The Audacity to Podcast show

The Audacity to Podcast

Summary: I believe podcasting is the BEST way for YOU to share a message to change the world! I give you the guts and teach you the tools to launch and improve your own podcast for passion and P.R.O.F.I.T.! Through each episode, I strive to help you communicate better, fully leverage audio and video gear, use podcasting tools for higher quality and efficiency, become an engaging interviewer, improve your podcast website, grow your podcast, and more! My goal is to help you and your audience get P.R.O.F.I.T. from your podcast: popularity, relationships, opportunities, fun, income, or tangibles. From each episode, you'll get inspiration, learn easy-to-follow steps, and discover resources to help you podcast better. Please join me, Daniel J. Lewis, and I will give you THE AUDACITY to podcast!

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Podcasts:

 Should You Limit Your Available Podcast Episodes? | File Type: audio/mpeg | Duration: 29:11

As you podcast consistently, you'll build up a back catalog of episodes. But should you keep all of those episodes available, or should you limit how many are in your podcast feed? Please share this episode from your podcast app or https://theaudacitytopodcast.com/limitornot ## 1. Podcast feed versus website archive - What You Need to Know about Episode Limits and Your Podcast RSS Feed: https://theaudacitytopodcast.com/what-you-need-to-know-about-episode-limits-and-your-podcast-rss-feed-tap302/ ## 2. Is your content still valuable? - Are episode numbers REALLY necessary?: https://theaudacitytopodcast.com/are-podcast-episode-numbers-really-necessary-in-podcasting-show-notes-tap175/ - Should You Include Episode Numbers in Episode Titles? https://theaudacitytopodcast.com/should-you-include-episode-numbers-in-episode-titles/ ## 3. Does your old content have good SEO? - What Happens When You Keyword-Stuff Podcast Tags: https://theaudacitytopodcast.com/kicked-from-apple-podcasts-what-happens-when-you-keyword-stuff-podcast-tags-tap334/ ## 4. Do you sell your back catalog? - Patreon: https://theaudacitytopodcast.com/patreon - Glow: https://www.glow.fm/ - Supercast: https://www.supercast.com/ - MemberPress: https://theaudacitytopodcast.com/memberpress - Easy Digital Downloads: https://theaudacitytopodcast.com/edd - Apple Podcasters Program: https://podcasters.apple.com/support/892-apple-podcasters-program-overview ## 5. What P.R.O.F.I.T. are you seeking with your podcast - PROFIT: popularity, relationships, opportunities, fun, income, or tangibles - My Podcast Reviews: https://mypodcastreviews.com/ ## 6. Is your feed getting too big? - Blubrry's Podcast Mirror: https://podcastmirror.com/ - How Proxies and iOS 14.5 Affect Your Podcast: https://theaudacitytopodcast.com/how-proxies-and-ios-14-5-affect-your-podcast/ - Podcasting 2.0 proposal to extend chapters to include notes: https://github.com/Podcastindex-org/podcast-namespace/discussions/469 - What You Need to Know about Episode Limits and Your Podcast RSS Feed: https://theaudacitytopodcast.com/what-you-need-to-know-about-episode-limits-and-your-podcast-rss-feed-tap302/ - How to Shrink Your Podcast RSS Feed and Why It Matters: https://theaudacitytopodcast.com/how-to-reduce-the-size-of-your-podcast-rss-feed-tap269/ - What to Do When You Have Too Many Podcast Episodes in Your RSS Feed: https://theaudacitytopodcast.com/what-to-do-when-you-have-too-many-podcast-episodes-in-your-rss-feed-tap303/ ## 7. Think carefully before expanding your RSS feed - Create a "channel" with Apple Podcasts: https://podcasters.apple.com/support/886-create-a-channel - Podcasting 2.0 "channel" proposal: https://github.com/Podcastindex-org/podcast-namespace/discussions/482 ——— Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/ Know, engage, and grow your audience with the power of podcast reviews! https://mypodcastreviews.com/ FEEDBACK Call (903) 231-2221 Email feedback@theaudacitytopodcast.com Send a voice message from https://theaudacitytopodcast.com/ MAILING ADDRESS The Audacity to Podcast PO Box 739 Burlington, KY 41005

