RESELLER WEEKLY - CHASING CARDBOARD PODCAST

In Episode 68 I sit down with Geoff Wilson from Sports Card Investor. We spend 75 minutes talking through his story and how he got pulled back into the hobby. More importantly we talk about how he's applying his business investment experience and applying it to his Sports Card strategies. This one will definitely leave you with some new ideas to add to your hobby arsenal. Subtopics include: The PSA vs BGS debate ... and why grading is SO good for the hobby. Can we sustain the print run madness? A few NBA strategies that are overlooked Why you should never open up an ICE CREAM SHOP and a whole lot more! FREE BOX of CARDS! BE SURE TO LEAVE A REVIEW and be automatically entered into a 2019 Optic Baseball box giveaway. The reviewer will be randomly drawn at the beginning of Episode 69! FREE CASE OF CARDS :  Video Instructions: RIGHT HERE .  -- Enter until Thurs 9/5 @ 7:15pm CST Forum: 1st Annual NFL Fantasy RC Card Competition || WIN A CASE OF CARDS! Jump in our FORUMS HERE!  Check out everything else on BreakerCulture.com  --- Send in a voice message: https://anchor.fm/breakerculture/message

In Episode 67 we discuss a few new products: 2019 Panini Black Football 2018-19 Panini Obsidian Basketball  The death of Topps Archives Baseball? eBay Managed Payments 1st Annual BreakerCulture PropCAST -- 2019-20 TOP PROP Bets.  Our Fantasy RC Card Draft -- WIN A FREE CASE OF CARDS! Today is a fun one and I can guarantee you'll enjoy the conversation. ENTER THE : 1st Annual NFL Fantasy RC Card Competition || WIN A CASE OF CARDS! Jump in our FORUMS HERE!  Check out everything else on BreakerCulture.com  --- Send in a voice message: https://anchor.fm/breakerculture/message

Today I get the pleasure of chatting with Scott Greene from Prospects1500.com. This is an outstanding resource that is focused on analyzing the minor league systems across the MLB. For the past 4 years Scott and his group of correspondents have been breaking down the minor league systems and putting out some valuable Top 50 prospect lists. As a sports card collector...these can be extremely valuable!  We talk about a LOT of things, but here are a few: Resources to help identify prospects How this passion evolved into a legitimate resource Lessons learned from SEO / Social Media / Expanding  Some HOT prospects to keep an eye on... A few prospects that were missed... Why Scott doesn't ever consider grading a card... and plenty more!  Enjoy the conversation!  Go to www.DubbsCoffee.com and use coupon code "SOLDIERS" and 50% of everything you spend will go DIRECTLY to Signatures for Soldiers! Don't forget to check out everything else we are doing at www.BreakerCulture.com  --- Send in a voice message: https://anchor.fm/breakerculture/message

Today we break our vacation hiatus with a incredible important interview. I get the pleasure of spending nearly 1 1/2 hours with Tim from Signature for Soldiers. I left The National (NSCC2019) thinking about my conversation with him and KNEW I had to get him on the show. So here you go, I moved this in front of everything I had in the queue because their mission is THAT IMPORTANT!  But, we don't just get the pleasure of hearing their story. We also get to uncover some nuggets of wisdom for your own business/life. We discuss... Lessons learned from running a non-profit Hurdles that you have to force yourself to get past How do you create a message that resonates...and consistently.  How do you maintain energy each and every year. and then we discuss... Tim's perspective on the hobby. Some of the most fascinating Player/Coach interactions he's had His favorite favorite War Movie How he plans on monetizing his two dogs. and much more!  We are also supporting their goal of trying to raise $100,000 by the end of the year. Go to www.DubbsCoffee.com and use coupon code "SOLDIERS" and 50% of everything you spend will go DIRECTLY to Signatures for Soldiers!  Don't forget to check out everything else we are doing at www.BreakerCulture.com  --- Send in a voice message: https://anchor.fm/breakerculture/message

