Summary: How well do you "captivate your target audience with stories that highlight what makes you interesting, attractive, and exceptional?" As an entrepreneur, you must master the art of storytelling, one of the most powerful communication tools in the world. Join us on Tuesday, Oct. 16th, when we speak with THE EXPERT on brand storytelling, Bernadette Martin. Bernadette Martin is Founder of Visibility Branding, LLC and is a Career Transition Brand Strategist, Speaker and Author of “Storytelling About Your Brand Online and Offline”. She offers career development services for individuals (professionals, entrepreneurs, MBA and Executive MBA graduates) and organizations (universities, associations and corporations). Calling Seattle and Paris both home, she is in fact “virtual” and connects with individual clients and groups in on-site and virtual environments. Multi-lingual with a 15-year career working in various aspects of corporate and “personal” brand management, her career has spanned Asia, Europe and the U.S. where she has held senior level positions in corporate, agency and academic environments. In 2002 she transitioned from corporate branding to “personal” branding, became an entrepreneur and founded Visibility Branding, LLC. In addition to working with individual clients she has developed courses, curriculum and workshops on career development and personal branding for more than 10 academic institutions and many international corporations and associations. Bernadette holds an MBA from Thunderbird, School of Global Management and certification as a Reach Personal Brand Strategist, Online Identity Expert and 360Reach Assessment Analyst. Learn more about her at http://visibilitybranding.fr/
