This Old Marketing
Summary: Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.
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- Artist: Joe Pulizzi & Robert Rose
- Copyright: Joe Pulizzi & Robert Rose
Podcasts:
PNR 46: Yet Another Inbound Vs. Content Marketing Debate
PNR 45: Native Advertising Redux | Blogging Myths
PNR 44: The Coming Content Marketing Software Shakedown
PNR 43: Live from Content Marketing World 2014.
PNR 42: Bezos Transforms the Post | Kardashian's App Rules
PNR 41: Yahoo! Launches Native Ad Killer App | Facebook Becomes Big Brother
PNR 40: Losing Native Advertising | A Scary Facebook Proposition
PNR 39: Finally, Some Solutions to the Native Advertising Debate
PNR 38: John Oliver Rants Against Native Advertising
PNR 37: How to Steal Audience from Publishers | Content Marketing from Beck
PNR 36: Forbes, Bizo Sold; Time Creates Native Group
PNR 35: Does Sponsored Content Have a Trust Problem?
PNR 34: The Death of Email Has Been Greatly Exaggerated
PNR 33: P&G Kills All Marketing Titles
PNR 32: We Have No Idea if Ads Actually Work