The Business of Digital Podcast (Learn SEO, PPC, Social Media, Content Marketing & More!) show

The Business of Digital Podcast (Learn SEO, PPC, Social Media, Content Marketing & More!)

Summary: The Digital Marketing Podcast is hosted by Mat Siltala and Dave Rohrer. In each episode the goal is here to help educate business owners (small, midsize and enterprise) and those working in the ever changing digital marketing fields. Every episode will cover one marketing or business topic and try to give the listener actionable tips each time. Topics covered will include but not be limited to hiring, social media, content marketing, running a business, SEO, PPC, and much more.

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  • Artist: Mat Siltala & Dave Rohrer
  • Copyright: © 2020 The Business of Digital Podcast

Podcasts:

 E79 – Management Styles of Teams & The Super Mario Effect | File Type: audio/mpeg | Duration: 23:16

Management Styles of Teams & The Super Mario Effect This episode was most recently inspired by Mark Rober’s (aka Glitter Bomb/NASA Guy) TED talk that Dave happened to find (thanks to the YouTube also). The...

 E78 – Google and Antitrust | File Type: audio/mpeg | Duration: 35:14

Dig into the complex topic of Google, Antitrust, European Union (EU), and more with special podcast guests Elmer Boutin and Steve Cernak.

 E77 – 2019 Digital Marketing Predictions | File Type: audio/mpeg | Duration: 22:28

2019 Digital Marketing Predictions Yes, we went there and this was 100% Dave’s idea so yell at him if needed! The guys dig into a number of topics and give a number of examples beyond...

 E76 – Tools for Influencer Marketing | File Type: audio/mpeg | Duration: 23:35

In this episode, the guys dig into various tools to help you find influencers, reach out to influencers and all around launch an influencer marketing campaign.

 E75 – Blogging Legally 101 w/ Ruth Carter | File Type: audio/mpeg | Duration: 25:24

Dig into some legal topics around logo, photo and content creation as well as some agreements you likely don't use but should with awesome guest Ruth Carter.

 E74 – How to do Live Video Correctly | File Type: audio/mpeg | Duration: 21:04

Ever think of jumping into Live Video for Instagram or Facebook? Then check out some accounts to follow for ideas and some tips on what to do and not to do in this episode.

 E73 – Mental Health, Entrepreneurship and Digital Marketing | File Type: audio/mpeg | Duration: 21:10

Mental health in the digital marketing industry (startups) and real struggles that we all face.

 E72 – SEO Horror Stories of 2018 | File Type: audio/mpeg | Duration: 22:05

In this "scary" SEO Horror Stories of 2018 episode Mat and Dave talk about some things that are still being done incorrectly or that are simply hurting businesses. Feel free to share your own stories in the comments!

 E71 – Tips to Leveraging Conference Learnings After a Conference | File Type: audio/mpeg | Duration: 20:35

After you attend a conference your next day and week back in the office is usually a bit chaotic. Episode 71 digs into how to make sure that time away and those learnings get worked into your daily work flow.

 E70 – What Instagram Metrics Matter Anyways? | File Type: audio/mpeg | Duration: 21:17

This is what happens when Mat gets a "cold call" email - we get a great topic idea. Listen as the guys dig into the metrics that matter for Instagram.

 E69 – Common Digital Marketing Questions – Volume 1 | File Type: audio/mpeg | Duration: 20:23

In this episode the guys try and cover 10 common digital marketing questions that they get asked constantly. How many do they ge through? Listen and find out.

 E68 – Lessons in Creating Corporate Videos w/ Amanda Doyle | File Type: audio/mpeg | Duration: 29:36

Join Amanda Doyle and the team as we dig into the process and lessons you can apply to your next corporate video project and obtain better success with it.

 E67 – Pre-Launch Marketing Best Practices | File Type: audio/mpeg | Duration: 21:41

Listing this week as the guys walk through some ways to get your Pre Launch Marketing in a winning position to really have a great new product roll out or business launch.

 E66 – Data Driven Content Marketing Audit (Pubcon Pro 2018) | File Type: audio/mpeg | Duration: 19:51

Even if you aren't attending Pubcon or Dave's session this episode gives you some ideas on tools, reporting, data points to look at and ways to leverage data to sway decision makers. So give a listen and hopefully, we will spur some ideas to help you.

 E65 – Web Analytics Basics For Every Business | File Type: audio/mpeg | Duration: 21:22

In this episode, the guys dig into 5 free and simple things you can do to get more data about your website and digital audience.

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