Content Inc with Joe Pulizzi
Summary: Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 15 minutes per episode.
- Visit Website
- RSS
- Artist: Content Marketing Institute(CMI) Podcast Network
- Copyright:
Podcasts:
Episode 2: The Two Things Every Content Marketer Needs To Do
Episode 1: Defeating Goliath Requires Different Thinking...a Different Model