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The Creative Influencer
Summary: The Creative Influencer is a weekly podcast where we discuss all things creative with an emphasis on Influencers. The podcast is hosted by Jon Pfeiffer, an entertainment attorney in Santa Monica, California. Jon interviews influencers, creatives, and the professionals who work with them. Learn more at Pfeiffer Law's Entertainment Law Blog
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Podcasts:
Minisode Ten of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon discusses advertising targeted at children on YouTube, how the FTC may force the platform to remove all ads from children’s content, and what parents can do now to protect their child’s privacy. A full transcript of this episode is available at Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/
Episode Ten of Season Two. We interview Mike Bienstock.
Minisode Nine of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon walks through the steps to monetize YouTube videos (and the requirements for your channel before you can start). A full transcript of this episode is available at Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/
Episode Nine of Season Two. We interview Will Hurd. Will is a former undercover agent for the CIA, and is now the Representative for Texas’s 23rd congressional district. Will has been described as one of the leading voices on technology in Congress. He serves on the House Committee on Appropriations, the House Committee on Veterans’ Affairs, as well as several subcommittees. Will sits down with us to discuss how social media is affecting both the intelligence community and the government generally.
Minisode Eight of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about what entertainment lawyers do and about what he does for influencers.
Episode Eight of Season Two. We interview Ashley Felts, the vice president of the digital division at Murphey O’Brien, an integrated public relations and digital advertising agency. Previously, she directed the digital marketing strategy for Land Rover and Jaguar and launched those brands’ global social media influencer program. Ashley talks to us about what advertisers think about when they shape their influencer campaign strategy, and shares tips for influencers aspiring to partner with luxury bra
Minisode Seven of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about the introduction of augmented reality on YouTube. A full transcript of this episode is available on Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/
Episode Seven of Season Two. We interview Brian Freeman. Brian is co-founder and CEO of Heartbeat, a platform that engages nano-influencers to be Ambassadors for Brands that they use and love. Heartbeat works with over 300,000 nano-influencers and 200 brands including Netflix, goop and H&M. Brian is a serial entrepreneur. He shares his path from starting a dating app that had a viral following, to his pivot to creating the future of targeted marketing.
Minisode Six of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about whether influencer Gabbie Hanna will suffer any repercussions because she faked going to Coachella. A full transcript of this episode is available on Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/
Episode Six of Season Two. We interview Stephen Perlstein. Stephen is the Director of Podcast Network at the digital media company Studio71. In this role, he helps digital creators maximize the revenue streams of their podcasts. In his spare time, Stephen is an improv comedy coach, and an avid social media user. He sits down with us to discuss his unique viewpoint about when to take social media seriously, and when to just have fun with it.
Minisode Five of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about the rumors circulating around Instagram testing the removal of their “like” button. A full transcript of this episode is available on Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/
Episode Five of Season Two. We interview Savannah Wix. Savannah was crowned Miss Arizona USA 2019, and competed in the Miss USA Pageant just last week. Savannah talks to us about what it takes to be a pageant contestant on a national stage, and how competing in pageants has changed her as a person. We also discuss how she approaches social media, and how she balances it with her already hectic life.
Minisode Four of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about the five most common ways a YouTuber can find themself in legal peril. A full transcript of this episode is available on Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/
Episode Four of Season Two. We interview Josh Heald. Josh is a writer, executive producer, and co-creator of the YouTube Premium original series “Cobra Kai,” the hit extension of the Karate Kid universe. Josh sits down with us to discuss the process he and his writing team takes when coming up with a new story, and we discuss a few of the escapades that lead to his developing the hit online series. A full transcript of this episode is available at www.pfeifferlaw.com/entertainment-law-blog/
Minisode Three of Season Two. In minisodes, we answer questions that our listeners have emailed Jon. In this minisode, Jon answers a question about a lawsuit filed against Gigi Hadid regarding copyright infringement. A full transcript of this episode is available on Jon’s entertainment law blog at www.pfeifferlaw.com/entertainment-law-blog/