#496 4 Common B2B Sales Challenges (and How to Overcome Them) Interview with Steve Gordon
Summary: On today's episode of the Internet Marketing Podcast, Andy is joined by Steve Gordon, author & founder of The Unstoppable CEO to talk about 4 ways to overcome the challenges in growing and attracting clients as a service based business. On the show you'll learn: - How to focus on the ideal client for your business - Why it's important to move away from just working with anyone who has the cash - How having ideal clients in mind can help you to focus in our your overall marketing message - How you can create a demand for your services in a way that works for you - Why relationships are extremely important in attracting and retaining clients - How you can build relationships online - The importance of nurturing and following-up with your contacts - How to follow-up without being too intrusive Plus Steve provides his key takeaway for the audience. <br><hr><p style="color: grey;">See <a style="color: grey;" target="_blank" rel="noopener noreferrer" href="https://acast.com/privacy">acast.com/privacy</a> for privacy and opt-out information.</p>
