Summary: If there’s one thing every agency has to be able to do, it’s innovate. We are paid to be creative thinkers on command. We have to be able to generate ideas on a regular basis that serves both the agency and our clients. This can be exhausting and stressful to deliver consistently and we would all benefit from having a better understanding of what, exactly, innovation is and how we can tap into it. Author Carla Johnson has made it her mission to ignite innovative thinking in anyone with a desire to embra
