Summary: Not only can you succeed by telling the truth, you can thrive telling the truth. The reason is that you will attract clients with lots of money who can handle the truth, and prefer the truth. The question on the table is whether you really can succeed if you tell the truth. The answer is yes, absolutely you can. It can actually give you a competitive advantage in a market glutted by people full of hot air. Most people fear nobody wants to hear the truth, but of course they do! And the ones who want to hear the truth will be your best and most lucrative clients. Most successful people respond to bare-bald-buck-naked facts, because most successful people got that way by remaining grounded in reality. Jack Welch, arguably the greatest CEO of our times, held the philosophy, “Tell me the truth, and tell me early.” If something happened and you knew and didn’t tell him about it, you were fired. But if you came to him early and told him, “You know what? This whole project is screwed up, and I don’t know what to do about it,” you’d go a long way with Jack Welch. Truthfulness and believability always have appeal. If your claims aren’t inflated, if you trust your clients and sincerely believe they deserve the truth and can handle reality, they will trust you in return. As Emerson said, “Trust men and they will be true to you; treat them greatly and they will show themselves great.” The truth has power. If you tell the truth, you begin to play in a new league; you walk away from the games of salesmanship and into the realm of reality as a Trusted Advisor. Tell the truth and get and keep great clients. \Go to http://www.accountabilitycoach.com/landing/ and get 3 FREE gifts including a special report on 10 Power Tips for Getting Focused, Organized, and Achieving Your Goals Now. Join the Silver Inner Circle (IT’S FREE) and receive 10% off on all products and services in addition to having access to many assessments and complimentary resources so you can begin achieving your goals in the timeframe you want, so you can have the life you desire. Get started today by going to http://www.accountabilitycoach.com/coaching-store/inner-circle-store/ and Join the FREE Silver Inner Circle. Aim for what you want each and every day! Anne Bachrach The Accountability Coach™ Author of Excuses Don’t Count; Results Rule and Live Life with No Regrets. Get your copies today.
