HBR IdeaCast

Thomas Parenty and Jack Domet, cofounders of the cybersecurity firm Archefact Group, say that most organizations are approaching cybersecurity all wrong. Whether they're running small companies or working in multinational corporations, leaders have to think beyond their IT department and technology systems to instead focus on protecting their businesses' most important assets from attack. They need to work across functions and geographies to identify key risks, imagine potential threats and adversaries, and develop a plan for combating them. Parenty and Domet are the authors of the HBR article “Sizing up your Cyber Risks,” as well as the HBR Press book "A Leader’s Guide to Cybersecurity."

Esther Duflo, an MIT economist, won the 2019 Nobel Prize in Economic Sciences for her experimental approach to alleviating global poverty. Duflo’s early life working at a non-governmental organization in Madagascar and volunteering in soup kitchens in her native France inspired her to study economics and research the root causes of poverty. With her fellow Nobel winners Abhijit Banerjee of MIT and Michael Kremer of Harvard, Duflo showed that effective policies often go against conventional wisdom and popular economic models. The only way to find out what works, she argues, is to rigorously test solutions on the ground, and she encourages businesses to do the same. With Banerjee, Duflo also wrote the new book "Good Economics for Hard Times."

Pauline Brown, former chairman of North America for the luxury goods company LVMH, argues that in additional to traditional and emotional intelligence, great leaders also need to develop what she calls aesthetic intelligence. This means knowing what good taste is and thinking about how your services and products stimulate all five senses to create delight. Brown argues that in today's crowded marketplace, this kind of AI is what will set companies apart -- and not just in the consumer products and luxury sectors. B2B or B2C, small or large, digital or bricks-and-mortar, all organizations need to hire and train people to think this way. Brown is the author of the book "Aesthetic Intelligence: How to Boost It and Use It in Business and Beyond."

Sari Wilde, a managing vice president at Gartner, studied 5,000 managers and identified four different types of leaders. The surprising result is that the “always on” manager is less effective at developing employees, even though many companies encourage supervisors to give constant feedback. Instead, the “connector” manager is the most effective, because they facilitate productive interactions across the organization. Wilde explains what the best connector managers do, how to be one, and how to work for one. With Jaime Roca, Wilde wrote the book “The Connector Manager: Why Some Leaders Build Exceptional Talent -- and Others Don’t.”

Steven Rogelberg, a professor at UNC Charlotte, has spent decades researching workplace meetings and reports that many of them are a waste of time. Why? Because the vast majority of managers aren't trained in or reviewed on effective meeting management. He explains how leaders can improve meetings -- for example, by welcoming attendees as if they were party guests or banning use of the mute button on conference calls -- and how organizations can support these efforts with better practices and policies, from creating meeting-free days to appointing a Chief Meeting Officer. Rogelberg is the author of the book "The Surprising Science of Meetings: How You Can Lead Your Team to Peak Performance" and the HBR article "Why Your Meetings Stink -- And What To Do About It."

Ethan Bernstein, associate professor at Harvard Business School, studied how coworkers interacted before and after their company moved to an open office plan. The research shows why open workspaces often fail to foster the collaboration they’re designed for. Workers get good at shutting others out and their interactions can even decline. Bernstein explains how companies can conduct experiments to learn how to achieve the productive interactions they want. With Ben Waber of Humanyze, Bernstein wrote the HBR article "The Truth About Open Offices."

Scott Young, who gained fame for teaching himself the four-year MIT computer science curriculum in just 12 months, says that the type of fast, focused learning he employed is possible for all of us -- whether we want to master coding, become fluent in a foreign language, or excel at public speaking. And, in a dynamic, fast-paced business environment that leaves so many of us strapped for time and struggling to keep up, he believes that the ability to quickly develop new knowledge and skills will be a tremendous asset. After researching best practices and experimenting on his own, he has developed a set of principles that any of us can follow to become "ultralearners." Young is the author of the book "Ultralearning: Master Hard Skills, Outsmart the Competition, and Accelerate Your Career."

