eCommerce Fastlane – A Shopify Store Podcast. Get Insights To Profitably Grow Revenue And Scale Lifetime Customer Loyalty.

My guest on today's episode is Jordan Gal, the Founder & CEO of CartHook. We chat about how they help Shopify merchants to improve conversion rate and grow average order value through their checkout and funnel solution. What You Will Learn Today…Learn how CartHook allows for complete control over the entire checkout process with your Shopify store, including a customizable one-page checkout to increase your store’s conversion rate and a one-click, post-purchase upsells to increase your average order value. It’s a compelling solution used by Shopify and Shopify Plus merchants.Links And Resources Mentioned In This Episode CartHook Natural Stacks Organify Bombtech Golf Kettle & Fire Kinobody Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty. SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store. Subscribe to the podcast on iTunes, Stitcher, or Spotify. Don’t miss a single episode!Episode SponsorThis episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months. Hosted on Acast. See acast.com/privacy for more information.

Today's episode was recorded on the show floor at IRCE 2019 in Chicago (Internet Retailer Conference & Exhibition)This years event merged a few shows into one mega-show called RetailX.It was marketed as the only complete solution for a transformative retail market. RetailX is a colocation of the Internet Retailer Conference & Exhibition (IRCE), the world’s largest e-commerce event, with GlobalShop, the world’s largest annual event for shopper facing retail design, technology, and in-store marketing, and RFID Journal LIVE! Retail, the world’s only RFID event dedicated specifically to retail application.With 20,000 attendees and more than 1,200 exhibiting brands, it was an amazing show for all things commerce, be that in-store or online.What You Will Learn Today…Steve Hutt attended IRCE and let serendipity happen as he explored all the vendors that help Shopify brands grow and scale. In this special live recording, Steve interviews 12 partners that are doing interesting things to help Shopify entrepreneurs.Companies Featured In This EpisodeTimestamps have been added if you prefer to jump directly to a specific interview. Each five-minute episode is right to the point and very educational for the problems they are solving for Shopify brands.EasyShip (6:10)Easyship.comEasyship Shopify AppComplete Easyship Podcast EpisodeBold Commerce (11:42)Bold CommerceCashier by Bold CommerceComplete Bold Commerce Podcast EpisodeGorgias (16:37)Gorgias.ioGorgias Shopify AppVeriship (25:11)VeriShipVeriship on LinkedInOctaneAI (33:12)OctaneAIConversational Commerce PlaybookOctaneAI Shopify AppBokksu.comFeatsocks.com​JustUno (40:15)JustUnoJustUno Shopify AppEllamila.comSkubana (46:47)SkubanaSkubana Shopify AppDeathWishCoffee.comAwayTravel.com​Cocofloss.com​Nomadboutique.com​Skubana Series-A RoundShoelace (50:01)ShoelaceShoelace Shopify AppRhone.com​Follow Reza (CEO - Shoelace) on TwitterZaius (57:21)ZaiusZAM (Zaius Assisted Marketing) Empowered Marketer PodcastMizzen and MainPrivy (64:04)PrivyPrivy Shopify AppPrivy Cart SaverDormifyZutanoShopPad (70:10)TheShopPadMesaLoox (75:15)LooxLoox Shopify AppThank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty. SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store. Subscribe to the podcast on iTunes, Stitcher, or Spotify. Don’t miss a single episode!Episode SponsorThis episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months. Hosted on Acast. See acast.com/privacy for more information.

My guest on today episode is Mike Averto, the Co-Founder & CEO of ChannelApe. We chat about how they help Shopify merchants unify sales and fulfillment operations as they have done for many Shopify merchants including AllBirds, Steve Madden, Kids Shoes, Monster, Skicks, Campus Protein, and more.ChannelApe is Mission Control for Direct to Consumer (D2C) order management operations. The platform is the single source of truth to view & control how orders are fulfilled through 3PLs, warehouses, distributors, retail stores or a combination of some or all of these. Trusted by top Shopify brands to build successful high-touch supply chain solutions for fulfillment.What You Will Learn Today… How to build your own last mile supply chain to offer unique customer experiences How that give them a competitive edge against the competition Take control of your margins, rates, and shipping policies Fulfill faster with smarter distributed order management Save time by aggregating all of your orders into one unified platform How to add complementary products to your catalog with fulfillment sync on the originating Shopify brands admin  Links And Resources Mentioned In This Episode ChannelApe ChannelApe Shopify App Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty. SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store. Subscribe to the podcast on iTunes, Stitcher, or Spotify. Don’t miss a single episode!Episode SponsorThis episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months. Hosted on Acast. See acast.com/privacy for more information.

