Summary: <p>Welcome back to the Fitness Franchise Podcast. In today's episode, Bryce Henson interviews Fit Body Boot Camp franchise owner and certified personal fitness trainer Tyler Savoy. Tyler has been a personal fitness trainer with 10+ years and over 15,000 hours of 1-on-1 personal training experience. </p> <p>Since 2013, Tyler has built a highly successful multi-franchise fitness empire. He has an incredible amount of knowledge in marketing strategies and sales tactics and mentors gym owners across the country to grow a successful gym. </p> <p>Tyler discusses the correlation between business growth and personal development, the personal habits of successful entrepreneurs, the best advice he's ever received, how to be a great marketer, the critical skills of successful selling, and so much more.</p> <p>"You don't need to know how to execute every tactic, but you need to understand the overall marketing strategy and be a student of sales, influence, and persuasion." -Tyler Savoy</p> <p>Here's what you don't want to miss:</p> <p>3:34 Recognizing the value of fitness and making it a career<br> 7:40 The importance of honing in your marketing and sales skills<br> 8:50 Transitioning from high-performing athletes to a new demographic of dedicated people<br> 10:00 Helping people overcome anxiety and build self-confidence<br> 12:35 The challenges Tyler overcame and lessons learned while growing a franchise <br> 14:00 How his ego held him back and what he would do different today<br> 16:30 How to run a successful franchise and the mistakes you'll face along the way<br> 18:22 The downside of hiring people out of desperation and spreading yourself too thin <br> 21:05 Opening your second location and how to stress-test the decision <br> 26:40 Where to start with marketing and generating leads for your team to create sales<br> 29:30 The importance of adding value at all levels and the skills you need to know<br> 34:37 Tyler's journey to becoming a business coach and connecting with other gym owners<br> 38:14 The signs of a successful gym owner and the importance of mentorship <br> 41:33 Significant challenges for most gym owners and how to overcome them<br> 43:00 The importance of a plan and how to take massive action to move the needle today</p> <p>Bryce Henson's Website:<br> <br> <a title="https://brycehenson.com" href="https://brycehenson.com" target="_blank" rel="noopener">https://brycehenson.com</a></p> <p>Connect with us on the socials:<br> <br> <a title="https://www.instagram.com/realbrycehenson" href="https://www.instagram.com/realbrycehenson" target="_blank" rel="noopener">https://www.instagram.com/realbrycehenson</a><br> <a title="https://www.linkedin.com/in/realbrycehenson" href="https://www.linkedin.com/in/realbrycehenson" target="_blank" rel="noopener">https://www.linkedin.com/in/realbrycehenson</a><br> <a title="https://www.facebook.com/realbrycehenson" href="https://www.facebook.com/realbrycehenson" target="_blank" rel="noopener">https://www.facebook.com/realbrycehenson</a></p>
