Business901

Paul Smith is one of the world’s leading experts on organizational storytelling. He’s a keynote speaker, storytelling coach, and author of the bestselling Lead with a Story already in its 8th printing and available in 6 languages around the world. His new book is Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale.   This was previously published as a video series.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

Mark Hunter believes the success of a company depends on the success of the sales team and the sales managers. Selling on price is not selling, it's taking orders. Selling is about increasing the value the customer is going to receive which results in the price being maximized. All of this starts with the salesperson and their sales motivation & sales competency.   Mark document this knowledge in his book, High-Profit Selling: Win the Sale Without Compromising on Price and his new book which our conversation centered on High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results.   This was previously published as a video series.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

Mark Hunter believes the success of a company depends on the success of the sales team and the sales managers. Selling on price is not selling, it's taking orders. Selling is about increasing the value the customer is going to receive which results in the price being maximized. All of this starts with the salesperson and their sales motivation & sales competency.   Mark document this knowledge in his book, High-Profit Selling: Win the Sale Without Compromising on Price and his new book which our conversation centered on High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results.  This was previously published as a video series.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

Scott Brinker is the author of the book Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative.  Scott's goal was to help marketers at all levels — even those with no technical background or inclination — adapt marketing management to the wild and wonderful whirlwind of a world now dominated by software. Scott can be found on the web @ChiefMartec.    Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

Scott Brinker is the author of the book Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative.  Scott's goal was to help marketers at all levels — even those with no technical background or inclination — adapt marketing management to the wild and wonderful whirlwind of a world now dominated by software. Scott can be found on the web @ChiefMartec.    Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

This is a compilation of 3 past podcasts on the subject of simplification.   Irene Etzkorn, is a worldwide authority on simplicity. As executive director of Simplification, she built the Simplification practice of Siegel+Gale. Her clients include the nation’s top banks, brokerage firms, insurance companies, utilities, and health care providers. Irene and Alan Siegel authored Simple: Conquering the Crisis of Complexity describing these practices.   Dr. Donald Sull  is a Senior Lecturer in the Technological Innovation, Entrepreneurship, and Strategic Management group at the MIT Sloan School of Management, where he teaches courses on Competitive Strategy and Strategy Execution in Volatile Markets. His book, Simple Rules: How to Thrive in a Complex World offers some great thoughts on reducing complexity.   Why Simple Wins author Lisa Bodell: As a globally recognized futurist and expert on innovation, Lisa Bodell ignites new thinking at every event with high energy, humor, and audience engagement. Lisa Bodell is an award-winning author and CEO of futurethink.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast Audio Player  

This is a compilation of 3 past podcasts on the subject of simplification.   Irene Etzkorn, is a worldwide authority on simplicity. As executive director of Simplification, she built the Simplification practice of Siegel+Gale. Her clients include the nation’s top banks, brokerage firms, insurance companies, utilities, and health care providers. Irene and Alan Siegel authored Simple: Conquering the Crisis of Complexity describing these practices.   Dr. Donald Sull  is a Senior Lecturer in the Technological Innovation, Entrepreneurship, and Strategic Management group at the MIT Sloan School of Management, where he teaches courses on Competitive Strategy and Strategy Execution in Volatile Markets. His book, Simple Rules: How to Thrive in a Complex World offers some great thoughts on reducing complexity.   Why Simple Winsauthor Lisa Bodell: As a globally recognized futurist and expert on innovation, Lisa Bodell ignites new thinking at every event with high energy, humor, and audience engagement. Lisa Bodell is an award-winning author and CEO of futurethink.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast Audio Player  

This is a compilation of the entire interview with Tony Ulwick. Tony has turned jobs-to-be-done theory into the world’s most powerful innovation process: Outcome-Driven Innovation (ODI). This patented innovation process is the cornerstone of their success. He has evolved the innovation process from an art to a science. first introducing his work inWhat Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services, and now taking it to another level in his new book, Jobs to be Done: Theory to Practice.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

This is a compilation of the entire interview with Tony Ulwick. Tony has turned jobs-to-be-done theory into the world’s most powerful innovation process: Outcome-Driven Innovation (ODI). This patented innovation process is the cornerstone of their success. He has evolved the innovation process from an art to a science. first introducing his work inWhat Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services, and now taking it to another level in his new book, Jobs to be Done: Theory to Practice.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