Today I’m chatting with Liran Tadmore, the founder of WooHoo, an engagement platform for Shopify brands. He talks about boosting your conversion rate and taking your coupon game to the next level.Who said pop-ups can’t be fun? Add some playful spirit to your pop-up ads, pop-up banners and pop-up windows and watch as the gamified email capture process boosts subscriptions and sales.It’s a win-win situation. You get to build your marketing email list and close more sales. Your customers get to enjoy a fun and engaging email capture process.What You Will Learn Today… How to increase your subscribers list by 400% in less than 10 minutes Learn how the gamified email capture process boosts subscriptions and sales Learn how your customers can enjoy a fun and engaging email capture process Learn how to lower your site’s bounce rate and increase time on-site by displaying personalized exit-intent notifications  Links And Resources Mentioned In This Episode WooHoo (30-day extended trial) WooHoo Demo Store Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty. SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store. Subscribe to the podcast on iTunes, Stitcher, or Spotify. Don’t miss a single episode!Episode SponsorThis episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months. Hosted on Acast. See acast.com/privacy for more information.

Today I’m chatting with Mark Faggiano, CEO of TaxJar, a leading technology for Shopify eCommerce businesses to manage sales tax.TaxJar seeks to make eCommerce easier for everyone by helping merchants spend less time on sales tax to focus on growing the businesses they love.What You Will Learn Today… How you can accurately and easily automate sales tax for your Shopify store What the Wayfair decision by the Supreme Court means for your business How to determine in what states you have to collect sales tax How to manage sales across multiple channels Managing the complexity that comes from a growing business  Links And Resources Mentioned In This Episode TaxJar Sales Tax Blog Sales and Transactions Checker TaxJar in the Shopify App Store Automate Sales Tax for your Shopify store The Entrepreneur Roller Coaster South Dakota v. Wayfair Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!New Strategies Each Week To Help You Build And Scale Lifetime Customer Loyalty. SUBSCRIBE HERE!Being an entrepreneur is a life of learning. All it would take is a new idea, strategy, Shopify app, or marketing platform to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store. Subscribe to the podcast on iTunes, Stitcher, or Spotify. Don’t miss a single episode!Episode SponsorThis episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months. Hosted on Acast. See acast.com/privacy for more information.

On today's episode, I'm chatting with Sharoon Thomas, the Co-Founder and CEO of Fulfil.ioFulfil gives modern Shopify retailers the tools to deliver a superior customer experience that feels effortless. Whatever your current process is and wherever you are selling.Complete post checkout operations are covered with the Fulfil.io Platform.It's your one-stop for everything from purchasing and manufacturing, to inventory and order management, straight through to accounting. The solution works out-of-the-box with marketplaces including Amazon, eBay, Jet, Etsy, Walmart and has a tight connection with Shopify.Everything you need to scale your business, in one place.What You Will Learn Today… Why EPR failure is common? What is different about Fulfil? What makes it exempt from ERP failure? Should you be scared to take on an ERP implementation? Learn how Shopify brands have identified their customer experience bottlenecks and pivoted to Fulfil.io  Links And Resources Mentioned In This Episode Fulfil.io Braceability SellerLabs RoadID Free EPR Consulting Session (for the first 50 listeners) Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it could take is a new idea, Shopify app, or marketing tactic to be the next big thing you need to drive more traffic, revenue, and lifetime loyalty for your Shopify store.^^ GROWTH MINDSET? ^^ …thought so! Never Miss An Episode. ^^ SUBSCRIBE HERE! ^^Episode SponsorThis episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months. Hosted on Acast. See acast.com/privacy for more information.

