Episode #8: Phil Heijkoop: Growing through customer obsession, partners, and feedback loops.




Go To Market Podcast show

Summary: In this episode, we have Phil Heijkoop head of Solutions Engineering at ALM Works. We dig into ALM Go To Market strategy through partners, pay attention to how he describes their role and their partner’s role. And how it creates a win-win for the customer and partners. Phil also goes through the evaluation process of a product and/or service solution and the lessons learned. Stay to the end to find out what ALM Works decided to do.