Sam Bradd is a graphic facilitator and specialist in information design. He uses visuals to help groups be better at what they do. In the last 15 years, Sam has collaborated with the World Health Organization, Google, Indigenous organizations and researchers on four continents. Co-edited the new book on Visual Practice, Drawn Together Through Visual Practice (Amazon Link: http://amzn.to/2jO0ivA), to help facilitators and visual thinkers deepen their knowledge. Sam can be found at DrawingChange.com.     Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

Sam Bradd is a graphic facilitator and specialist in information design. He uses visuals to help groups be better at what they do. In the last 15 years, Sam has collaborated with the World Health Organization, Google, Indigenous organizations and researchers on four continents. Co-edited the new book on Visual Practice, Drawn Together Through Visual Practice (Amazon Link: http://amzn.to/2jO0ivA), to help facilitators and visual thinkers deepen their knowledge. Sam can be found at DrawingChange.com.     Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

Mike Crandall is an experienced Sandler Trainer who works with business owners to create and implement professional development strategies to foster the growth of individuals, teams, and organizations. Mike currently heads a Sandler Training center in Oklahoma City, Oklahoma.   Most motivational programs fail for one simple reason: they fail to take into account that people come to work for their own reasons, not those of the company or management, says sales and management trainer, Mike Crandall, in MOTIVATIONAL MANAGEMENT THE SANDLER WAY: How To Get Salespeople And Other Employees To Do What You Want Them To Do... For Their Reasons. Incentives need to be individualized, which means managers need to understand what makes each employee tick.   This requires effort, to be sure, but the rewards in the form of a highly motivated workforce can be enormous. “Employees show up at work each day for their own unique reasons, not the manager's," says Crandall. "If you're a manager and your aim is to motivate someone, your job is to find out what that unique reason is."   Amazon Book Link: http://amzn.to/2jVj2WL   Sandler Training is designed to create lasting "performance improvement" rather than the motivational "quick fix" typical of many seminar-based training programs. Sandler Training is a world leader in innovative sales, management, and leadership training.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

Mike Crandall is an experienced Sandler Trainer who works with business owners to create and implement professional development strategies to foster the growth of individuals, teams, and organizations. Mike currently heads a Sandler Training center in Oklahoma City, Oklahoma.   Most motivational programs fail for one simple reason: they fail to take into account that people come to work for their own reasons, not those of the company or management, says sales and management trainer, Mike Crandall, in MOTIVATIONAL MANAGEMENT THE SANDLER WAY: How To Get Salespeople And Other Employees To Do What You Want Them To Do... For Their Reasons. Incentives need to be individualized, which means managers need to understand what makes each employee tick.   This requires effort, to be sure, but the rewards in the form of a highly motivated workforce can be enormous. “Employees show up at work each day for their own unique reasons, not the manager's," says Crandall. "If you're a manager and your aim is to motivate someone, your job is to find out what that unique reason is."   Amazon Book Link: http://amzn.to/2jVj2WL   Sandler Training is designed to create lasting "performance improvement" rather than the motivational "quick fix" typical of many seminar-based training programs. Sandler Training is a world leader in innovative sales, management, and leadership training.   Business901 iTunes Store   Mobile Version   New Accessibility for the Business901 Podcast

One of the country's leading scientific experts on creativity, Dr. R. Keith Sawyer is the Morgan Distinguished Professor in Educational Innovations at the University of North Carolina in Chapel Hill. His book Group Genius shows us how to be more creative in collaborative group settings, how to change our organizations for the better, and how to tap into our own reserves of creativity. His follow-up book Zig Zag identifies the 8 stages of the creative process and contains over 100 techniques to enhance your personal creativity.   Amazon Links:   Zig Zag: http://amzn.to/2gpS2S3 Group Genius: http://amzn.to/2gwWzjW Creativity Cards: http://amzn.to/2gx1otC   Visit us at Business 901

One of the country's leading scientific experts on creativity, Dr. R. Keith Sawyer is the Morgan Distinguished Professor in Educational Innovations at the University of North Carolina in Chapel Hill. His book Group Genius shows us how to be more creative in collaborative group settings, how to change our organizations for the better, and how to tap into our own reserves of creativity. His follow-up book Zig Zag identifies the 8 stages of the creative process and contains over 100 techniques to enhance your personal creativity.   Amazon Links:   Zig Zag: http://amzn.to/2gpS2S3Group Genius: http://amzn.to/2gwWzjWCreativity Cards: http://amzn.to/2gx1otC   Visit us at Business 901