217 – How to nail online retailing with the grandfather of online retail, Paul Greenberg

Summary: Whether you own a bricks and mortar retail business and wondering how to benefit from the massive growth in online retailing; or you have an online E-commerce store, and are wanting to take it to the next level, then you're going to love this episode.<br> <br> My guest today is Paul Greenberg (Tweet him here) and he is the grandfather of online retailing. Paul was the co-founder of DealsDirect, a pioneering online department store model that launched in 2004; and he is also Executive Chairman, founder and principal ambassador for NORA - National Online Retailer's Association.<br> <br> Plus I tackle a listener question about how to implement the plethora of marketing ideas he's got from listening in.<br> <br> Let's go!