 Are Podcasting 2.0 Micropayments Actually Worth It? | File Type: audio/mpeg | Duration: 30:48

Podcasting 2.0 introduced a new way for your audience to support your podcast by sending micropayments. This is usually measured by satoshis (abbreviated as "sats"), which are one hundred millionths of a Bitcoin. As such a small portion of cryptocurrency, many people might wonder whether the effort is even worth the return. Please share this episode from your podcast app or https://theaudacitytopodcast.com/micropayments ## What is a micropayment? ## The legacy problem with micropayments ## Podcasting 2.0's "value" feature makes micropayments possible ## The community value of the "value" feature ## What are Podcasting 2.0 micropayments worth? - USD/sats converter: https://www.kraken.com/learn/satoshi-to-usd-converter ## Micropayments can be easier for your audience ## Micropayments allow fun creativity ## Compare micropayments to CPM-based sponsorships - Clip from Ready Player One: https://www.youtube.com/watch?v=KpPE85Jogjw - Research on cutting in line with a reason: https://jamesclear.com/copy-machine-study ## Yes, micropayments from your audience are worth it! ## Want a shoutout to participate in my own value4value exchange? ## Listen to The Future of Podcasting to study this further - https://futureofpodcasting.net/ ——— Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/ Know, engage, and grow your audience with the power of podcast reviews! https://mypodcastreviews.com/ FEEDBACK Call (903) 231-2221 Email feedback@theaudacitytopodcast.com Send a voice message from https://theaudacitytopodcast.com/ MAILING ADDRESS The Audacity to Podcast PO Box 739 Burlington, KY 41005

 8 Ways to Improve Your Podcast Description | File Type: audio/mpeg | Duration: 30:57

Your podcast description usually isn't someone's first impression of your show and it often doesn't affect your SEO, but the description does give you the vital opportunity to convince a potential audience to try your podcast. Here are some ways you can improve your podcast description. 1. Remove unnecessary or redundant details from your podcast description The title goes in the title, the author goes in the author, and the description goes in the description. When you mix these things together, it creates redundancy and might waste valuable space. Avoid phrases like: * “This is a podcast hosted by [your name]”—Your name is already in the author field and displayed prominently with your podcast! * “[Podcast title] is about …”—This is redundant because your podcast description inherently says what your podcast is about. * “Looking for a podcast about …?”—People often aren't asking these questions, and this tends to focus on features more than benefits (more on that in #3). Watch out for information in your podcast description that really isn't necessary to convince someone to hear or watch your podcast, like your contact information or what day you publish episodes. 2. Focus your podcast description on “why” and “WIIFM” In most places, podcast descriptions don't actually affect your podcast SEO. But even if they did, the most important thing is still to answer two basic questions: * “Why should I get this podcast?”—Try emphasizing either the “I” or the “this” in that question! * “What's in it for me?” (WIIFM)—In other words, how will your audience get PROFIT (popularity, relationships, opportunities, fun, income, or tangibles) from your podcast? Whenever someone has clicked through to something they're considering—a podcast, a product, a movie, or really anything else—the core information they're seeking is why they should choose that thing, maybe even in comparison to alternatives. I highly recommend you read . You don't have to use the words “why” or “because” in your description, but I do suggest you imagine someone asking you, “Why should I get your podcast?” and then what follows after “Because …” is a good starting point for your description. 3. Replace features with benefits for a more compelling podcast description A “feature” is a simple fact about your podcast, like “we talk about [topics].” The first way to improve this is to extend the sentence with “so that ….” Then, shift that benefit to the spotlight. Here are a couple of examples: * “We talk about cake-baking” ➜ “Learn how to bake better cakes” * “This podcast shares marketing techniques” ➜ “Grow your audience” * “Get communication tips” ➜ “I help you communicate better” You can loop back through this process to make your benefits even better! Try adding a “so that” either directly or through some rewriting to focus on the outcome you want your audience to get. For example, instead of saying, “Learn how to grow your business,” you could add, “so that you don't have to worry about your bottom line.”

