcoming book, The Toyota Way to Continuous Improvement (Book release date is April 22nd, Podcast will be later this month) and we wandered off on the question of coaching and teaching which Professor Liker knows a little about. As a result, I ended up with about 22 minutes of recording about Learning Lean. Information that is suited both for the Lean Consultant and the organization starting Lean or trying to take Lean to the next level. An excerpt from the podcast: It takes a certain type of person to be able to bring themselves back and relate to the beginner, and remember what I had to learn five years ago. There are some people who just can't do that. They can do it and they don't understand, or get frustrated when others can't understand what they understand. That's another kind of important issue, is that teaching is different than doing. Very often we just assume. For example, somebody is a Black Belt and they do enough projects they become Master Black Belt. And now presumably they can teach. That's not a good assumption. P.S. Professor Liker is the author of The Toyota Way Fieldbook which is in my top 5 dog-eared, highlighted, crimped pages and written in margin books that I own. Another words, I recommend it! Professor Liker’s Company Website: Optiprise Related Posts: Ask not what sales can do for you, ask what you can do for sales! The 7 step Lean Process of Marketing to Toyota The Lean Edge and Zen – 2 great topics discovered Why Lean Marketing? Because it is the Future of Marketing …

 Lean Coaching by Jeff Liker | File Type: audio/mpeg | Duration: 00:23:33

I had the pleasure of interviewing Jeff Liker, celebrated author and authority on Toyota and the Toyota Production System. I was interviewing Jeff about his upcoming book, The Toyota Way to Continuous Improvement (Book release date is April 22nd, Podcast will be later this month) and we wandered off on the question of coaching and teaching which Professor Liker knows a little about. As a result, I ended up with about 22 minutes of recording about Learning Lean. Information that is suited both for the Lean Consultant and the organization starting Lean or trying to take Lean to the next level. An excerpt from the podcast: It takes a certain type of person to be able to bring themselves back and relate to the beginner, and remember what I had to learn five years ago. There are some people who just can't do that. They can do it and they don't understand, or get frustrated when others can't understand what they understand. That's another kind of important issue, is that teaching is different than doing. Very often we just assume. For example, somebody is a Black Belt and they do enough projects they become Master Black Belt. And now presumably they can teach. That's not a good assumption. P.S. Professor Liker is the author of The Toyota Way Fieldbook which is in my top 5 dog-eared, highlighted, crimped pages and written in margin books that I own. Another words, I recommend it! Professor Liker’s Company Website: Optiprise Related Posts: Ask not what sales can do for you, ask what you can do for sales! The 7 step Lean Process of Marketing to Toyota The Lean Edge and Zen – 2 great topics discovered Why Lean Marketing? Because it is the Future of Marketing …

 Reinventing Your Company in a Customer-Driven Marketplace | File Type: audio/mpeg | Duration: 41:20

From the McGraw-Hill Press Release: Social Media. Brand Collaboration. Content aggregation. Microblogging. User-generated content. And the list goes on… It’s been said that business is in the midst of the customer-centric marketing revolution—a trend which points toward business treating brands less like “property” and more like an extension of an organization’s values. The upshot is this: Smart companies are finally figuring out how peoples’ desire to participate is becoming a key driver of marketing success. But to be a winner in this environment, businesses have to fill this need and at the same time compete for consumers’ increasingly scarce time and shrinking attention spans. More complicated still, companies have to do all of this while also earning consumers’ trust. The secret to connecting with consumers in a fragmented, chaotic marketplace, then, lies in how businesses collaborate with customers. Mike Dover, co-author of the book, WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace was interviewed on the Business901 Podcast and though we did not cover every topic above, we certainly touched upon how you go about engaging customers, creating experiences and building communities – FROM A BUSINESS PERSPECTIVE. Mike is Managing Partner of Socialstruct Advisory Group. As Vice President, Research Operations, for New Paradigm (Moxie Insight), he led the operations for research programs for the bestselling books Wikinomics and Grown Up Digital. He also has provided review support for more than a dozen other books. Related Information: Wikibrand Facebook Page Social Messiness Explained PDCA for Lean Marketing, Knowledge Creation Quality and Collaboration eBook Online collaboration is leading the way for Lean Marketing

 Reinventing Your Company in a Customer-Driven Marketplace | File Type: audio/mpeg | Duration: 00:41:21

