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Summary: <p></p><p><a href="http://www.jeffrubinssmallerworld.com/">Jeff Rubin</a> was a high-flying economist at a major Canadian investment bank, until he decided to write a book about how high oil prices were going to flatten the global economy. Ross Reynolds talks Jeff Rubin about the steadily mounting demand for cheap oil in a world of dwindling supply. </p><p></p>