The Jennifer Allwood Show show

The Jennifer Allwood Show

Summary: Welcome to my podcast where I help business owners grow their social media following and then use it to make money in the online space. Each week I share topics that will help you learn how to build an audience, sell online, and grow your business. I also bring in business experts to share their invaluable insight, wisdom and best business tactics, and we talk about how to apply this to your business. We discuss how to overcome and be aware of mindset challenges that creative business owners usually face. We talk about effective ways to brand, market, price and scale your business so you can reach more clients, make more money and work less. And there is so much to share with you! I grew my local Kansas City decorative painting business to a 7-figure online brand and it's my heart's desire to help, empower and encourage other creatives! I know what you're going through as a creative business owner and you are not alone. I want to help you share your gifts, run a successful business and become an expert in your industry. You don't have to be miserable in a 9-to-5. You don't have to fall for the starving artist lie. You can make money with your passions. You don't have to be the best in the industry, you just have to know how to out market your competitors. Please subscribe to get my podcasts and listen in weekly to learn how to turn your hobby into a full-time gig. Get more business tips + encouragement + DIY fun: Instagram: @jenniferallwood Facebook: @themagicbrushinc Show Notes: www.jenniferallwood.com/podcast

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Podcasts:

 Meet my Team: Behind the Scenes of the Roles at Team Allwood | Episode 114 | File Type: audio/mpeg | Duration: 33:51

Whether you are a solopreneur or already have a team, this is word you need to hear. I am sharing the when, who, and how of growing your team. My hope is that by giving you a peak behind the scenes at Team Allwood, you are encouraged and gain confidence as you add new roles to your team.

  4 Questions to Ask Yourself if Sales are Slow | Episode 113 | File Type: audio/mpeg | Duration: 25:47

When the sales in your business are just not what you want them to be, there are 4 questions you need to ask yourself. These areas are totally under your control and can make or break your sales. In this episode I go in to detail with each one. Take a few minutes to listen and see what you may need to tweak as you answer these 4 simple, but super-telling questions. One small shift can completely boost your sales!

 My Honest Issue with "Charging What You're Worth" | Episode 112 | File Type: audio/mpeg | Duration: 20:41

Friends, I need to publicly apologize BIG TIME! Over the years I have encouraged my creative entrepreneurs to "charge what they are worth" and I just didn't know what I was really saying at the time. I have several issues with the statement "charging what you're worth" and want to clarify what I truly meant to say to creatives. I didn't mean to discourage you. I didn't intend for you to jack up your rates. I didn't you want losing sales. So let's talk about what I really meant!

 Why Being the Jack of All Trades Limits Your Creative Business & Income | Episode 111 | File Type: audio/mpeg | Duration: 20:57

As a creative you're not supposed to do the same thing over and over. You need the freedom to change your mind and try new things. You should NOT be the Jack of Trades, Master of None. You have to get known for ONE THING and do it really, really, really well. In this quick episode, let's talk about this misconception: why you may do and offer EVERYTHING to your clients, how it limits you, and why you need to change so you can really make a difference in your checkbook and in the marketplace.

 Change Your Focus, Change Your Life | Episode 110 | File Type: audio/mpeg | Duration: 27:24

I want you to think about the thing that you're worried about in your life and business right now. That thing that keeps you up at night. That thing you are focusing on ... that is where people get STUCK. So STOP IT. In this podcast episode, I share a break-through mindset shift to help you stop focusing on yourself, stop magnifying on the wrong things and stop missing the whole point. This is going to change your life!

 Why the "Work Hard" Mantra is a Lie | Episode 109 | File Type: audio/mpeg | Duration: 17:15

I keep seeing all of these memes and quotes on social media encouraging and ordering business owners to just "Hustle" or "Work Hard" and ONLY THEN they will achieve all of their goals and biz dreams. But this just isn't true. There was a period in my life when I was working too hard and I was working too long. I had to re-prioritize EVERYTHING and I want to share this secret with you. 