On today's episode, I’m chatting with Ron Dod, Co-founder, and CMO of Visiture. They are a Shopify Plus Agency Partner that is focused on helping eCommerce companies grow their brand online and increase the bottom line.Through an omnichannel marketing approach, they incorporate web design, development, conversion rate optimization, Google shopping campaigns, SEO, content marketing, social ads and more….They help Shopify brand to gain more market share, loyalty, and growth.Lot’s of gold nuggets shared in this episode that you can apply to your Shopify business today!What You Will Learn Today… What is search engine marketing? Is voice search a tactic you should consider for your Shopify store? Pitfalls that Shopify merchants make when it comes to SEO How does PPC work and where should a Shopify merchant start advertising with Google? The future of PPC and paid acquisition strategies Tools and Shopify Apps that can give you a strategic advantage Should you hire an agency or marketing company right away?  Links And Resources Mentioned In This Episode Visiture Ahrefs BuzzSumo Backlinko SkyScraper Technique AdRoll Perfect Audience Google Shopping App by Shopify ShopMessage.me Search Engine Journal Practical Ecommerce Shopify Blog Shopify Plus Blog Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it could take is a new idea, Shopify app, or marketing tactic to be the next big thing you need to drive more traffic, revenue, and lifetime loyalty for your Shopify store.^^ GROWTH MINDSET? ^^ …thought so! Never Miss An Episode. ^^ SUBSCRIBE HERE! ^^Episode SponsorThis episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months. Hosted on Acast. See acast.com/privacy for more information.

On today's episode, I’m chatting with Aidan Mattrick from Pixel Union. They are a triple threat when it comes to Shopify Partners. They are one of the top premium theme developers, they’re a Shopify Agency partner who has helped design and launch 1000’s of digital brands, and they are also a Shopify App partner, with 6 apps in the Shopify App store. We chat about one today called: Wholesale ClubAccording to a 2019 eCommerce Market Report, transactions in the United States processed through B2B ecommerce sites, log-in portals and online marketplaces grew 11% in 2018 to reach over $1 trillion dollars. And 50% of total B2B sales, or $7.37 trillion, are still conducted manually, by account managers and sales reps.But much these sales are moving to Shopify now...The new reality is buyers are seeking the convenience of using an ecommerce site to make their wholesale purchases and more sellers are seeing this as ways to reach more customers, process more sales orders and operate more cost-efficiently.This is a great discussion to learn about how selling wholesale on Shopify just got a whole lot easier!What You Will Learn Today… The market opportunity that B2B offers Shopify brands today Challenges that Shopify brands can experience when making a decision to offer their products to wholesalers and distributors The benefits of getting involved in wholesaling How to create a wholesale pricing strategy Tips for locating wholesalers  Links And Resources Mentioned In This Episode Pixel Union Wholesale Club Shopify App Wholesale Club Demo Store Lean Startup Storetasker Empire Theme Superstore Theme Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it could take is a new idea, Shopify app, or marketing tactic to be the next big thing you need to drive more traffic, revenue, and lifetime loyalty for your Shopify store.^^ GROW & SCALE YOUR SHOPIFY BRAND BY SUBSCRIBING ABOVE ^^Episode SponsorThis episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months. Hosted on Acast. See acast.com/privacy for more information.

On today’s episode, I’m chatting with Jill Liliedahl, Business Development Manager from Inventory Planner. It’s an incredible time and money optimizing solution that puts you in charge of your inventory. Sales forecasting does sound sexy but it helps to anticipate your customer demand and it’s a way to see what trends are happening in your business.You can view all of your sales trends and inventory needs in one place. Control what products to replenish at each warehouse and for all sales channels and marketplaces. Powerful insights put you in control of your inventory. It even helps you to identify overstock to help you free up needed cash by clearing out stock that is not moving.The Inventory Planner platform will allow you to take the necessary time to review your store’s inventory data, compare product lines, brands, and suppliers to see financial trends in your business.What You Will Learn Today… How sales forecasting can help your business What makes a good forecast Learn how to handle forecasting for multiple sales channels or locations How seasonality can affect sales forecasting Considerations when dealing with several different suppliers How the 80-20 rule applies to inventory planning and demand  Links And Resources Mentioned In This Episode Inventory Planner Inventory Planner Shopify App SitStay Ultimate Guide To Inventory Planning MVMT Watches Case Study Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it could take is a new idea, Shopify app, or marketing tactic to be the next big thing you need to drive more traffic, revenue, and lifetime loyalty for your Shopify store.^^ GROW & SCALE YOUR SHOPIFY BRAND BY SUBSCRIBING ABOVE ^^Episode SponsorThis episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months. Hosted on Acast. See acast.com/privacy for more information.

