Summary: <p>In this video, we'll be discussing the app marketing sales funnel and how to effectively use it to grow your app and increase revenue. </p> <p>This growth strategy focuses on activating and engaging users at each stage of the funnel, from awareness to purchase. First, we'll cover how to attract potential users and build awareness of your app through targeted advertising and organic downloads. </p> <p>Next, you will discover discuss strategies for converting those users into active and engaged users. </p> <p>Finally, we will cover how to retain and monetize those users through tactics such as subscription models and in-app purchases. By implementing these strategies, you can effectively guide users through the funnel and drive growth for your app.</p> <p><a href="https://www.linkedin.com/in/hnpvz/" target="_blank">Hannah Parvaz</a> is the Founder of <a href="https://www.aperture.london/" target="_blank">Aperture</a>. A multi-award-winning marketer, coach and mentor, Hannah was named App Marketer of the Year in 2019 and has spoken internationally on the future of app growth, privacy, and leveraging data analytics.</p> <p>Having worked with more than 200 companies, <a href="https://www.hannahparvaz.com/" target="_blank">Hannah</a> is passionate about supporting & lifting others within the industry; mentoring on Google Launchpad, coaching for Startup Core Strengths, and gaining a 5-star rating on GrowthMentor.</p> <p>App Audits:</p> <p><a href="https://apps.apple.com/us/app/vetpocket/id1294121496" target="_blank">https://apps.apple.com/us/app/vetpocket/id1294121496</a></p> <p><a href="//www.niroga.org/inpower" target="_blank">www.niroga.org/inpower</a></p> <p>You can watch this video: <a href="https://youtube.com/live/5k9W4qLiFrU" target="_blank">https://youtube.com/live/5k9W4qLiFrU</a></p> <p><strong>SPONSORS</strong></p> <p>Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company.</p> <p><a href="//Bluethrone.io" target="_blank">Bluethrone’s</a> new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions<strong>.</strong></p> <p>Got an app idea that you think will be the next unicorn? But you don't know what to do next?</p> <p>With more than 15 years of experience creating software, <a href="//B7dev.com" target="_blank">B7dev.com</a> can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. </p> <p>Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at <a href="https://asomasters.com/">ASO Masters</a>.</p> <p>***************</p> <p>Follow us:</p> <p>YouTube: <a href="http://appmasters.com/youtube">AppMasters.com/YouTube</a><br> Instagram: <a href="https://www.instagram.com/stevepyoung/">@stevepyoung</a><br> Twitter: <a href="https://twitter.com/stevepyoung">@stevepyoung</a><br> TikTok: <a href="https://www.tiktok.com/@thesteveyoung" target="_blank">@stevepyoung</a><br> Facebook: <a href="https://www.facebook.com/AppMastersCo/">App Masters</a></p> <p>***************</p> --- Send in a voice message: https://anchor.fm/app-marketing-podcast/message