 Follow The Future of Podcasting Now! | File Type: audio/mpeg | Duration: 2:15

I've teamed up with Dave Jackson, from School of Podcasting, to discuss the future of podcasting! We seek to inform you about trends, Podcasting 2.0, and more to help you make your podcast better for yourself and your audience, and we work to explain things in an understandable way. Listen to The Future of Podcasting in your favorite podcast app or through the website, and remember to stream and boost us some sats!

 Best Podcasting Microphones in 2023 | File Type: audio/mpeg | Duration: 42:55

While there can be many great podcast microphones, depending on your needs, here are what I think are the BEST podcasting microphones. Please share this episode from your podcast app or https://theaudacitytopodcast.com/microphones23 (As an affiliate, I earn from qualifying purchases through these links. But I recommend things I truly believe in, regardless of earnings.) ## 4. Any mic when used properly and effectively - Best Audio-Editing Apps for Podcasting in 2023: https://theaudacitytopodcast.com/best-audio-editing-apps-for-podcasting-in-2023/ ## 3. Audio-Technica ATR2100x-USB ($80) - Audio-Technica ATR2100x-USB https://theaudacitytopodcast.com/atr2100x-usb - Samson Q2U: https://theaudacitytopodcast.com/q2u ## 2. Shure MV7 ($249) - https://theaudacitytopodcast.com/mv7 ## Honorable mention: Shure SM7B ($399) - https://theaudacitytopodcast.com/sm7b ## Honorable mention: the mic that suits your unique needs - Multiple styles of microphones: https://theaudacitytopodcast.com/best-podcasting-tools/best-microphones-for-podcasting/ ## 1. Electro-Voice RE320 ($299) - https://theaudacitytopodcast.com/re320 ## Should you switch podcasting microphones? - When to Upgrade Your Podcasting Tools: https://theaudacitytopodcast.com/when-to-upgrade-your-podcasting-tools-tap232/ ——— Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/ Know, engage, and grow your audience with the power of podcast reviews! https://mypodcastreviews.com/ FEEDBACK Call (903) 231-2221 Email feedback@theaudacitytopodcast.com Send a voice message from https://theaudacitytopodcast.com/ MAILING ADDRESS The Audacity to Podcast PO Box 739 Burlington, KY 41005

 Best Audio-Editing Apps for Podcasting in 2023 | File Type: audio/mpeg | Duration: 19:34

Whether you're just starting your podcast or you've been podcasting for a while, you might find some things easier by using better tools. Here are the audio-editing apps I recommend most for podcasting in 2023. Please share this episode from your podcast app or https://theaudacitytopodcast.com/audioediting23 ## 4. Audacity (02:24) - Audacity Is Improving Fast! Here Are the Top New Features to Try: https://theaudacitytopodcast.com/audacity-is-improving-fast-here-are-the-top-new-features-to-try/ - Try Audacity: https://www.audacityteam.org/ ## 3. Adobe Audition (4:40) - 7 reasons I’m switching from Audacity to Audition (and why you shouldn’t): https://theaudacitytopodcast.com/tap106-7-reasons-im-switching-from-audacity-to-audition-and-why-you-shouldnt/ - 7 Audacity features you’ll miss in Adobe Audition: https://theaudacitytopodcast.com/7-audacity-features-youll-miss-in-adobe-audition-tap140/ - Try Adobe Audition: https://theaudacitytopodcast.com/audition ## 2. Descript (7:35) - Try Descript: https://theaudacitytopodcast.com/descript ## Honorable mention: Reaper (9:39) - Try Reaper: https://theaudacitytopodcast.com/reaper ## Honorable mention: Adobe Podcast (11:16) - Try Adobe Podcast: https://theaudacitytopodcast.com/adobe podcast ## 1. Hindenburg (13:43) - Get podcasting deal alerts: http://PodcastingDeals.com - Try Hindenburg: https://theaudacitytopodcast.com/hindenburg ## When and why should you upgrade? (16:69) - https://theaudacitytopodcast.com/when-to-upgrade-your-podcasting-tools-tap232/ ——— Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/ Know, engage, and grow your audience with the power of podcast reviews! https://mypodcastreviews.com/ FEEDBACK Call (903) 231-2221 Email feedback@theaudacitytopodcast.com Send a voice message from https://theaudacitytopodcast.com/ MAILING ADDRESS The Audacity to Podcast PO Box 739 Burlington, KY 41005

