Top Secrets of Marketing & Sales

Want to quadruple sales? Find out how Ron and Jennifer from Brandmasters accomplished that June over June.

Are There Really Any Secrets to Selling Promotional Products? You Bet! In this episode, we'll tell you about a few different kinds of secrets and reveal why "what you don't know can hurt your business."

When a client comes to you looking for something new and different, how do you know what to recommend? In this episode, we'll discuss the science of making excellent, targeted product recommmendations every single time.

What does it take to be a true promotional products professional? Hint: It's the difference between a Doctor and a cashier.

Are you caught in the "distributor death grip?" Discover how to escape its grasp.

Why calling yourself a "promotional consultant" doesn't make it so. An industry professional talks about why she didn't want to spend money on training. We wrap up with the song parody Promotion #5.

Book learning vs. learning from experience. Why experience (the best teacher) is not the most efficient teacher. How to use that information to your advantage.

We don't get back what we put into this industry, we get back a MULTIPLE of what we put in. Could be a high multiple or a low multiple depending on HOW we do things. We'll also talk with Vytas Masalaitis from Widgets Promotions who increased sales by 44% and profits by 65% year over year.

A quick comment about "bad suppliers who want to hurt you." Then we'll talk with distributor April Stremming who increased her sales from $169K in 2004 to $700 in 2005. How'd she do that? She'll tell us..."

How trouble employees can impact your business. Do your employees belong on The Jerry Springer Show? ASI Makeover Contestant Becky Allan talks about how she increased sales 82% year over year.

The critical importance of choosing the right suppliers. Which industry shows offer Top Secrets training in 2006? Creating promotions that provide a good return on investment.

The difference between creating customers and making sales.

Racking up major sales increases is about mastering the essentials. What the best and worst performers have in common. How one distributor increased sales by 529%.

Why you don't need an iPod to benefit from our Podcast. How one ASI Makeover contestant racked up a 100% sales increase. The latest in the Trade Show Wars saga, and how one Top Secrets Mastermind prepares for holiday sales...

An Inner Circle member makes headlines. ASI Makeover contestants rack up major increases. A Letter from the Mailbag, and more...