A Shark's Perspective show

A Shark's Perspective

Summary: “A Shark’s Perspective” is the podcast with the Who’s Who in marketing. Your host, Kenneth (Shark) Kinney, is a highly accomplished & creative marketer, growth executive, & nationally-renowned consultant & speaker on digital & TV.

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Podcasts:

 #223 - Entrepreneurs and Business Leaders Should Fix This Next | File Type: audio/mpeg | Duration: 00:26:48

Conversation with Mike Michalowicz, the entrepreneur behind three multimillion dollar companies, an entrepreneurial advocate, a former small business columnist for The Wall Street Journal, and the author of several books including his newest, “Fix This Next”.

 #222 - Expanding the SEO Discoverability of Your Brand | File Type: audio/mpeg | Duration: 00:35:35

Conversation with Garrett Mehrguth, the co-founder and CEO of Directive, a search marketing agency for enterprise brands.

 #221 - How to Get Better Inbox Rates for Your Email Campaigns | File Type: audio/mpeg | Duration: 00:39:43

Conversation with Jay Schwedelson, the President and CEO of Worldata and a member of the Board of Directors of the Direct Marketing Association.

 #220 - How to Be a Great Virtual Speaker by Becoming a Great Communicator | File Type: audio/mpeg | Duration: 00:53:50

Conversation with Terry Brock, a Certified Speaking Professional, an inductee into the Speaker Hall of Fame, a recipient of the National Speakers Association’s Cavett Award, a virtual presentation expert, an author, a syndicated columnist, Social Media Marketing Speaker, and Technology Expert.

 #219 - How to Demonstrate Change Leadership through Relationships | File Type: audio/mpeg | Duration: 00:39:05

Conversation with Nancy Sherr, the EVP and Chief Marketing Officer of 1st Franklin Financial Corporation, a 75 plus-year-old financial services firm with 300 plus branch locations primarily throughout the southeast.

 #218 - How to Cope with Anxiety | File Type: audio/mpeg | Duration: 00:39:36

Part 2 Conversation with Dr. Jenn Mann, a licensed psychotherapist, best-selling author, TV host (VH1’s "Couple’s Therapy"), Sirius/XM radio host (“The Love and Sex Show with Dr. Jenn”), celebrity couples therapist, sports psychology consultant, and subject matter expert on relationships.

 #217 - Are You Hardwired for Growth? | File Type: audio/mpeg | Duration: 00:43:59

Conversation with Brett Trainor, a business consultant and growth strategist focused on helping entrepreneurs scale their businesses and he’s also the host of the podcast, “Hardwired for Growth.”

 #216 - Fueling the Growth of a Video Ad Platform | File Type: audio/mpeg | Duration: 00:36:35

Conversation with Sean McCaffrey, the President and CEO of GSTV, a national video network and platform delivering targeted audiences across tens of thousands of fuel retailers in over 200 DMA’s reaching 1-in-3 adults.

 #215 - Is Customer Experience Part of Your Growth Strategy? | File Type: audio/mpeg | Duration: 00:35:47

Conversation with Jessica Noble, the Founder and CEO of Magnetic Experiences whose focus is on helping leaders boost profitability while elevating experiences for customers and employees.

 #214 - How Should You Pivot Your Social Media Because of COVID-19? | File Type: audio/mpeg | Duration: 01:04:45

Conversation with Brian Fanzo, a digital futurist keynote speaker, the Founder of iSocialFanz, a self-described pager-wearing millennial, and a top Digital Transformation Influencer.

 #213 - How to Be a Catalyst and Change Anyone’s Mind | File Type: audio/mpeg | Duration: 00:33:01

Conversation with Jonah Berger, a marketing professor at the Wharton School at the University of Pennsylvania and internationally bestselling author of Contagious, Invisible Influence, and The Catalyst.

 #212 - Digital Accessibility Fixes for Missed Audiences and Opportunities | File Type: audio/mpeg | Duration: 00:41:48

Conversation with Jason McKee, the Chief Marketing Officer of Accessibility Shield.

 #211 - Are You TCPA Compliant? | File Type: audio/mpeg | Duration: 00:50:34

Conversation with Eric Troutman, one of the country’s prominent class action defense lawyers and is nationally recognized in Telephone Consumer Protection Act (TCPA) litigation and compliance; has served as lead defense counsel in more than 125 national TCPA class actions litigations; and known as the Czar of TCPAWorld.

 #210 - How to Best Use Marketing in Your HR and Recruiting | File Type: audio/mpeg | Duration: 00:43:29

Conversation with Elizabeth Vassolo, the Head of Global Employment Brand at McDermott Will & Emery, a global law firm, and the former Head of Employer Brand Marketing at the Kraft Heinz Company.

 #209 - How Do You Create Trust in a World of Noise? | File Type: audio/mpeg | Duration: 00:38:58

Conversation with Katie Martell, an on-demand marketer and communications strategist and a self-proclaimed “Unapologetic Marketing Truth-Teller”.

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