The purpose of business




MIT Sloan School of Management Podcast show

Summary: What's the purpose of business? BP Group Chief Executive Lord John Browne says it's not just to make money and deliver shareholder value. Nor is it to balance profit-taking with a program of corporate responsibility. Instead, Browne contends, the purpose of business at the highest level is to be part of society and meet society's needs. He elaborated on that contention during his May 2006 Dean's Innovative Leader Series appearance, presented here. Browne is introduced by Richard Schmalensee, John C Head III Dean.