In Episode 64 we get the pleasure of spending an hour with Chris from Top Shelf Breaks. Last time we had him on we heard the journey of acquiring retail space and planning for a shop... Now he's LIVE and just opened! Now he just sits back and counts his $$.... :-) -- If only it was that easy. TODAY WE TALK ABOUT The Card Shop Opening Process - Early Lessons Building community  How to leverage CBD Oil to drive card sales.  What cereal Chris likes the most.... In addition, we break down the 2019 National Sports Card Convention and help you understand what to expect before you go! Overall it was an awesome conversation with an outstanding dude. Hope you enjoy it!  Join our COMMUNITY HERE -- You'll get easy access to comments/thoughts/updates etc... Also, PLEASE support our sponsor: DUBBS COFFEE -- Go grab 2 Bags of coffee and get a free pack of 2019 Cards with your order!  And don't forget to check out all of our analytics at BREAKERCULTURE.com  --- Send in a voice message: https://anchor.fm/breakerculture/message

In episode 63 we get the pleasure of spending an hour with Chad from FIREHAND CARDS. Way back in 2008 Chad blazed an unproven trail of "group breaking" and has evolved into one of the most established breakers in the industry. Today you get to hear his story and how he survived  the constant 100-hour work weeks and years of limited profitability. A few lessons you'll gather: Figuring out HOW to turn a profits will take time. Your niche will likely change over the course of your evolution. Be willing to learn from EVERY mistake you make.  Don't be afraid to innovate, even if it's not an immediate winner.  Leverage your expertise to get started...and then start branching out.  Overall it was an awesome conversation with a great guy. Enjoy it!  Also, PLEASE support our sponsor: DUBBS COFFEE -- Go grab 2 Bags of coffee and get a free pack of 2019 Cards with your order!  And don't forget to check out all of our analytics at BREAKERCULTURE.com  --- Send in a voice message: https://anchor.fm/breakerculture/message

In today's episode we break down the release of 2019 Allen & Ginter with Chris from Crackin' Wax! It's been 8-months since we had him on the show and today we catch up on everything going on in his world. We also talk about the massive success he's made on the Charity front. And finally, we discuss what he's learned about building BRAND AWARENESS in this hobby (but relevant anywhere in business).  This episode sponsored by DubbsCoffee.com -- go purchase the freshest coffee on the planet and use code "BreakerCulture" for an amazing deal - 2 Bags of Coffee and shipping for only $20!  Also, go check out the latest 2019 Bowman Baseball Pricing Ladder RIGHT HERE -- includes a sweet video. ;-) --- Send in a voice message: https://anchor.fm/breakerculture/message

In today's episode we sit down with Mike Hodges - founder of The Clubhouse (formerly STL Sports Cards). We get the chance to hear his awesome origin story and what he has learned after running a breaking business for 9 years! As mentioned in the email, Mike does things a bit differently than others...and I think it'll be a good challenge for you!  Quick agenda: Origin, how it all began 9 years ago. Hiring profile within the hobby Being a niche in the hobby? The National Sports Card Show and so much more!  IMPORTANT LINKS The Clubhouse Breaks ---- use COUPON CODE "BreakerCulture" for 5% off their breaks!  Subscribe to BreakerCulture YouTube Channel HERE Visit our website at www.BreakerCulture.com  For quick conversation and chat -- Join our BreakerCulture Flick Group: HERE Go BUY a Berkey Water Filter HERE .  (Use Code "BreakerCulture" for 5% off) --- Send in a voice message: https://anchor.fm/breakerculture/message

*** Season 3 Kick-off *** We enjoyed our sabbatical (for a month)... but are incredibly excited to be back together. We have 15 episodes rolling out each week for Season 3...focused on how to help you (the collector) IMPROVE YOUR RETURN. Each episode will give you practical takeaways to improve your ability to turn profit on your card investments!!  In today's kick-off episode we cover the following key topics.  2019 Bowman Platinum Baseball --- Is it worth the Wal-Mart chase?  2019 Topps Stadium Club Baseball-- Does anyone care that this exceptional product has such awful resale value?  2019 NBA SUMMER LEAGUE: What to look out for? Our Top 10 Players to Watch. How to best use the NBA SUMMER League to help your wallet.  ESPN Headline breakdown Join the BreakerCulture Flick Group: HERE Go BUY a Berkey Water Filter HERE .  (Use Code "BreakerCulture" for 5% off) --- Send in a voice message: https://anchor.fm/breakerculture/message