On today’s episode, I’m chatting with Roddy Smith, the Senior Growth Specialist from Spently. They have developed a solution that allows merchants to leverage the Shopify notification emails as a stand-alone sales channel using marketing components and follow up sequences.What You Will Learn Today… How to leverage event-based upsells, discounts, and referral components through your Shopify notification emails. Learn how to follow-up with your customers automatically after every purchase, shipment, or abandoned checkout, to increase conversions and lifetime value. Implement the advanced analytics dashboard to provide real-time insight into the performance of your emails. So you can measure open rates, conversions and abandoned cart recovery rates. Empowering you to iterate with data to create effective follow-up email sequences and Shopify notification emails.  Links And Resources Mentioned In This Episode Spently Spently Shopify App Spently Case Studies Stash Tea LeatherUp Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it could take is a new idea, Shopify app, or marketing tactic to be the next big thing you need to drive more traffic, revenue, and lifetime loyalty for your Shopify store.^^ Get notified by subscribing above and never miss an episode!Episode SponsorThis episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months. Hosted on Acast. See acast.com/privacy for more information.

Today I’m chatting with Kyle Wong, CEO & Co-founder of Pixlee, a User Generated Marketing Platform (UGC) that enables Shopify brands to use photos and videos from real people to help tell authentic brand stories to drive revenue and lifetime customer loyalty.What You Will Learn Today… How to unlock hidden revenue by amplifying your most passionate customers Strategies for selling to the modern consumer while scaling your authentic brand voice How to collect, curate, and publish user-generated content How to create shoppable social galleries in under 30 minutes Learn how Pixlee powers the user-generated content to create a more authentic and engaging shopping experience How UGC drives positive word-of-mouth (WOM) marketing Links And Resources Mentioned In This Episode Pixlee Pixlee Shopify App Morphe Morphe Case Study Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it could take is a new idea, Shopify app, or marketing tactic to be the next big thing you need to drive more traffic, revenue, and lifetime loyalty for your Shopify store.^^ Get notified by subscribing above and never miss an episode!Episode SponsorThis episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.Try Omnisend for free for 14 days. Check them out at eCommerceFastlane.com/omnisend and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months. Hosted on Acast. See acast.com/privacy for more information.

Today I’m chatting with Mark Gally, the Co-founder, and CEO of Zaius.com, a marketing platform on steroids, that assists Shopify brands to delight customers at every interaction. Their solution and resources are built to assist you to properly segment and personalize your marketing interactions and ultimately design and deploy cross-channel campaigns to those customers.What You Will Learn Today…In terms of customer interactions happening every day, Shopify brands and marketers need to drive repeat purchases, grow average order value, and increase customer loyalty regardless of the channel they are on. Other channel-centric solutions leave customer touch points disconnected, making it almost impossible to understand the cross-channel impact of your marketing as a result. You're then forced to optimize for opens, clicks, and visits, instead of maximizing customer lifetime value. With the rapid increase in channels, a solution has never been more urgent, and that is where the Zaius platform fits in.  It plugs into your existing infrastructure, by unifying all of your customer interactions into one system of record from anonymous site visitor through to loyalty. It allows you to engage customers in real time, where and when they're most likely to make a purchase. Zaius is the single source of truth when it comes to your data and empowers you to understand the cross-channel revenue drivers and to automate campaigns designed to drive repeat purchases, grow average order value, increase customer loyalty, and most importantly, maximize customer lifetime revenue. It’s an exciting show, for those who love marketing and want to make data-driven decisions to grow and scale their Shopify brand!Links And Resources Mentioned In This Episode Zaius Zaius Product Brochure Stio Mizzen + Main Ouai Haircare Linksoul Listener Only PromotionAs a listener of today’s show, Zaius has been so kind as to offer a 10% discount. Follow this link https://ecommercefastlane.com/zaius and when you register for a demo, mentioned you heard about the solution on this podcast.Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it could take is a new idea, Shopify app, or marketing tactic to be the next big thing you need to drive more traffic, revenue, and lifetime loyalty for your Shopify store.^^ Get notified by subscribing above and never miss an episode! Hosted on Acast. See acast.com/privacy for more information.