 Should Your Photo Be in Your Podcast Cover Art? | File Type: audio/mpeg | Duration: 19:33

Podcast Cover Art is usually the first and most prominent thing people will see about your podcast—often even before the title itself! Visual space is limited (usually only half an inch or 1.25 cm square—or about the size of your thumbnail). So should you include a photo of yourself in your cover art? Here are some questions to help you decide! Please share this episode from your podcast app or https://theaudacitytopodcast.com/photoincoverart (As an affiliate, I earn from qualifying purchases through these links. But I recommend things I truly believe in, regardless of earnings.) - Consider hiring Mark Des Cotes to design your podcast branding and tell him Daniel J. Lewis sent you! https://theaudacitytopodcast.com/go/podcastbranding ## 1. How well-known are you? ## 2. What is your show's focus? ## 3. What are your podcasting goals? ## 4. How good is your photo? ## My face coming to your podcast app soon? ## Need help with your podcast branding? - DIY cover art with SoVisual (https://theaudacitytopodcast.com/go/sovisual.co) or Canva (https://theaudacitytopodcast.com/canva) - Better: Hire a random designer through 99designs (https://theaudacitytopodcast.com/99designs) or DesignCrowd (https://theaudacitytopodcast.com/designcrowd) - Best: Hire the skilled and specialized podcast-branding designer I recommend, Mark Des Cotes: https://theaudacitytopodcast.com/go/podcastbranding.co ——— Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/ Know, engage, and grow your audience with the power of podcast reviews! https://mypodcastreviews.com/ FEEDBACK Call (903) 231-2221 Email feedback@theaudacitytopodcast.com Send a voice message from https://theaudacitytopodcast.com/ MAILING ADDRESS The Audacity to Podcast PO Box 739 Burlington, KY 41005

 This Is the BEST Link to Share Your Podcast | File Type: audio/mpeg | Duration: 20:08

Whether you're a guest on someone else's podcast, you're promoting your latest episode on social networks, or you're making marketing materials for your podcast, you might be wondering which link you should use to share your podcast. Please share this episode from your podcast app or https://theaudacitytopodcast.com/bestlink ## Share your podcast link for general promotion to new audiences - Why Does Your Podcast Need Its Own Domain? https://theaudacitytopodcast.com/why-does-your-podcast-need-its-own-domain/ - https://FollwothePodcast.com - Track your podcast with the My Podcast Reviews service: https://mypodcastreviews.com/ ### 1. Promote your website when you need simplicity - https://FollwothePodcast.com ### 2. Promote multiple links when the person has the mental and visual space to choose - MeetEdgar: https://theaudacitytopodcast.com/meetedgar ### 3. Rotate links in short-lived contexts ## Share your episode web page to promote specific episodes ## Podcasting 2.0 will, of course, provide a better method - Fast Follow: https://github.com/Podcastindex-org/podcast-namespace/issues/330 ## If you're overwhelmed, simply do this - Track your podcast's social proof and get your own FollowthePodcast.com page with a free trial! https://mypodcastreviews.com/ ——— Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/ Know, engage, and grow your audience with the power of podcast reviews! https://mypodcastreviews.com/ FEEDBACK Call (903) 231-2221 Email feedback@theaudacitytopodcast.com Send a voice message from https://theaudacitytopodcast.com/ MAILING ADDRESS The Audacity to Podcast PO Box 739 Burlington, KY 41005

