Anita Roddick explains her "Trade Not Aid" policy.




Allan Gregg in Conversation (Audio) show

Summary: Founder of "The Body Shop", Anita Roddick, charts the progress of her business and herself in her new book "Business As Unusual". She talks about how her "Trade Not Aid" slogan actually works and as an example, cites her attempt to puchase Brazil nut oil from Kayapo Indians. Sadly, Anita Roddick died in 2007. (Originally aired March 2001).