Today I’m chatting with Yoni Elbaz the Co-founder and CEO of Loox. An exclusive Shopify App that allows you to collect photo reviews for your happy customers which will strengthen your brand and drive more sales through social proof.What You Will Learn Today… How photo reviews increasing trust and conversion rates. Consumers trust other consumers much more than they trust brands. 85% of customers trust online reviews as much as personal recommendations. How user-generated content (UGC) is being repurposed for marketing and branding to drive new traffic to a site. How to boost your sites conversion rate. How to boost your Shopify stores credibility, conversions, and sales with strong social proof. Listener Only PromotionAs a listener of today’s show, Loox has been so kind as to offer a FREE 30-DAY TRIAL. Follow this link https://ecommercefastlane.com/loox and then you will have 30 days to build your photo reviews and prove it's ROI.Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it could take is a new idea, Shopify app, or marketing tactic to be the next big thing you need to drive more traffic, revenue, and lifetime loyalty for your Shopify store.^^ Get notified by subscribing above and never miss an episode! Hosted on Acast. See acast.com/privacy for more information.

Today I’m chatting with Sergiu Ciumac, the Co-Founder and CEO of Visely, a compelling solution that offers meaningful and effective product recommendations for Shopify store owners.What You Will Learn Today… How to optimize your conversion rate. How to increase customers engagement with relevant product recommendations. Learn how strategic product recommendations with decrease bounce rates and work as an automated salesman on your site. Listener Only PromotionAs a listener of today’s show, Visely has been so kind as to offer a FREE 30-DAY TRIAL. Add the solution to your store and enter the coupon code "fastlane" and then you will have 30 days to prove it's ROI.Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it would take is a new idea, Shopify app, or marketing tactic to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store.I don’t want you to miss any episodes! Hosted on Acast. See acast.com/privacy for more information.

Today I’m chatting with Dave Atchison, the Co-Founder, and CEO of New Engen a Shopify Plus Agency Partner that exclusively focuses on new customer acquisition.New Engen is uniquely positioning itself in the Shopify ecosystem to help brands drive new visitors to a site either through a done for you Agency model or now with their public release, in-house, purpose built marketing technology solution.What You Will Learn Today… The traffic challenges that many Shopify store owners have and the solution. The realities of doing business online in 2019. Smart strategies to diversify how you can build awareness and consideration for your brand. How marketing technology is the only way to win. without it your just being average at best. Listener Only PromotionAs a listener of today’s show, New Engen has been so kind as to offer a FREE AUDIT of any of your digital ad campaigns! Sign up for a digital marketing audit of Google, Facebook, Instagram, YouTube, or other channels, and have a Performance Marketing Expert assess your paid media program. If you need expert advice around launching new ad campaigns, expanding to new digital channels, refreshing creative and copy, customer targeting and segmentation, New Engen can help.This offer is available to the first 20 companies that sign up. Minimum advertising spend criteria may apply in order to reveal meaningful data.Head on over to the New Engen contact page here and select eCommerce Fastlane Podcast in the “how did you hear about us” section and you’ll be taken care of. Minimum advertising spend criteria may apply in order to reveal meaningful data.Thank You For ListeningI really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it would take is a new idea, Shopify app, or marketing tactic to be the next thing you need to drive more revenue and lifetime loyalty for your Shopify store. I don’t want you to miss any episodes! Hosted on Acast. See acast.com/privacy for more information.