 Should You Include Guest Names in Your Podcast Episode Titles? | File Type: audio/mpeg | Duration: 14:55

If you ever have a guest on your podcast, you might be wondering where to put their name. Here are some things to consider for your own podcast. Is your guest well-known to your audience? “Celebrities” come in all sizes and niches. So consider whether they'll be known to a broad audience, or even to your own audience. For example, imagine you have a podcast about dogs and you invite me as a guest. Even though I've had a couple of dogs, I'm known for talking about podcasting and helping podcasters. So your audience wouldn't know me. And any “celebrity” or influencer status I might have is constrained to a couple of small niches, and “dogs” is not one of them. Since my name would not be known to your audience or niche in this case, you could deprioritize it in your episode title or remove it altogether. And if you have a guest whose celebrity status is mainstream—like Elon Musk, Michelle Obama, President Donald Trump, or Tim Cook—then definitely put their name prominently in your episode title! Consider your SEO Proper and ethical techniques for search engine optimization (SEO) can help your podcast be found for relevant searches. And one such relevant search might be your guest's name. This usually works better for names of people outside of mass popularity. For example, while Pat Flynn is not a mainstream celebrity, he's been a guest on so many podcasts and there's been so much content about him that you probably wouldn't receive much of an SEO boost by being yet another podcast that interviews Pat Flynn. Thus, there's not as much SEO value in his name alone anymore. However, if there's someone strongly associated with your own niche and known within it, then their name could provide huge SEO benefit to your podcast. For example, if you interview a cast member from a TV show you podcast about. They're probably a true celebrity, but there's not a flood of content about them and interviews with specifically that one person. So the associations with their name can help boost your SEO. Consider your guest's SEO Now flip this around and think about the value you offer to your guest. Sidenote: having guests on your podcast should be primarily about the value they bring to your audience and the value you can give them, and much less about the value they might give you. If you can focus your conversation around your guest's expertise (and I recommend that you do!), then having their name in your descriptive episode title will help boost their SEO, authority, and influence. This works by associating those special keywords in your title with their name. Let's go back to the example of having me on your podcast about dogs. Although I like dogs (and they're much better than cats!), that's not a subject for which I'm trying to build any authority or influence. Thus, I would be less interested in having my name associated with the subject. But if you have me on your podcast to talk about getting more podcast reviews, that is a subject I want to be known for and would appreciate having my name associated with those relevant keywords. (Speaking of podcast reviews! Are you still manually checking for all your reviews and giving complicated or alienating instructions to your audience? Check out My Podcast Reviews to save you tons of time tracking your reviews, and get awesome new tools to help you get and use more podcast reviews!) Consider what's more important: the what, or the who? First,

 What’s the Best Time of Day to Publish Podcast Episodes? | File Type: audio/mpeg | Duration: 15:03

