Summary: If you work out in the field doing B2B sales, or have a team of outside or route salespeople, one of the biggest drains on the profitability of your team and the profitability of your company is inefficient or nonexistent planning of daily travel and activities. Now it doesn’t have to be that way. Our special guest on this episode of Sales Chalk Talk is Steve Benson, the founder of Badger Maps, the #1 sales app in the Apple App Store. It’s a tremendous efficiency tool that helps salespeople make the most of their time and dramatically increase their sales and incomes. Before founding Badger Maps, Steve was an award-winning salesperson in his own right. So what you’ll receive on this show is a mix of great sales ideas and information about how to more efficiently plan your sales activities. Steve Benson is the Founder and CEO of Badger Maps, the #1 route planner for field salespeople. After receiving his MBA from Stanford, Steve joined Google, where he became Google Enterprise's Top Sales Executive in 2009. In 2012 Steve founded Badger Maps to help field salespeople be more successful with multi-stop route planning. He also hosts the Outside Sales Talk podcast where he interviews industry experts on their top sales tips. Here’s what you’ll hear on this show: • What distinguishes a good salesperson from a great one • The most important characteristics and skills you must develop to be a super-successful salesperson • The importance of using sales technology in the field • And MUCH more! Join co-host Jim Hamlin and me as we interview this top salesman, inventor, entrepreneur and businessman, and have some fun and laughs too! Steve’s website is http://badgermapping.com