From the McGraw-Hill Press Release: Social Media. Brand Collaboration. Content aggregation. Microblogging. User-generated content. And the list goes on… It’s been said that business is in the midst of the customer-centric marketing revolution—a trend which points toward business treating brands less like “property” and more like an extension of an organization’s values. The upshot is this: Smart companies are finally figuring out how peoples’ desire to participate is becoming a key driver of marketing success. But to be a winner in this environment, businesses have to fill this need and at the same time compete for consumers’ increasingly scarce time and shrinking attention spans. More complicated still, companies have to do all of this while also earning consumers’ trust. The secret to connecting with consumers in a fragmented, chaotic marketplace, then, lies in how businesses collaborate with customers. Mike Dover, co-author of the book, WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace was interviewed on the Business901 Podcast and though we did not cover every topic above, we certainly touched upon how you go about engaging customers, creating experiences and building communities – FROM A BUSINESS PERSPECTIVE. Mike is Managing Partner of Socialstruct Advisory Group. As Vice President, Research Operations, for New Paradigm (Moxie Insight), he led the operations for research programs for the bestselling books Wikinomics and Grown Up Digital. He also has provided review support for more than a dozen other books. Related Information: Wikibrand Facebook Page Social Messiness Explained PDCA for Lean Marketing, Knowledge Creation Quality and Collaboration eBook Online collaboration is leading the way for Lean Marketing

 Reinventing Your Company in a Customer-Driven Marketplace | File Type: audio/mpeg | Duration: 00:41:21

From the McGraw-Hill Press Release: Social Media. Brand Collaboration. Content aggregation. Microblogging. User-generated content. And the list goes on… It’s been said that business is in the midst of the customer-centric marketing revolution—a trend which points toward business treating brands less like “property” and more like an extension of an organization’s values. The upshot is this: Smart companies are finally figuring out how peoples’ desire to participate is becoming a key driver of marketing success. But to be a winner in this environment, businesses have to fill this need and at the same time compete for consumers’ increasingly scarce time and shrinking attention spans. More complicated still, companies have to do all of this while also earning consumers’ trust. The secret to connecting with consumers in a fragmented, chaotic marketplace, then, lies in how businesses collaborate with customers. Mike Dover, co-author of the book, WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace was interviewed on the Business901 Podcast and though we did not cover every topic above, we certainly touched upon how you go about engaging customers, creating experiences and building communities – FROM A BUSINESS PERSPECTIVE. Mike is Managing Partner of Socialstruct Advisory Group. As Vice President, Research Operations, for New Paradigm (Moxie Insight), he led the operations for research programs for the bestselling books Wikinomics and Grown Up Digital. He also has provided review support for more than a dozen other books. Related Information: Wikibrand Facebook Page Social Messiness Explained PDCA for Lean Marketing, Knowledge Creation Quality and Collaboration eBook Online collaboration is leading the way for Lean Marketing

 Yeret on Agile and Kanban | File Type: audio/mpeg | Duration: 47:02

Yuval Yeret is a practicing Agile and Kanban consultant/coach for Agilesparks in Herzelyia, Israel. He coaches individuals and organization in their path to Agility and Engineering excellence, focusing on Scrum, Lean, and Agile Engineering practices. Yuval provides R&D organizations management and technology leadership with a focus on building new teams/groups and organizational optimization/changes. He has experience in Networking, Operating System, Storage, Security in both programming and engineering aspects. He adds a natural affinity to Linux and Open Source, backed up by comprehensive experience with Windows environments and other more exotic environments as well. His Specialties include: Scrum( CSM, CSP, CSPO) , Lean/Agile Development, QA/DEV Relationship and Optimization, Test Automation, Storage, Networking, Distributed Systems Architecture, Linux, Security, Project Management, Development Methodologies, Organizational Improvement, Team Building Our podcast centered on the use of Kanban and how he blends the more traditional Agile practices of Scrum with it. Yuval Yeret will be speaking at the upcoming Lean Software & Systems Conference 2011 (LSSC11). Related Information: Lean Software and Systems Consortium 2011 Overview Creating Flow with Don Reinertsen Scrum + Kanban = Agile Discussion with Landes Kanban, could we call this podcast anything else? Why Architecture is needed even in Agile?

 Yeret on Agile and Kanban | File Type: audio/mpeg | Duration: 00:47:03

Yuval Yeret is a practicing Agile and Kanban consultant/coach for Agilesparks in Herzelyia, Israel. He coaches individuals and organization in their path to Agility and Engineering excellence, focusing on Scrum, Lean, and Agile Engineering practices. Yuval provides R&D organizations management and technology leadership with a focus on building new teams/groups and organizational optimization/changes. He has experience in Networking, Operating System, Storage, Security in both programming and engineering aspects. He adds a natural affinity to Linux and Open Source, backed up by comprehensive experience with Windows environments and other more exotic environments as well. His Specialties include: Scrum( CSM, CSP, CSPO) , Lean/Agile Development, QA/DEV Relationship and Optimization, Test Automation, Storage, Networking, Distributed Systems Architecture, Linux, Security, Project Management, Development Methodologies, Organizational Improvement, Team Building Our podcast centered on the use of Kanban and how he blends the more traditional Agile practices of Scrum with it. Yuval Yeret will be speaking at the upcoming Lean Software & Systems Conference 2011 (LSSC11). Related Information: Lean Software and Systems Consortium 2011 Overview Creating Flow with Don Reinertsen Scrum + Kanban = Agile Discussion with Landes Kanban, could we call this podcast anything else? Why Architecture is needed even in Agile?

