Arrogant Healthcare Marketing Bastards show

Arrogant Healthcare Marketing Bastards

Summary: Arrogant Healthcare Marketing Bastards is Interval's weekly podcast. It's where we riff and rant on the hottest topics in healthcare marketing. From ROI to social media to healthcare reform, we hit it all - but not without derailing into randomness. Join us won't you?

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  • Artist: Interval
  • Copyright: Copyright 2013 Interval, Minneapolis, MN

Podcasts:

 June 22, 2009 | File Type: audio/mpeg | Duration: 29:04

Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: The Mayo Clinic's presence at the Mall of America, health costs in a Texas town, Deep Thoughts by Jack Handy and more.

 June 15, 2009 | File Type: audio/mpeg | Duration: 25:54

Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: boiling the healthcare problem down to two letters: ae, "Joe Public doesn't care about your hospital", the "hidden gem" syndrome and more.

 June 8, 2009 | File Type: audio/mpeg | Duration: 29:39

Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: an ad we love: Dipstick Jimmy, good articles on healthcare reform, pricing and politics in healthcare and more.

 June 1, 2009 | File Type: audio/mpeg | Duration: 25:01

Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: healthcare reform and how much a marketer needs to know, the brand book one year later, and can one Twitter too much?

 May 25, 2009 | File Type: audio/mpeg | Duration: 28:43

Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: inbound marketing and its application in healthcare, a funky hospital website from St. Francis Health System in Greenville, South Carolina and more.

 May 18, 2009 | File Type: audio/mpeg | Duration: 29:37

Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: Ocarina app for the iPhone, courage in healthcare marketing, patient or influencer targets, ads we love and more.

 May 11, 2009 | File Type: audio/mpeg | Duration: 23:45

Listen in as the team at Interval discuss this week's hot topics in healthcare marketing. This week's podcast, designated a "No Social Media Zone," asks listeners to take the "Flush the Cliche Oath," and covers power politics with physicians and marketing and more

 May 4, 2009 | File Type: audio/mpeg | Duration: 24:22

Listen in as the team at Interval, along with guest Reed Smith, discuss this week's hot topics in healthcare marketing during a live broadcast during the #hcmktg TweetChat: balance between traditional and social media, Twitter's doppler effect and more

 Apr 27, 2009 | File Type: audio/mpeg | Duration: 27:31

Listen in as the team at Interval, along with guest Arik Hanson, discuss this week's hot topics in healthcare marketing: responsibility for social media in healthcare organizations, celebrity vs. patient endorsements, transparency with social media, ads we love and more

 Apr 20, 2009 | File Type: audio/mpeg | Duration: 27:18

Listen in as the team at Interval, along with guest Tom Stitt, discuss this week's hot topics in healthcare marketing: hospital competition and over-supply, interactive TV and the patient experience, Tom's idea for a new book and more.

 Apr 13, 2009 | File Type: audio/mpeg | Duration: 26:58

Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: The 4 Ps of marketing, more on ROI, April Fools joke with Verizon's brand, becoming overwhelmed with social media outlets and more.

 Apr 6, 2009 | File Type: audio/mpeg | Duration: 26:29

Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: the struggling healthcare market in the Twin Cities, SHSMD Knowledge Community and healthcare sacred cows, RFPs, McDonald's Filet'O Fish ad take two and more.

 Mar 30, 2009 | File Type: audio/mpeg | Duration: 26:09

Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: the death of traditional media, patient experience planning, worst ads of the week and more.

 March 23, 2009 | File Type: audio/mpeg | Duration: 24:05

Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: ROI as it relates to marketing, Facebook's new design, CMO strategy, worst ads of the week and more.

 March 16, 2009 | File Type: audio/mpeg | Duration: 28:32

Listen in as the team at Interval discusses this week's hot topics in healthcare marketing: managing reputation while using social networking tools, moderating user-generated content, #healthcomm Twitter chat, Pantscast and more. This week we have a special guest from North Memorial Health Care, Andy Meyer, Marketing Consultant.

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