 When Your Social Media Platforms Go Sideways | Episode 108 | File Type: audio/mpeg | Duration: 36:42

So last week Facebook and Instagram went down and got super glitchy for its users. It freaked out so many of my fellow business owners and fans who are reliable on the FB/IG world to communicate with their people. So today, I have a lot of concrete tips that I want to give you so that if something ever goes sideways with any number of your social media platforms, you have a plan B, C, and D. We'll discuss other areas of your business that you need to focus on this year. 

 When You Feel Like You Don't Fit In | Episode 107 | File Type: audio/mpeg | Duration: 26:37

In the card catalog of people and personalities, we all want to know where we fit in, what group we belong in and how we can label ourselves. I have struggled with this awareness that I never "fit in." I've always felt that I didn't belong in JUST ONE group of people and I know some of my listeners and followers feel this way too. I really wanted to share and encourage you with my personal journey with always feeling different and my "a-ha" moment when I listened to God's calling.

 All the Reasons You Should Be Making and Creating {Bonus Episode} | File Type: audio/mpeg | Duration: 22:17

All the Reasons You Should Be Making and Creating {Bonus Episode}

 How to Be Organized as a Creative with Laurie Palau | Episode 106 | File Type: audio/mpeg | Duration: 40:48

Why is it sometimes so hard for creatives to be organized? What makes sense for us can be totally chaotic and #HOTMESS status to others. In light of last week’s episode about the Enneagram Test, I am speaking with organization guru Laurie Palau about getting organized in life and business. She sheds light on our personality and why we choose to focus on certain things and how to avoid clutter pitfalls. We talk about the different types of clutter and what some of your roadblocks may be.

 The Enneagam Test and Your Number Explained with Chris Heuertz | Episode 105 | File Type: audio/mpeg | Duration: 34:14

“What’s your Number?” The Enneagram is such a trending topic, and I have to admit a year ago I had no idea what it even was! So I brought Enneagram expert Chris Heuertz on board to talk about this personality test and what your number means as far as your traits and tendencies go. Knowing your number helps with your understanding of yourself, your relationships and your business!! Chris explaisn all about the different numbers, the background, and how to be the best you.

 3 Ways to Make More Money by Working Less | Episode 104 | File Type: audio/mpeg | Duration: 17:32

For those of you who are business owners who are feeling stuck... for those of you who are feeling like a hamster in a wheel and you're just busy busy busy but not making good money, you need to listen to this. There is such a better way to make more money while working less. I'm sharing with you three new ways to make money and essentially how you will stop working 1:1 and start succeeding with the 1:Many business money. This is going to help you transform your business and your life.

 Creatives vs Technology ... {BONUS EPISODE} | File Type: audio/mpeg | Duration: 20:20

What is up with the mindset us creatives have when it comes to using and adapting new technology in our business? It is a legit mind block and concern we all have! Let's get over it together, listen to this bonus episode to help you conquer your fear of technology and stop using your fear as an excuse!

 How to Survive in 2019 as a Brick and Mortar Store {BONUS EPISODE} | File Type: audio/mpeg | Duration: 21:16

I know you see it, big box stores are closing left and right ...and more people choosing to shop online from the convenience of their home. If you are a brick and mortar store owner, don't panic. You have something wonderful and unique to offer with physical location and physical products to sell, but you are going to have to reinvent yourself and adapt to the changing shopping habits. Let's dive into some practical things to do to ensure your shop's doors stay open! 

 How to Market YOU When Selling for MLMs {BONUS EPISODE} | File Type: audio/mpeg | Duration: 15:23

Listen friends, I am not anti-MLM or anti-networking, but I am all for marketing yourself and not putting your eggs all into one basket of one company. Let’s get down to the point and I’ll tell you how to market YOURSELF when selling for a multi-level marketing company. How to look beyond the product you sell and how to build your brand and your future.

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