#476. 5 Steps To Max Out Your Hottest Sales Accounts

Summary: In this episode of the Sales Secrets podcast, Brandon shares his strategy to break into all of your named accounts by leveraging your referrals and mutual connections. Warm introductions are the name of the game, so scour your Facebook or LinkedIn for any mutual connections and ask to be introduced. Lead with a strong value proposition and come up with a script to make the introductions as easy as possible. Rinse and repeat.