The content keeps flowing! Today we spend an hour and hear the story of the popular hobby series PackGeek (Check out YouTube channel HERE) AND we the best part is we tap into the YouTube prowess of Jeff. Here his tips & tricks for maximizing content on YouTube, focusing your approach, and monetizing the RIGHT way. YouTube is a treasure trove of data...and is searched more than any other site in the world NOT named Google. You MUST get your content up on YouTube and today will help you wrap your mind around a good approach.  Also, we are giving away 40 packs of 2019 Bowman Baseball. Subscribe to our YouTube Channel (HERE) to learn more.  And best of all, check out our site for Insights, Breaker & Product Reviews, and much more.... BreakerCulture.com  --- Send in a voice message: https://anchor.fm/breakerculture/message

You’ve likely heard of the SBB (@SportsBoxBreaks) guys if you’ve been in the hobby the last few years. They have run a fascinating group break operation the last 5 years…and arguably the most complete and slick website in the industry. But you probably only know them by their hands….and their voices ;-) . Today we  focus on their voices and get a chance to hear their story!  There is so much great content in this episode. Lots of valuable lessons for all you “entrepreneurs”…and some really great insight into how these guys manage the ebbs/flows within the hobby. From Casino Tables to Breaker Tables...  Finding Competitive Advantage — Technology  Dealing with customer inconsistency in their business  Memories of the haunted eBay MC99 madness.   Should you be using eBay to grow during business infancy?   Lessons learned from SCALING their business  Do you hire or not?  Dividing work between the team.  How to sell Pizza at the County Fair…..   Building customer base with your IDEAL customers...  It’s a balancing act…. Figure it out!   Coach your buyers!!   Don’t throw cases of cards into a landfill.   KNOW YOUR METRICS!  SBB sees 60% of sales during their LIVE BROADCAST!  Your metrics will tell you WHERE and HOW to focus your business.  Social Media’s impact for SBB  Check us out at BreakerCulture.com !! --- Send in a voice message: https://anchor.fm/breakerculture/message

Oh boy... today's show is ALL over the place. We jump back down memory lane to talk Ivan's entrance into the hobby. Then we skip ahead and talk about the current state of the hobby....and why Sports Cards are REALLY SPECULATIVE!  After some intense banter around Gold, Chickens, and other creative hobby metaphors... we finally get to our main topic.  What Ivan has learned from his growth across Social Media. How can you use Twitter more effectively for your business/personal use?  This is one fun conversation... I know you'll enjoy!  --- Send in a voice message: https://anchor.fm/breakerculture/message

Shani and I are back this week to break-down some of our thoughts on current sports 'happenings'... including: - NBA Playoffs -- any positive/negative hobby impact?  - The Warriors and Celtics and their collapse -  NFL Draft Reactions - how do we manage to profit on this class? - Why the Cleveland Browns may dominate the Pittsburgh Steelers...a special rant from Shani - MLB Season... the prospect wave and the current flow of the season. - Headline Reaction & Avengers End Game discussion. There is lots to unpack in this conversation, hopefully you walk away with a few nice takeaways for your own journey! Check us out at BreakerCulture.com  Sweet 8bit music courtesy of: Questiion --- Send in a voice message: https://anchor.fm/breakerculture/message

This is a shorter SPECIAL EDITION episode for the data driven collectors/investors. I spend 30minutes breaking down the recent pricing ladders for: 2019 Bowman Baseball & 2018 Bowman Draft Baseball Learn how I process the data, provide analysis, and make my own investments based on the pricing ladders.  In the final 9 minutes, I give a quick glimpse into an article we are writing on BGS vs PSA, which is the best investment? We have been working on this for a few months and it's starting to come together. But today I share a couple of observations surrounding graded data on RONALD ACUNA JR. There are some important takeaways and I'm excited to share them with you. Check out the ladders at www.BreakerCulture.com  and check out our sponsor 702 BREAKERS, right HERE --- Send in a voice message: https://anchor.fm/breakerculture/message

On the road this week, but squeezed in a great conversation with Chris Keller from Top Shelf Breaks! Today we spend nearly 90minutes talking through the mindset that goes into running a hobby business. Specifically, what lessons/tips/ideas Chris has from his 5+ years running his business.  - Promotions vs Giveaway  - Metrics to care about -  Should profit always be the most important consideration? - Where should the MAJORITY of time be spent in the early days? - Apps/Technologies that have been instrumental. There is lots to unpack in this conversation, hopefully you walk away with a few nice takeaways for your own journey! Check us out at BreakerCulture.com  Sweet 8bit music courtesy of: Questiion --- Send in a voice message: https://anchor.fm/breakerculture/message