This Old Marketing
Summary: Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.
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- Artist: Joe Pulizzi & Robert Rose
- Copyright: Joe Pulizzi & Robert Rose
Podcasts:
PNR 106: Facebook Instant Articles Need Syndication, Not Advertising
PNR 105: Does Dollar Shave Club's Content Launch Have Transparency Issues?
PNR 104: Content Creation Plummeting on Facebook
PNR 103: Consistent Content Is Key...and Most Brands Can't Do It
PNR 102: YouTube Proves We Have No Rights on Social Media
PNR 101: Can Content Save Advertising?
PNR 100: 4 Content Marketing Trends for 2016 [100th Anniversary Show]
PNR 99: The Internet of the Future Will Be Ruled By Few
PNR 98: Apple Is Spurring On the Next Generation of Advertising
PNR 97: The Coming Crisis in #NativeAdvertising
PNR 96: Content Marketing Technology Investments Top $1 Billion
PNR 95: CMO Survey Finds Spending on Content to Outpace Advertising
PNR 94: Social Media Isn't Dead, We're Just Using It Wrong
PNR 93: 2016 Will Be the Year of Content Marketing M&A
PNR 92: End of Days for Digital Display Spells Opportunity for Brands
