Summary: In this second part podcast of the four part process, we present the third major area of an intuitive website, traffic. Once a site has a sound strategy and a design that works for your users, it's time to bring some people in and convert them! In this podcast, we talk about search engine optimization, building inbound and relevant links, and content distribution. In our next podcast, we will wrap up this series with a focused look at step four, performance and conversions.
