144: Get Growth Strategy Expertise For Every Stage Of Your Sales Funnel And Milestones Of Your Customer’s Journey
Summary: <h2>Your Business Is A Journey. Invest In Yourself Today.</h2><p>Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is <u>a new idea</u>, <u>a strategy</u>, <u>a Shopify app</u>, or <u>a marketing platform</u> to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.</p><p>In today’s episode, my guest is Grayson Lafrenz the Founder & CEO of <a href="https://powerdigitalmarketing.com/" rel="noopener noreferrer" target="_blank">Power Digital Marketing</a>. They are a digital marketing agency that helps brands scale and increase their lifetime value.</p><p>This is a great conversation with tons of timely learnings. Make sure to listen through to the end to get access to an incredible and exclusive listener-only bonus…</p><h2>What You Will Learn Today</h2><ul> <li>Why channel expertise could become your superpower of growth and retention.</li> <li>Importance of understanding the metrics, trends, and challenges of your industry.</li> <li>Benefits of developing clear core values to help you and your team have a true north with decision making.</li> <li>Importance of first-party data and how a <a href="https://powerdigitalmarketing.com/nova/" rel="noopener noreferrer" target="_blank">Nova Audit</a> and <a href="https://dataq.ai/" rel="noopener noreferrer" target="_blank">DataQ</a> are helping brands make their data actionable.</li> </ul><h2>Links And Resources Mentioned</h2><ul> <li><a href="https://powerdigitalmarketing.com/" rel="noopener noreferrer" target="_blank">Power Digital Marketing</a></li> <li><a href="https://powerdigitalmarketing.com/case-studies/" rel="noopener noreferrer" target="_blank">Power Digital Case Studies</a></li> <li><a href="https://powerdigitalmarketing.com/nova" rel="noopener noreferrer" target="_blank">Power Digital Nova Audit</a></li> <li><a href="https://dataq.ai/" rel="noopener noreferrer" target="_blank">DataQ</a></li> <li> <a href="https://apps.shopify.com/dataq" rel="noopener noreferrer" target="_blank">DataQ Shopify App</a> - 1-year free trial with "fastlane" coupon - Thanks Grayson!</li> </ul><h2>Thank You For Listening</h2><p>I really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s show, please <strong>share</strong> it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to <a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" rel="noopener noreferrer" target="_blank">leave an honest review and rating for the show on iTunes</a>. They’re <strong>extremely</strong> helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!</p><h2>Growth Mindset?</h2><p>Listen to the eCommerce Fastlane Podcast on <a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" rel="noopener noreferrer" target="_blank">Spotify</a>, <a href="http://www.stitcher.com/s?fid=185272&refid=stpr" rel="noopener noreferrer" target="_blank">Stitcher</a>, or <a href="https://ecommercefastlane.com/googleplay" rel="noopener noreferrer" target="_blank">Google Play</a>. Subscribe to the show and get notifications when new episodes are released.</p><h2>Episode Sponsor: <a href="https://ecommercefastlane.com/smsbump" rel="noopener noreferrer" target="_blank">SMSBUMP</a> </h2><h4><strong><em>Today’s episode is brought to you by SMSBump, an incredible Shopify App to boost customer retention and revenue on autopilot.</em></strong></h4><p>Yotpo SMSBump is the leading SMS marketing solution for eCommerce brands looking to build a top revenue channel. SMSBump helps you recover carts, launch targeted campaigns and engage in truly conversational commerce. SMSBump is a part of Yotpo’s eCommerce marketing platform, helping forward-thinking brands accelerate direct-to-consumer growth.</p><p>Join over 90,000 businesses that use SMSBump to build meaningful relationships with their customers and sell online.</p><p><a href="https://ecommercefastlane.com/smsbump" rel="noopener noreferrer" target="_blank">Download for FREE and set up in less than 5 minutes</a>. This is the only text marketing app you would ever need. And now as an eCommerce Fastlane listener, you get a 1-month free trial on their paid plans. </p><br><hr><p style="color:grey;font-size:0.75em;"> Hosted on Acast. See <a style="color:grey;" target="_blank" rel="noopener noreferrer" href="https://acast.com/privacy">acast.com/privacy</a> for more information.</p>
