Robert Kozinets: Influencer 201




The Creative Influencer show

Summary: Episode Fifteen of Season Two. Part two of our special two-part interview with Robert Kozinets. Robert is the Jayne and Hans Hufschmid Chair in Strategic Public Relations and Business Communication at USC Annenberg. In this part, Rob gives takes a deep dive into influencer relations across platforms and countries and shares his predictions for the future. A full transcript of this episode is available at Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/