Summary: In today's episode of the Internet Marketing Podcast, Andy is talking to Arnie Kuenn, CEO of Vertical Measures about how to be more successful at Content Marketing. On the show you'll learn: The critical skills needed to create a great content marketing team The metrics you should be looking at when measuring content marketing Plus the tools that Arnie recommends using to do so How Arnie approaches business that approach him with link targets & if these are still relevant How you can do content marketing successfully on a small budget Plus, as usual, Arnie provides his top tip/takeaway for the audience. If you'd like to connect with Arnie, you can do so by following him on Twitter here. <br><hr><p style="color: grey;">See <a style="color: grey;" target="_blank" rel="noopener noreferrer" href="https://acast.com/privacy">acast.com/privacy</a> for privacy and opt-out information.</p>