Does it matter what time of day you publish your podcast episodes? In short: publish either in the morning or as soon as possible. Please listen to my previous episode about the best day of the week to publish for considerations on that. But this episode is only about the time of whatever day you choose. 1. Consistency Like with your publishing day of the week, consistency is most important. Try to publish at the exact same minute of the same hour on every publishing day. This helps some legacy systems, including Apple Podcasts, to learn your publishing schedule so they know when to expect new episodes and can catch them more quickly when you publish. (This legacy and resource-intensive process can be replaced with the much faster and resource-conserving Podping protocol in Podcasting 2.0.) All good podcast-publishing tools will let you schedule when your episode publishes. (So if your publishing tool does not allow scheduling, get a better tool!) And when you know what the published URL will be (as most tools will show you even before you publish), you can even schedule your initial promotion, like posts on Facebook, Twitter, Instagram (through a Business account), an email newsletter, and more. Just ensure any caching system you use will also automatically update when you publish the new episode. (Most of them do anyway. But watch out for offsite caching systems like Cloudflare.) 2. Usually mornings for your majority audience So what is the best time? Look at your podcast stats to see how your show performs in different countries and regions. I suggest usually publishing in the early mornings for the time zones of most of your audience. For example, I publish The Audacity to Podcast at 6:00 AM Eastern Time, which is 3:00 AM Pacific time, making the episode available for most of my American audience's morning routines. Remember these time-zone differences, especially if you're behind the time zones where most of your audience is. For example, 6:00 AM in California is 9:00 AM in Florida. So publishing at 6:00 AM Pacific Time might be too late for the audience in Eastern Time to catch the episode before they start their daily routines. 3. ASAP for urgent content If you have truly urgent content, then don't worry about being totally consistent. Just publish the episode as quickly as you can! For example, I once hosted a podcast that discussed a TV show. We did two episodes every week: a short “initial reactions” episode right after the TV episode aired, and a longer “full discussion” episode midway between TV airings. (Aside: it's great to be in Eastern or Central Time for TV aftershow podcasts because you get the first viewing and largest audience since most TV shows air simultaneously in ET and CT.) We recorded that “initial reactions” episode 15 minutes after the TV show aired, and we would live-stream it, too. Then, we would rush to publish it as soon as possible on the same night. We almost always had it up before those in Pacific Time even saw the TV episode, so our podcast episode was already there waiting for them. Although some legacy apps (that is, those that aren't using Podping from Podcasting 2.0) might not always catch these ASAP episodes quickly, your audience might come to expect them and might be eagerly manually refreshing their apps in order to catch your episode right away. 4.

 What Is the Best Day of the Week to Publish Podcast Episodes? | File Type: audio/mpeg | Duration: 18:42

Should you publish your podcast episodes on a particular day of the week, avoid the weekends, publish on popular days, or something else? In short: publish the same day as your previous episode. (Watch for my next episode and article about the best time of day to publish!) Please share this episode from your podcast app or https://theaudacitytopodcast.com/bestday ## 1. Consistency - Podcasting 2.0 Podping: https://github.com/Podcastindex-org/podping ## 2. Consider your audience ## 3. Consider your content ## 4. Consider your "competition" - Podchaser's study on the "best" day to publish a podcast: https://features.podchaser.com/learn/ebooks/best-day-to-publish-a-podcast/ ## 5. Your audience will do whatever they want ——— Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/ Know, engage, and grow your audience with the power of podcast reviews! https://mypodcastreviews.com/ FEEDBACK Call (903) 231-2221 Email feedback@theaudacitytopodcast.com Send a voice message from https://theaudacitytopodcast.com/ MAILING ADDRESS The Audacity to Podcast PO Box 739 Burlington, KY 41005

 How to Make Episode Artwork Show in Podcast Apps (even in Apple Podcasts!) | File Type: audio/mpeg | Duration: 26:29

You already know that your podcast needs top-level cover art to look great in all the podcast apps and directories. You can further enhance the experience for your audience and reinforce your branding with unique artwork for each episode. But you need to compensate for how each app might display the episode image. Please share this episode from your podcast app or https://theaudacitytopodcast.com/episodeartwork ## Quick tips for episode artwork - 7 Kinds of Podcast Images for Marketing and Branding: https://theaudacitytopodcast.com/7-kinds-of-podcast-images-for-marketing-and-branding/ ## 1. ID3 tags - Zapier: https://theaudacitytopodcast.com/zapier - Repurpose: https://theaudacitytopodcast.com/repurpose - PA Software's ID3 Editor ($15): https://theaudacitytopodcast.com/id3editor - Mp3Tag: https://mp3tag.de/en/ ## 2. RSS feed - Apple's

 Should You Include Seasons in Podcast Episode Titles? | File Type: audio/mpeg | Duration: 26:18