On The Anxious Achiever, Morra Aarons-Mele explores the way anxiety, depression, and other mental health issues affect people at work – for better or worse. In this episode, she speaks with clinical psychologist Ellen Hendriksen and Arvind Rajan, the CEO of Cricket Health, about the tension between work and social anxiety. "The Anxious Achiever with Morra Aarons-Mele" is part of HBR Presents, a new network of business podcasts curated by HBR editors. For our full lineup of shows, search “HBR” on your favorite podcast app or visit hbr.org/podcasts.

Jennifer Petriglieri, associate professor at INSEAD, studied more than 100 couples where both partners have big professional goals. She finds that being successful in your careers and your relationship involves planning, mapping, and ongoing communication. She also identifies different models for managing dual-career relationships and explains the traps that couples typically encounter. Petriglieri is the author of the book “Couples That Work: How Dual-Career Couples Can Thrive in Love and Work.”

Ed Stack, the chief executive of Dick's Sporting Goods, decided after the Parkland school shooting to pull assault rifles and high-capacity magazines from all of his company’s stores. The controversial choice hurt revenues. But the retailer weathered the storm, thanks to inclusive and thoughtful decision-making, careful communication with all stakeholders, and a strategic shift to new product lines. Stack explains why he chose to take such a public stance on a hot-button social issue and how it has affected him personally and professionally. He is the author of "It's How We Play the Game: Build a Business. Take a Stand. Make a Difference."

Melinda Gates, cochair of the Bill & Melinda Gates Foundation and founder of Pivotal Ventures, is committing $1 billion over the next ten years to advance gender equality. She says evidence shows it's the best way to drive economic development in nations and performance in companies. She shares her own stories as a female executive at Microsoft, a working mother, and a nonprofit leader learning from women around the world. Gates is the author of the HBR article "Gender Equality Is Within Our Reach."

Dave Ulrich, professor at the University of Michigan Ross School of Business, argues today's companies need to replace old hierarchical models with he calls a “market-oriented ecosystem.” From research at Alibaba, Google, Huawei, Supercell, and others, he shows the impressive results of orienting teams and processes toward market opportunities. Ulrich is the coauthor, along with Tencent senior advisor Arthur Yeung, of “Reinventing the Organization: How Companies Can Deliver Radically Greater Value in Fast-Changing Markets.”

Nir Eyal, an expert on technology and psychology, says that we all need to learn to be less distracted into activities that don't help us achieve what we want to each day. Unwelcome behaviors can range from social media scrolling and bingeing on YouTube videos to chatting with colleagues or answering non-urgent emails. To break these habits, we start by recognizing that it is often our own emotions, not our devices, that distract us. We must then recognize the difference between traction (values-aligned work or leisure) and distraction (not) and make time in our schedules for more of the former. Eyal also has tips for protecting ourselves from the external distractions that do come at us and tools to force us to focus on bigger-picture goals. He is the author of the book "Indistractable: How to Control Your Attention and Choose Your Life."

Andrew McAfee, co-director of the MIT Initiative on the Digital Economy, explains how the U.S. economy is growing and actually using less and less stuff to do so. Thanks to new technologies, many advanced economies are reducing their use of timber, metals, fertilizer, and other resources. McAfee says this dematerialization trend is spreading to other parts of the globe. While it’s not happening fast enough to stop climate change, he believes it offers some hope for environmental protection when combined with effective public policy. McAfee is the author of the book “More from Less: The Surprising Story of How We Learned to Prosper Using Fewer Resources—and What Happens Next.”

Richard Boyatzis, professor at Case Western Reserve University, says that every professional can benefit from having a coach — and serving as one for someone else. He says that a coaching relationship moves beyond mentoring or sponsoring in that it focuses on long-term values and aspirations. The best coaches encourage a positive mindset and ask probing questions to help people make the best choices, not only in their careers but also in their personal lives. Boyatzis is coauthor of the HBR article "Coaching for Change."