Summary: <p>In today’s episode, my guest is John Chao the Co-Founder of <a href="https://www.tresl.co/" rel="noopener noreferrer" target="_blank">Tresl</a>, the developer of Segments. They are a Shopify app that helps store owners and marketing team scale their revenue by leveraging targeted customer segmentation paired with advanced data analytics.</p><p>It’s all presented and actionable in an easy-to-understand visual manner. I’m excited to learn more about how Segments is the goto superpower of many Shopify brands and how to leverage it to have an extremely successful holiday season.</p><p>WHAT YOU WILL LEARN TODAY</p><p>How to segment your customers to improve conversions and repeat revenue.</p><p>Why BFCM 2021 is extremely important for Shopify brands to get right.</p><p>How to make key data points accessible and actionable.</p><p>The tactics on how to make the iOS 14.5 and looming iOS 15 updates into your brand's superpower.</p><p>LINKS AND RESOURCES MENTIONED</p><p><a href="https://www.tresl.co/" rel="noopener noreferrer" target="_blank">Segments by Tresl</a></p><p><a href="https://apps.shopify.com/segments" rel="noopener noreferrer" target="_blank">Segments Shopify App</a></p><p><a href="https://apps.shopify.com/segments?utm_source=tresl&utm_medium=landingpage&utm_campaign=fastlane" rel="noopener noreferrer" target="_blank">Segments 30-Day Free Trial</a> - Thank John</p><p>This episode is brought to you by <a href="https://www.attentivemobile.com/?utm_source=shopify-fastlane&utm_medium=website" rel="noopener noreferrer" target="_blank">Attentive</a>, the most comprehensive text message marketing solution for modern Shopify brands.</p><br><hr><p style="color:grey;font-size:0.75em;"> Hosted on Acast. See <a style="color:grey;" target="_blank" rel="noopener noreferrer" href="https://acast.com/privacy">acast.com/privacy</a> for more information.</p>
