151: Generate More Revenue And Profit By Getting On The First Page Of Google




eCommerce Fastlane – A Shopify Store Podcast. Get Insights To Profitably Grow Revenue And Scale Lifetime Customer Loyalty. show

Summary: <blockquote>Today’s episode is brought to you by <a href="https://ecommercefastlane.com/visely" rel="noopener noreferrer" target="_blank">Visely</a>, an incredible e-commerce personalization and search solution for Shopify brands.</blockquote><h2>Your Business Is A Journey. Invest In Yourself Today.</h2><p>Being an entrepreneur is a life of learning, implementing, and iterating. All it would take is <u>a new idea</u>, <u>a strategy</u>, <u>a Shopify app</u>, or <u>a marketing platform</u> to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.</p><p>In today’s episode, I’m delighted to have two guests, Ofer Hendin, the Co-Founder of <a href="https://ecommercefastlane.com/okiano" rel="noopener noreferrer" target="_blank">Okiano</a> and Anthony Zysblat, the Head of PPC and Customer Operations. <a href="https://ecommercefastlane.com/okiano" rel="noopener noreferrer" target="_blank">Okiano</a> has developed some artificial intelligence technology to help Shopify brands get on the first page of Google.</p><p>Their proprietary technology generates Google Ads campaigns, which are fully optimized for keywords, ads, and landing pages, ensuring a high-quality score and a low cost per click (CPC) resulting in lower advertising spend and increased revenue and higher ROAS.</p><h2>What You Will Learn Today</h2><ul> <li>How to increase revenue and profit while reducing advertising costs with Google Search.</li> <li>How AI is helping Shopify brands scale their Google Ads campaigns.</li> <li>How to get a higher impression rate on Google and at a significantly lower cost per click.</li> <li>How AI and advanced machine learning is a competitive advantage for many Shopify brands.</li> </ul><h2>Links And Resources Mentioned</h2><ul> <li><a href="https://ecommercefastlane.com/okiano" rel="noopener noreferrer" target="_blank">Okiano</a></li> <li><a href="https://apps.shopify.com/okiano-marketing" rel="noopener noreferrer" target="_blank">Okiano Shopify App</a></li> <li><a href="https://www.okianomarketing.com/case-studies/" rel="noopener noreferrer" target="_blank">Okiano Case Studies</a></li> <li> <a href="https://www.okianomarketing.com/shopify-ecommerce-fastlane/" rel="noopener noreferrer" target="_blank">50% Off Offer For 3 Months</a> - Thanks Ofer!</li> </ul><h2>Thank You For Listening</h2><p>I really appreciate your choosing to listen to the show and for supporting the podcast and its sponsors. If you enjoyed today’s episode, please <strong>share</strong> it using the social media buttons on this page.</p><p>I would also be so grateful if you would consider taking a minute or two to <a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" rel="noopener noreferrer" target="_blank">leave an honest review and rating for the show on iTunes</a>. They’re <strong>extremely</strong> helpful when it comes to reaching our entrepreneurial audience, and I read each and every one personally!</p><h2>Growth Mindset?</h2><p>Listen to the eCommerce Fastlane Podcast on <a href="https://itunes.apple.com/ca/podcast/ecommerce-fastlane-steve-hutt-dream-build-launch-grow/id1383980232?mt=2" rel="noopener noreferrer" target="_blank">Apple Podcasts</a>, <a href="https://open.spotify.com/show/3NXb9XBWN81Us3suywpuUN?si=dtMA4DF8QfeUBtOH610z_A" rel="noopener noreferrer" target="_blank">Spotify</a>, <a href="http://www.stitcher.com/s?fid=185272&amp;refid=stpr" rel="noopener noreferrer" target="_blank">Stitcher</a>, or <a href="https://ecommercefastlane.com/googleplay" rel="noopener noreferrer" target="_blank">Google Play</a>. Subscribe to the show and get notifications when new episodes are released.</p><h2>Episode Sponsor: <a href="https://ecommercefastlane.com/visely" rel="noopener noreferrer" target="_blank">VISELY</a> </h2><h4><em>Today’s episode is brought to you by Visely, an incredible e-commerce personalization and search solution for Shopify brands.</em></h4><p>Hundreds of Shopify brands have implemented Visely to grow their businesses, converting store visitors into happy, loyal customers, with highly relevant product touchpoints, throughout the customer's initial and repeat journeys.</p><p>Seamless Shopify integration, one-to-one personalization, a/b testing, over 20 pre-built and custom widgets, predictive search, dynamic filters, merchandising, best-in-class support, and so much more.</p><p>Visely is the perfect solution for efficient e-commerce teams focused on growing their business, not their workload. Start today and find out how Visely can help accelerate growth for your Shopify business!</p><p><strong>Visit </strong><a href="https://ecommercefastlane.com/visely" rel="noopener noreferrer" target="_blank"><strong>Visely.io</strong></a><strong> or </strong><a href="https://apps.shopify.com/visely" rel="noopener noreferrer" target="_blank"><strong>Visely in the Shopify App Store</strong></a><strong> to begin your 14-day free trial. No credit card is required.</strong></p><br><hr><p style="color:grey;font-size:0.75em;"> Hosted on Acast. See <a style="color:grey;" target="_blank" rel="noopener noreferrer" href="https://acast.com/privacy">acast.com/privacy</a> for more information.</p>