 Yeret on Agile and Kanban | File Type: audio/mpeg | Duration: 00:47:03

Yuval Yeret is a practicing Agile and Kanban consultant/coach for Agilesparks in Herzelyia, Israel. He coaches individuals and organization in their path to Agility and Engineering excellence, focusing on Scrum, Lean, and Agile Engineering practices. Yuval provides R&D organizations management and technology leadership with a focus on building new teams/groups and organizational optimization/changes. He has experience in Networking, Operating System, Storage, Security in both programming and engineering aspects. He adds a natural affinity to Linux and Open Source, backed up by comprehensive experience with Windows environments and other more exotic environments as well. His Specialties include: Scrum( CSM, CSP, CSPO) , Lean/Agile Development, QA/DEV Relationship and Optimization, Test Automation, Storage, Networking, Distributed Systems Architecture, Linux, Security, Project Management, Development Methodologies, Organizational Improvement, Team Building Our podcast centered on the use of Kanban and how he blends the more traditional Agile practices of Scrum with it. Yuval Yeret will be speaking at the upcoming Lean Software & Systems Conference 2011 (LSSC11). Related Information: Lean Software and Systems Consortium 2011 Overview Creating Flow with Don Reinertsen Scrum + Kanban = Agile Discussion with Landes Kanban, could we call this podcast anything else? Why Architecture is needed even in Agile?

 Pascal Pinck on Personal Kanban | File Type: audio/mpeg | Duration: 42:50

Pascal Pinck works as a Strategic Collaborator with individuals and teams who face high levels of uncertainty in their market context. More specifically, he educates and coach leaders and team members who are working to: increase performance through agile and lean thinking improve distributed decision-making and delegation heighten trust and transparency build a culture of constant value creation engage stakeholders to help mitigate risk turn resilience into competitive advantage Pascal was a guest on my podcast to discuss Personal Kanban and as we did I felt like we touched upon on the areas above. Pascal is an engaging speaker and I think you will find his discussion of these subjects and Personal Kanban quite interesting and entertaining. About: Personal Kanban is neither a prescription nor a plan. The book provides a light, actionable, achievable framework for understanding our work and its context. This book describes why students, parents, business leaders, major corporations, and world governments all see immediate results with Personal Kanban. Related Posts: Keeping it all together with Personal Kanban 7 Habits, Getting Things Done and now, Personal Kanban Personal Kanban Website

 Pascal Pinck on Personal Kanban | File Type: audio/mpeg | Duration: 00:42:50

Pascal Pinck works as a Strategic Collaborator with individuals and teams who face high levels of uncertainty in their market context. More specifically, he educates and coach leaders and team members who are working to: increase performance through agile and lean thinking improve distributed decision-making and delegation heighten trust and transparency build a culture of constant value creation engage stakeholders to help mitigate risk turn resilience into competitive advantage Pascal was a guest on my podcast to discuss Personal Kanban and as we did I felt like we touched upon on the areas above. Pascal is an engaging speaker and I think you will find his discussion of these subjects and Personal Kanban quite interesting and entertaining. About: Personal Kanban is neither a prescription nor a plan. The book provides a light, actionable, achievable framework for understanding our work and its context. This book describes why students, parents, business leaders, major corporations, and world governments all see immediate results with Personal Kanban. Related Posts: Keeping it all together with Personal Kanban 7 Habits, Getting Things Done and now, Personal Kanban Personal Kanban Website

 Pascal Pinck on Personal Kanban | File Type: audio/mpeg | Duration: 00:42:50

Pascal Pinck works as a Strategic Collaborator with individuals and teams who face high levels of uncertainty in their market context. More specifically, he educates and coach leaders and team members who are working to: increase performance through agile and lean thinking improve distributed decision-making and delegation heighten trust and transparency build a culture of constant value creation engage stakeholders to help mitigate risk turn resilience into competitive advantage Pascal was a guest on my podcast to discuss Personal Kanban and as we did I felt like we touched upon on the areas above. Pascal is an engaging speaker and I think you will find his discussion of these subjects and Personal Kanban quite interesting and entertaining. About: Personal Kanban is neither a prescription nor a plan. The book provides a light, actionable, achievable framework for understanding our work and its context. This book describes why students, parents, business leaders, major corporations, and world governments all see immediate results with Personal Kanban. Related Posts: Keeping it all together with Personal Kanban 7 Habits, Getting Things Done and now, Personal Kanban Personal Kanban Website

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