#700 Cutting Edge Success: GreenPal's Journey to One Million Customers w/ Bryan Clayton, Co-founder of GreenPal




Internet Marketing: Insider Tips and Advice for Online Marketing show

Summary: <p>In this episode we’re joined by Bryan Clayton, Co-founder of GreenPal. GreenPal has been dubbed ‘Uber for lawn care’ by Entrepreneur magazine and currently boasts over 300,000 users, with ambitions to make that figure 1 million in the next 5 years.</p><p> </p><p>Bryan joins us to share his lessons in building and growing GreenPal, as well as diving into the insights that helped him achieve a successful exit from his first business, Peachtree, in 2013.</p><p> </p><p><strong>In the episode we discuss:</strong></p><ul> <li>The concept of mentorship vs. asynchronous mentorship</li> <li>The benefits of hiring pirates vs. romantics</li> <li>What’s not taught in business school?</li> <li>Creating your own roadblocks to force reevaluation of your products and services</li> <li>Immersing yourself in industry research to accelerate your growth</li> <li>Functionality that’s been critical to the reliability of GreenPal’s platform</li> </ul><p><br></p><p><strong>Referenced in this episode:</strong></p><ul> <li>[Book] Grinding It Out by Rac Kroc: <a href="https://amzn.to/3tb8USz" rel="noopener noreferrer" target="_blank">https://amzn.to/3tb8USz</a> </li> <li>[Movie] The Founder on Netflix: <a href="https://www.netflix.com/gb/title/80101899?source=35" rel="noopener noreferrer" target="_blank">https://www.netflix.com/gb/title/80101899?source=35</a> </li> <li>[Book] The Lean Startup by Eric Ries: <a href="https://amzn.to/45eLwAW" rel="noopener noreferrer" target="_blank">https://amzn.to/45eLwAW</a> </li> <li>[Book] The Four Steps to the Epiphany by Steve Blank: <a href="https://amzn.to/46v2gF0" rel="noopener noreferrer" target="_blank">https://amzn.to/46v2gF0</a> </li> <li>[Book] The Startup Owner’s Manual by Steve Blank: <a href="https://amzn.to/3PAehCj" rel="noopener noreferrer" target="_blank">https://amzn.to/3PAehCj</a> </li> </ul><p><br></p><p><strong>Connect with Bryan/GreenPal:</strong></p><ul> <li><a href="https://www.yourgreenpal.com/" rel="noopener noreferrer" target="_blank">https://www.yourgreenpal.com/</a></li> <li><a href="https://www.linkedin.com/in/bryan-clayton-a96b33214" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/bryan-clayton-a96b33214</a></li> <li><a href="https://www.instagram.com/bryanmclayton/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/bryanmclayton/</a></li> </ul><p><br></p><p><strong>Connect w/ SiteVisibility:</strong></p><ul> <li><a href="https://www.sitevisibility.co.uk/" rel="noopener noreferrer" target="_blank">https://www.sitevisibility.co.uk/</a></li> <li><a href="https://twitter.com/sitevisibility" rel="noopener noreferrer" target="_blank">https://twitter.com/sitevisibility</a></li> <li><a href="https://www.linkedin.com/company/sitevisibility-a-division-of-ai-digital-ltd/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/company/sitevisibility-a-division-of-ai-digital-ltd/</a></li> <li><a href="https://www.instagram.com/sitevisibility/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/sitevisibility/</a></li> <li><a href="https://www.tiktok.com/@sitevisibility_" rel="noopener noreferrer" target="_blank">https://www.tiktok.com/@sitevisibility_</a></li> <li><a href="https://www.youtube.com/@SiteVisibility/" rel="noopener noreferrer" target="_blank">https://www.youtube.com/@SiteVisibility/</a></li> <li><a href="https://www.threads.net/@sitevisibility" rel="noopener noreferrer" target="_blank">https://www.threads.net/@sitevisibility</a></li> </ul><p><br></p><p>If you’d like to work with us, you’d like to feature on the podcast, or you have a guest or topic recommendation, please email <a href="https://www.notion.so/a73b6247fbe343e0b2d5264f9f3ef167?pvs=21" rel="noopener noreferrer" target="_blank">marketing@sitevisibility.com</a></p><p> </p><br><hr><p style="color:grey;font-size:0.75em;"> Hosted on Acast. See <a style="color:grey;" target="_blank" rel="noopener noreferrer" href="https://acast.com/privacy">acast.com/privacy</a> for more information.</p>