Summary: In episode 6 of How Not to Run an Online Bookstore, Paula talks about what it was like working through Amazon.com's third-party marketplace, including: * Why they ended up selling through Amazon in the first place * How much it costs to sell through Amazon * What's involved in listing your books for sale * Why the physical condition of a book sold through Amazon is so critical * How to clean dirty books * Why it's so tricky pricing books for sale through Amazon's marketplace * What they did about sales tax * Why customer ratings aren't all they're cracked up to be * How they managed to sell books they didn't have and what they did about it * How Amazon could do a lot better by its marketplace sellers * Why it isn't profitable to sell new books through Amazon's marketplace.
