Summary: Modern customer engagement means using data and analytics to create personalized, relevant, and timely interactions across every channel.<br><br>Because customer engagements occur at every point in the buying cycle — from initial contact to ongoing customer support — getting these interactions right is essential to improving customer satisfaction, loyalty, revenue, brand experience, and customer lifetime value.<br><br>To learn how to create great customer engagement, we spoke with Dan Bodner, CEO and Chairman of Verint (NASDAQ: VRNT). Dan has served as CEO of Verint since its inception in 1994. In August 2017, he became chairman of the Board of Directors<br><br>In this conversation, we cover the following topics:<br>-- What is customer engagement?<br>-- How can business leaders drive customer engagement?<br>-- Role of platforms and data in customer engagement<br>-- Typical challenges to creating a seamless customer experience<br>-- How does customer engagement improve business outcomes?<br><br>Read the complete transcript: <a href="https://www.cxotalk.com/video/what-customer-engagement-why-should-you-care" rel="noopener">https://www.cxotalk.com/video/what-customer-engagement-why-should-you-care</a>
