A brave PR stunt involving a real estate agent, the Czech Republic’s President and his castle.
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Summary: What would you do if you were a real estate agent and the government revoked your trademark? Sell the President's castle, of course! At least, that's what today's guest tried to do in what's shaping up to be a very brave PR stunt. Plus I share some tips on how to be engaging when using social media. Enjoy this episode of Australia's favourite marketing show.