#350. Removing Stress From The Sale, and Selling with Empathy - Trenten Spilman

Summary: On this episode of the Sales Secrets Podcast, Trenten Spilman shares the objections he hears during Q4, the most common being clients don't want to add too much to their team's plate during this time and instead just have the call in Q1 of the next year. Trenten responds by relating to his client's lives to translate into a good, qualified conversation. An example is that he empathizes with how slumped it's been as it's the same for him, but that the way he's able to help his reps and sales teams cut down on time is to actually use the software he's offering. If clients take up 15 hours a week to prospect, Trenten offers to solve this time issue with just 5 minutes of his clients' time to showcase the amazing value of Seamless.