#316. Amy Franko - Building Resilience In Sales

Summary: This week's President's Club episode of the Sales Secrets Podcast features Amy Franko. Entrepreneurs need to build resilience because the challenges to success are varied and come at unexpected times. This grit, this ability to pick yourself up when things are down is what will keep you moving forward. You know that there are better times in the future and the goal is to keep pushing on, one step at a time, to reach those moments. Busting your patterns is a practical way to achieve agility and therefore resilience. It can be very helpful to have a coach or mentor who will help reveal these patterns to you. For SDRs hit hard by the pandemic, Amy advises to take a long hard look at your pipeline. Examine the deals that are most likely to come in and those are to be delayed. Seeing these for what they are helps to make you creative and to decide which ones to pursue and which ones to drop.