#429. #1 Secret SDR KPI That You NEED to Book More Appointments In 2022

Summary: Welcome to another episode of the Sales Secrets Podcast. In this episode of Sales Secrets, Brandon Bornancin talks about his favorite KPI: the number of inactive days between you and your prospect. Brandon explains that this KPI can be used to prioritize which prospect you need to follow up based on when you last heard back from them. Make sure to avoid spending too much time and resources on people you haven't heard from in more than 10 days, since these are prospects that are very unlikely to buy from you.