If your podcast uses seasons, you have multiple options for how to display them. Here's some guidance to help you decide! Please share this episode from your podcast app or https://theaudacitytopodcast.com/seasonsintitles - Should You Include Episode Numbers in Episode Titles? https://theaudacitytopodcast.com/should-you-include-episode-numbers-in-episode-titles/ ## Do you even need episode numbers? - Should You Podcast in Seasons?? https://theaudacitytopodcast.com/should-you-podcast-in-seasons-tap211/ ## Use the season RSS tags - Apple Podcasts RSS specs (called the "iTunes namespace"): https://help.apple.com/itc/podcasts_connect/#/itcb54353390 - Podcasting 2.0's "podcast namespace": https://podcastnamespace.org/ -

 Should You Include Episode Numbers in Episode Titles? | File Type: audio/mpeg | Duration: 53:10

If your podcast uses episode numbers, you have multiple options for how to display them. Here's some guidance to help you decide! But I'll give this warning: it's, unfortunately, more complicated than it should be! Please share this episode from your podcast app or https://theaudacitytopodcast.com/numbersintitles ## Do you even need episode numbers? - Are episode numbers REALLY necessary? https://theaudacitytopodcast.com/are-podcast-episode-numbers-really-necessary-in-podcasting-show-notes-tap175/ - Pretty Links Pro: https://theaudacitytopodcast.com/podcasting-resources/pretty-links-pro/ ## Use the episode-number RSS tags - Apple Podcasts RSS specs (called the "iTunes namespace"): https://help.apple.com/itc/podcasts_connect/#/itcb54353390 - Podcasting 2.0's "podcast namespace": https://podcastnamespace.org/ -

 How to Promote Old Podcast Episodes | File Type: audio/mpeg | Duration: 20:30

Your podcast episodes don't have to "expire" once the next episode is released. With some strategy, you can use your old episodes to continue growing and engaging your audience! Please share this episode from your podcast app or https://theaudacitytopodcast.com/oldepisodes ## Why bother sharing old episodes? ## 1. Make timeless content - The NewsWorthy podcast: https://www.thenewsworthy.com/ - How to brainstorm future podcast topics: https://theaudacitytopodcast.com/how-to-brainstorm-future-podcast-topics-tap195/ ## 2. Repost on social networks - SocialJukebox: https://theaudacitytopodcast.com/socialjukebox - MeetEdgar: https://theaudacitytopodcast.com/meetedgar - Why SecondLine Themes are my new favorite WordPress themes for podcasters: https://theaudacitytopodcast.com/these-are-the-new-best-wordpress-themes-for-podcasters-tap336/ ## 3. Reference old episodes in new content - Link Whisper: https://theaudacitytopodcast.com/linkwhisper ## 4. Include episodes in an email automation sequence - MailChimp: https://theaudacitytopodcast.com/mailchimp - ActiveCampaign: https://theaudacitytopodcast.com/activecampaign - ConvertKit: https://theaudacitytopodcast.com/convertkit - Aweber: https://theaudacitytopodcast.com/aweber - 13 ways to use an email list for your podcast: https://theaudacitytopodcast.com/13-ways-to-use-an-email-list-for-your-podcast-tap198/ ## 5. Share relevant episodes in comments - The Reddit post that inspired this episode: https://www.reddit.com/r/podcasting/comments/ym3w6m/how_do_you_drive_audience_to_older_episodes/ - My comment on the Reddit post: https://www.reddit.com/r/podcasting/comments/ym3w6m/comment/iyd5bql/ ## 6. Reshare episodes when timely ——— Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/ Know, engage, and grow your audience with the power of podcast reviews! https://mypodcastreviews.com/ FEEDBACK Call (903) 231-2221 Email feedback@theaudacitytopodcast.com Send a voice message from https://theaudacitytopodcast.com/ MAILING ADDRESS The Audacity to Podcast PO Box 739 Burlington, KY 41005

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