#656 How To Find The Right Words w/ Rin Hamburgh, Founder of Rin Hamburgh & Co.
Summary: <p>In this episode we're joined by Rin Hamburgh, Founder of Rin Hamburgh & Co. to discuss the art of copywriting. </p><br><p>In this episode we discuss:</p><p><br></p><ul> <li>The characteristics that Rin looks for when hiring copywriters</li> <li>Why listening skills provide a great foundation for expert copywriting</li> <li>The difference between content optimisation and copywriting</li> <li>What is 'quality content'?</li> <li>How to measure the impact of copywriting</li> </ul><p><br></p><p>CONNECT WITH RIN:</p><ul> <li><a href="https://www.rin-hamburgh.co.uk/" rel="noopener noreferrer" target="_blank">https://www.rin-hamburgh.co.uk/</a></li> <li><a href="https://www.linkedin.com/in/rinhamburgh/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/rinhamburgh/</a></li> </ul><p><br></p><p>CONNECT WITH SCOTT:</p><ul> <li><a href="mailto:scott.colenutt@sitevisibility.com" rel="noopener noreferrer" target="_blank">scott.colenutt@sitevisibility.com</a></li> <li><a href="https://www.linkedin.com/in/scottcolenutt" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/scottcolenutt</a></li> </ul><p><br></p><p>CONNECT WITH SITEVISIBILITY:</p><ul> <li> <a href="https://www.sitevisibility.co.uk" rel="noopener noreferrer" target="_blank">https://www.sitevisibility.co.uk</a>/</li> <li><a href="https://www.youtube.com/user/SiteVisibility" rel="noopener noreferrer" target="_blank">https://www.youtube.com/user/SiteVisibility</a></li> <li><a href="https://twitter.com/sitevisibility" rel="noopener noreferrer" target="_blank">https://twitter.com/sitevisibility</a></li> <li><a href="https://www.facebook.com/SiteVisibility" rel="noopener noreferrer" target="_blank">https://www.facebook.com/SiteVisibility</a></li> <li><a href="http://instagram.com/sitevisibility" rel="noopener noreferrer" target="_blank">http://instagram.com/sitevisibility</a></li> </ul><p><br></p><p>If you have feedback, you'd like to be a guest, you'd like to recommend a guest or there are topics you'd us to cover, please send this to <a href="mailto:marketing@sitevisibility.com" rel="noopener noreferrer" target="_blank">marketing@sitevisibility.com</a></p><br><hr><p style="color:grey;font-size:0.75em;"> Hosted on Acast. See <a style="color:grey;" target="_blank" rel="noopener noreferrer" href="https://acast.com/privacy">acast.com/privacy</a> for more information.</p>
